The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics

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Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a pe...

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376. Status Quo Bias (Refreshed Episode) contributed by Lukas · Mar 18, 2024
373. The Art and Science of Influence w/ Rory Sutherland contributed by Lukas · Mar 8, 2024
366. The Science of Time Pressure (Refreshed Episode) contributed by Lukas · Feb 13, 2024
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Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips yo...

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