The role of content creation in a one-on-one coaching business: creating a soft landing into your world.

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Recorded01 Nov 2022

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In a one-on-one business, content's most important job is to give people a soft landing into your world. Your podcast, newsletters, and social media posts help people like you and trust you. Your published work helps them increase their desire to escalate a relationship with you. This episode explains how and why content is a powerful but misunderstood tool in a one-on-one coaching business.

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