Zak Brown

And I think these events are awesome and exciting.

They're glamorous.

They're global.

And then something that we're putting a lot of effort in is only 1% of our fan base actually makes it to a race.

So we're trying to make sure we pay as much attention to the 99% that don't make it to a race.

So

We did some live events in Trafalgar Square in London.

We did Miami Live in Miami, as it says on the tin.

We've done events in the Apollo Theater.

So we want to be the most exciting and most engaged sports team in the world.

We want everyone to feel part of McLaren.

Probably doesn't hurt that we have two pretty cool racing drivers that are, you know... You do.

Multi-millionaires racing around the world.

Very nice guys.

So they definitely draw attention.

Put all that together, we just have an awesome fan base.

We want to keep doubling down on it.

We're going to take a quick break and we'll be right back.

I want to ask you about Formula One's deal with Apple, actually.

Apple, my understanding is, now has exclusive rights to broadcast Formula One races.