Tori Dunlap

And the more probably practical thing that I see, because I don't think any of the listeners might be, I don't know, maybe you're listening, but I think the thing I've been stewing on lately, I have this theory that because there's so much emotional labor that women have to do in a traditional, you know, heteronormative relationship, you have to think about, you know, the tea ball practice and the cooking and the cleaning and somebody needs this gift.

And like, there's so much emotional labor that women are doing that we're so quick to give away

the finances because we're like one less thing to do one less thing to do and men men are better men can do it men can handle it so well it comes more naturally to a lot of men right because they've been socially conditioned yeah and they you know they were taught about money in a way that women weren't and it's so understandable we're so exhausted we're so tired it's like cool we can give that away

Yeah.

So we have multiple sources of income at Her First 100K, and those range from the podcast ads,

to my book sales, but also to our programs where we teach women how to be better with money.

We also have 5 million people in our social audiences.

So that looks like, you know, classic influencer deals or affiliate partnerships.

speaking.

That's my favorite thing to do.

My theater degree.

Like I feel so comfortable in front of like 5,000 people.

It's so good.

And so that business now has grown to multi-millions, but what I'm really, really proud of is the culture we've created at our team.

I hope so.

I think, I know so.

I think so.

One of the things that we were really intentional doing, and I have to shout out my COO, Karina Patel.

She's absolutely incredible and has helped me think about this so much.

Especially, she's really good, like, to continue the theater metaphor, like, if I'm on stage, she's the stage manager in the back making sure everything's running.