Tim Sanders
speaker
603 appearances
5 recordings
1 series
first heard Feb 2026
last heard 13 Feb
Tim Sanders’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 5 in all, peaking in Feb 2026 with 5.
Appearances
Um, so you have to understand that it's a tax on our time.
And what that means is that tools that come along that are faster and and and make us more productive, we will adopt.
And we will especially adopt those if our scope of work is increasing, maybe because we work at a company where they've had reduction enforced, they've had a headcount freeze, we're really getting squeezed to do more with less.
So what's happened is the software buyer outside of procurement.
has moved from reference to inference.
Let me unpack that for you.
When you were buying software, it was like you went to the library of sorts.
Now the librarian would never do your job.
The best they would do is point you to the stack of cards or point you to the periodicals or point you to certain reference areas for you to go look things up.
You still had to do your job.
That's Google.
Google's the great librarian.
And reference meant that you manually went to Google, you entered keywords, you got blue links, you begin to build a spreadsheet, you kind of created a short list eventually.
And then the short list with you and the buying group, if there is one, helped you pick a winner and you bought that vendor.
The process of just creating the short list from a standing start probably took you between five and 12 hours.
That's what our research has seen at G2 overall.
buyer behavior report so it took somewhere between five and 12 hours kind of painful and it required many days so if you looked at like the buyer journey from a calendar standpoint a lot of that was that front end of all that reference work well now they want to just do inference what does that mean share the goal share the pain
Let AI do all the synthesis and let it do inference now to give you the shortlist.
it's it's it's changes.
Let me tell you how this works, Jordan.
Showing 101–120 of 603 · page 6 of 31
← Previous
Next →