428: Learning to Succeed Despite Uncertain Market Dynamics w/ Sherri Barnes and Kristen Rellihan

In 2021, 62% of the companies in the S&P 1500 index did not provide an annual forecast - some even stated that there is just too much uncertainty for them to be accurate (WSJ, 9/22/21). This is a reality that all companies in all industries worldwide have accepted; market conditions will remain uncertain for the foreseeable future.  In this episode, based on an AOP Live session, host Philip Ideson talks with Sherri Barnes, Director of Market Intelligence Services at ProcureAbility, and Kristen Rellihan, Senior Manager of Advisory at ProcureAbility. They discuss how procurement can develop strong buying strategies despite the certainty of uncertainty in the market and what tactics may be best suited in our current inflationary environment.  Sherri and Kristen also answer live audience questions about: The current state of the economy and how long ProcureAbility expects the uncertainty to last What economic information sources procurement may want to consult, and how we can turn what we learn into actionable insights How to bring market information into conversations with internal stakeholders, especially when the news is not positive

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