Tony Pataki
speaker
214 appearances
1 recordings
1 series
first heard Jan 2025
last heard Jan 2025
Tony Pataki’s voice in public audio — every appearance, attributed to the second.
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Appearances
Now in the US, this content did great.
In Europe
Not so great.
Or like what's going on here?
So we did usability tests.
And if the audience is wondering, it's like, well, well what could it be?
Well the image had an open concept kitchen.
in Europe, people don't have open concept kitchens.
Especially back then.
Everyone's got doors on their kitchens.
They're like, it's open concept kitchen.
So when I came here, I'm like, this doesn't relate to me.
And those who haven't done international SEO, Europeans and a lot of different European countries are very risk averse when it comes to buying, especially when it comes to cybersecurity as officers.
Sure.
Yeah.
perceived risk is super high, so buying effort is hu so you're gonna be they your kids in general research a lot so they don't make a a mistake.
They don't wanna take the risk.
So it doesn't take too much to set someone off.
Just like, you know, when you get like a text message or an email like, Hey, I have this big opportunity and you find just one spelling mistake in it, you automatically think to yourself, This is scam.
Right?
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