Asking What Your Customers Want Is Outdated Advice

Most retail and ecommerce store owners believe their customers know best when it comes to selecting stock. So when it comes time to order new stock or curate their range that's where they turn for advice.   Whilst you might get a whole lot of commenters and a bucket load of advice, it doesn't usually translate into sales. And all that idle stock is costing you BIG money. In this episode of Bringing Business To Retail I'm sharing how you can curate a range, that doesn't involve reaching out to your customers for their advice but has people lining up to buy. After the show, join the conversation or simply stay in touch at Facebook and Instagram. The Bringing Business To Retail Podcast is an independent podcast produced by Salena Knight in collaboration with The Retail Academy. For more click here

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