Travis Chappell

And we, the people that jump into our agency are 12 month contracts.

So our contract value is hundreds of thousands of dollars all on a $1 trial offer.

Does that make sense?

All right, cool.

We're going to run through this real quick.

Okay.

So lastly is traffic.

So here's a quick warm audience hand-raiser email that we did that converted pretty well to the people that we had already existing on our list.

Don't let the people that you're paying to acquire go dead.

I made a mistake in one of my businesses where we were paying a bunch of money.

We're doing a webinar, bringing in traffic, adding people to our list.

And then I just did not engage them properly.

And the list went dead like eight months later.

And it was just a shit show.

Excuse my French.

So make sure that you're always staying in touch with the list because stuff like this can work extremely well.

It's just a quick one-liner to say, hey, in case anybody's interested, here's something that we're doing.

Okay, leverage OPA, this is what we do.

So I had to mention this one.

Other people's audiences.