Creating a Sustainable Competitive Edge, with Ed St. Onge, President of Flip.to

Send us a message!Tune in for Part 2 of our episode with Ed St. Onge, President of Flip.to and Founder of the first ever channel management software for hotels, EZ Yield. On last week's episode, Ed took us through the early days of channel and yield management and how the technology his team build became the foundation of an industry. On today's episode, Ed shares his story of Flip.to and how they are transforming the guest journey to drive more direct bookings, grow profits, and enhance the quality of the conversations and relationships we have with our guests - at scale. Alex is a self-proclaimed super user of Flip.to, and she shares her experience using the platform at Condo-World as well as at the DMO level with the Myrtle Beach Area Chamber of Commerce & CVB. There's never been a more important time to focus on building and leveraging your UGA - user generated audiences - to grow your brand and create more direct bookings. Flip.to has helped Condo-World maintain their 95% direct booking ratio, through the tactics explained in this episode...you don't want to miss this one! CONTACT ED ST. ONGEhttps://[email protected] ALEX & ANNIEAlexandAnniePodcast.comLinkedIn | Instagram | FacebookPodcast Sponsored by Condo-World and Lexicon Travel

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