Tony Pataki
speaker
214 appearances
1 recordings
1 series
first heard Jan 2025
last heard Jan 2025
Tony Pataki’s voice in public audio — every appearance, attributed to the second.
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Appearances
The ideal method is having a local writer, a local expert, take your content and turn it into the local content, someone who is there.
They know the culture and everything else.
And I can't stress that enough.
And then once you have the content down, you're not ready.
You're not done.
The next piece are the images and people usually forget that one.
And I want to share a story if that's all right.
Please, yeah, give us the story.
Yeah.
It's not like two totally different worlds looking.
This is like versus US versus Europe, because we got this feedback from a few different countries.
So we were doing a lot of usability testing, and I'm a big fan of getting SEO and usability testing.
Yeah, get that connected.
Because I can argue today that ninety-nine point nine percent of
The SEO ranking factors are all directly related to UX, right?
So we have this image.
It was on the homepage.
And it was there's a woman sitting in a kitchen at a kitchen table.
She had her laptop open and you know, in the background you could see the kitchen, you can see the living room as well, like this like open content thing.
And the she had someone right behind her, with like basically her husband, who's like looking over her shoulder and like looking at the screen of what she's pointing at.
Showing 101–120 of 214 · page 6 of 11
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