Banking the brave new world of college athletics

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ABA Banking Journal Podcast 15 min 2 speakers 3 chapters transcribed 1 month ago
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How did the $20.5 million settlement reshape college athletics finances?

Charles Frazier 0:01
Last year, the biggest domino fell, which was the settlement, which allowed college athletic departments to share revenue with their student athletes up to 20.5 million the first year with a 4% increase annual on that number. And so now you have a 20.5 million expense line item that's increasing by 4% every year. And so it's really changed the business model of college athletics.
Evan Sparks 0:31
From the American Bankers Association, this is the ABA Banking Journal podcast. Welcome back. I'm Evan Sparks. Today's episode is presented by Q2 Software. And I am delighted to be joined by Charles Frazier. Charles is Senior Vice President and Team Leader for the Entertainment and Sports Banking Unit at Citi National Bank based in the Los Angeles area. Charles, welcome to the show.
Charles Frazier 0:53
Evan, thanks for having me.
Evan Sparks 0:54
So you're in LA, which is the epicenter of our sports and entertainment industry. For our listeners, you may have read Q&A with Charles on the latest issue of our magazine, the ABA Banking Journal, about his team and how sports banking is evolving in this changing landscape. And so we're going to talk a lot about that today. But Charles, I'd love it if first, if you could just introduce yourself and tell me a little bit more about your background and how you got into banking and where you've been thus far in your banking career.
Charles Frazier 1:24
Absolutely. Background started in middle market banking for another institution. And I've been at City National for the past 16 years, holding various roles throughout the bank. And for the past 10 years, I've been working with business management firms, multifamily offices, and professional athletes and sports teams within our entertainment and sports division. I was here first when we started to build out the sports vertical about eight, nine years ago, and that changes every day. And so we're constantly continuing to build out that sports vertical based off the capabilities that we wanna have and based off the dynamics that are changing in the market. Here at Citi National Bank, we feel like we have a full service banking platform for entertainment individuals and sports teams, professional athletes.
Charles Frazier 2:09
So whether you're a young athlete, a professional athlete, you're a professional sports team, or an entertainer. We provide expertise across all those platforms and resources to support you in your banking needs.
Evan Sparks 2:22
Great. So I want to get back into that in just a minute. But before we move on, just for listeners who may not be familiar with Citi National, tell me a little bit about Citi National, its story, your market, and the broader strategy of your bank.
Charles Frazier 2:35
Yeah, so Citi National Bank is headquartered here out of Los Angeles, California. We have offices and branches throughout the United States.

What is City National Bank’s sports and entertainment banking focus and team structure?

Charles Frazier 2:42
We were known as an entertainment bank, so that's where we built our name throughout the industry and across the country. A few years ago, we were acquired by Royal Bank of Canada, which has given us a larger balance sheet and more capital to go out there and grow, which has been a great parent company and a great merger for us. And really, our intersection is commercial banking, private banking, and having that entertainment and sports expertise. And we sit to where we provide commercial banking expertise, private lending, private wealth management, private banking expertise. And then we have expertise in the entertainment space. And then with that, there's ancillary banking products that we provide expertise in, as well as real estate, equipment financing, and standard custom credits along with that.
Evan Sparks 3:28
Okay. Very helpful. So let's dig in on the sports and entertainment vertical a little bit more. You've got all this disruption in the entertainment industry, in the sports industry, and in college sports in particular, with the explosion of the ability to compensate players, evolution of all of these TV rights deals and league and conference affiliations and And then, of course, the entertainment marketplace is just completely the world of streaming and the world of music and the way that we have live events.

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