Will Critchlow

speaker

1,140 appearances 7 recordings 1 series first heard Mar 2025 last heard 6 Feb

Will Critchlow’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 5 in all, peaking in Feb 2026 with 5.

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And you just have to accept that you're following your nose and your gut uh a little bit more, but it but you can inform Matt with with data.

And so we try and publish those things because I do want to have an answer for smaller retailers or smaller uh sites.

And it can't just be sorry, you know

You can't afford us where our tech doesn't work on your uh your scale.

And so that's why we publish so so much data.

Uh we've got a couple of free tools coming soon as well.

Um so people keep an eye out or sign up to our email list.

We'll be publicizing a couple of free tools, including a forecaster.

that is uh designed to help, yeah, forecast search traffic and um yeah some small tool small sites can can get involved with that as well.

Mm-hmm.

Let's do it.

Uh I mean I hate it because I I I like the the the concept and the technology, but um you alt text.

Like uh we we've never seen a successful alt text test.

It it doesn't seem to matter for SEO.

Use it for accessibility, still do it.

You know, people need it.

Robots probably need it in the future, but it's not helping your your

Sorry.

I'm gonna actually just say the the most shocking thing is that it works at all.

Um I have uh my background, my academic background was in um maths and statistics and I studied neural networks before they were cool.

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