Steve Perez
speaker
722 appearances
1 recordings
1 series
first heard Mar 2026
last heard 30 Mar
Steve Perez’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 1 in all, peaking in Mar 2026 with 1.
Appearances
And so it was almost more recently for environmental reasons, really, we took the sleeving off, the plastic sleeving off.
And obviously we had to add some sort of coloured... Was the sleeving on so people would drink it in various locations?
I think the thing is with, you know, business, you could say my, well, 10 years and probably 10 years prior to that in working in hospitality, I realised you've got to give people what they want.
And people, you know, people want to hold a bottle in their hand that's sexy.
And like the beers and Alka Pops was with a new, with a new.
In fact, it was the same color as my car.
I managed to afford a BMW at that time because the first bit, the business had, grew fairly quickly really.
Yeah, that was bright blue.
I said, let's make it the same color as my BMW.
Right.
Well, yeah.
Well, to start with, we just started with blue and then it was a watermelon.
But what happened was, because I got the contacts from my previous business, I got the, yeah, we got the blue, we had an orange and a watermelon and an iron brew version.
They were the first four flavours.
Because actually you needed range.
No, well, that's spelled Iron Brew, that's I-R-N.
But Iron Brew actually isn't a brand.
Iron Brew is a tutti frutti flavour, actually.
Yeah, we could use that phrase, yeah.
And at that time, that was quite popular.
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