DOGE’s Chaos Strategy, X’s New Valuation, and Guest Co-Host Katie Drummond

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Who is co-hosting with Kara Swisher in this episode?

Kara Swisher 1:56
Hi, everyone. This is Pivot from New York Magazine and the Vox Media Podcast Network. I'm Cara Swisher. Scott is off today. Who knows where he is? But in his place, we have someone so much better, Katie Drummond, the global editorial director of Wired. Wired has always been a powerhouse, but particularly in the era of Trump, Elon and Doge, which I'm calling doggy now. and its coverage has become required reading. Katie, welcome. You've had a busy couple weeks with all these scoops on Doggie, which led to a record-breaking increase in subscriptions. We'll get to that in a second, but welcome. Thank you for coming.
Thank you so much for having me. I am also in a mysterious location, but I'm not going to tell you where I am either.
Kara Swisher 2:33
Okay, all right. Well, you're here, at least, as opposed to whatever the hell Scott's doing, taking edibles and not skiing, wherever he is. So I want to talk a little bit, because you guys have really come on strong here. Now, tell me about your approach to covering this administration. Now, you became Global Editorial Director relatively recently, right? Is that correct? Yeah.

What is Wired's strategy for covering the current administration?

Yes. Time is a funny thing these days, but it was about a year and a half ago. It was September 2023. I got the job. I started. And actually, my second day on the job, I emailed my boss. My boss is Anna Wintour. That must be fun. It's actually delightful. She's amazing. And I said, I need to hire a politics team. And here's why. And here's what I want to do. So it was... I'm happy to talk more about it, but it was sort of from inception, I think, looking ahead at 2024, which was obviously a critical election year for the United States and for so many other countries around the world. At the time, in my head, it was much more about generative AI, mis- and disinformation, hacking, and those sort of tech adjacencies to politics, I wasn't thinking, well, obviously Elon Musk is going to jump in and end up sleeping at the White House. That wasn't on my radar at the time. But certainly our coverage has evolved a great deal since then.
Kara Swisher 4:00
And why did you have that instinct? Because of AI around the world, regulatory issues, that was the focus, was that everybody's going to be focused in on what AI means and the governments included.

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