The Edward Show
Episodes
Becoming a Formula 1 Influencer Without Even Having a Driver’s License
01 Oct 2024
Contributed by Lukas
E454: One month ago, Formula Feldman (real name, Vova Feldman) didn’t know anything about Formula 1. Now, even without a driver’s license, his For...
Private Equity Meetups - $50,000 for 15 minutes
30 Sep 2024
Contributed by Lukas
E453: Private equity people and other people in financial institutions are extremely price insensitive. On a recent My First Million podcast (https://...
Should You Try to Manipulate CTR in Google Search?
29 Sep 2024
Contributed by Lukas
E452: Should you try to manipulate CTR in Google search? First, I explain why this is even possible - the experiments that have been done and leak dat...
Getting Paid $10,000 per Hour for Consulting Without Referrals
28 Sep 2024
Contributed by Lukas
E451: How this guy was getting paid $10,000 for an hour-long consulting call, cold, with no referrals. This was 2017, and my clients were paying this ...
$80,000 MRR With This Faceless TikTok Strategy
27 Sep 2024
Contributed by Lukas
E450: How the Rayz mobile app scaled to $80,000 MRR and 40M+ views on TikTok with this easy, faceless video strategy. This is a crazy one, so get your...
1.3 Million Views a Week From TikTok SEO
26 Sep 2024
Contributed by Lukas
E449: TikTok has overtaken Google as the biggest search engine among Gen Z… the opportunity is huge. It’s very easy to rank on TikTok and creators...
Titan Doing $70M/Year Gives Advice to Underdog
25 Sep 2024
Contributed by Lukas
E448: A fast-food titan whose 50-year-old business is doing $70,000,000 in annual revenue gives advice to a struggling entrepreneur who cold-emailed h...
What Makes a YouTube Video Viral by MrBeast
24 Sep 2024
Contributed by Lukas
E447: What makes a YouTube video viral. Written by MrBeast in his leaked 36-page super-dense internal company handbook. So much good stuff in here. If...
How to Go Viral on YouTube Shorts
23 Sep 2024
Contributed by Lukas
E446: How to go viral on YouTube Shorts. The content I’m seeing that performs really well. How to craft a good title for YouTube Shorts. YouTube and...
What Happened After I Outed a Reddit Mod for Affiliate Spam
22 Sep 2024
Contributed by Lukas
E445: Lars Lofgren confronts a hydra of affiliate Parasite SEO posters on Reddit. One of the affiliates is even a moderator! Lars enters the hydra’s...
This Is AI Parasite SEO
21 Sep 2024
Contributed by Lukas
E444: Indie Hackers is being abused for Parasite SEO, even with lazy AI-generated articles being pushed to the homepage. This is what I’m seeing and...
How I Made $210,822 Selling a PDF and a Video on the Internet
20 Sep 2024
Contributed by Lukas
E443: How this entrepreneur used organic Twitter and paid ads in 2020 to launch and scale two information products - one about AWS and another about T...
How to Have More Pictures of You Appear on Google Images
19 Sep 2024
Contributed by Lukas
E442: How to have more pictures of you or your company appear on Google Images. This video is especially applicable for people, where there can be lot...
Turning a Tweet Into a Million Viral Posts
18 Sep 2024
Contributed by Lukas
E441: A close friend had one of his best-performing 𝕏 posts of all time. But he didn’t consider going deep into the subject. However he should ha...
Work Momentum During a Flood
17 Sep 2024
Contributed by Lukas
E440: Hope everybody stays safe out there. This episode is about dedication to consistency. 00:00 Unexpected Trip to Warsaw 00:34 Floods in Central Eu...
Ranking for 200,000+ Keywords With a New Site Using Programmatic AI SEO
16 Sep 2024
Contributed by Lukas
E439: The GPT-based Chrome Extension in this episode ranked on Google for 213,000+ keywords on Google (2,200 rankings in positions 1-3) with a site th...
Press Release SEO Still Works
15 Sep 2024
Contributed by Lukas
E438: A press release SEO experiment ten years ago directly refutes a top Google representative’s claim that they do not work. And my experiences se...
My Networking Cheat Sheet for Sales and Lifelong Friends
14 Sep 2024
Contributed by Lukas
E437: This is what I learned about networking while going to NYC technology and business events every night for three years. It’s a list of the most...
SEO Dead? NerdWallet SEO up 38% With Their Best Year Ever
13 Sep 2024
Contributed by Lukas
E436: For those saying SEO is dead… NerdWallet’s revenue is up 25% year over year, with SEO making up 76% of visitors to its site. "According to S...
Reddit Is a War Zone
12 Sep 2024
Contributed by Lukas
E435: A thread on the Entrepreneur subreddit today: 1. How a company repeatedly games Reddit by buying upvotes to product recommendation lists where t...
$432,483.50 From Social Media Marketing as an Urban Farming Influencer
11 Sep 2024
Contributed by Lukas
E434: A guy in the Urban Farming niche made total $432,483.50 + an additional $130,000.00 and $21,000.00 with his business, mainly from Instagram. Fir...
When Samsung Bought Out the Train Station in Front of the New Apple Store
10 Sep 2024
Contributed by Lukas
E433: We look at the time Samsung bought out the train station in front of the new Apple Store Malaysia. Samsung used a legal loophole to do this and ...
Backlinks from Webpages with Thousands of Links Do Work
09 Sep 2024
Contributed by Lukas
E432: There’s a belief in SEO that backlinks from websites, and especially from pages, that link out to thousands of other sites, are not enough to ...
When Google Forgot to Renew Google.com and Somebody Bought It
08 Sep 2024
Contributed by Lukas
E431: This is the true story of when Google forgot to renew its domain name, Google.com, and somebody purchased it and literally owned it. That somebo...
Hacking Backlinks With Remote Meetup Takeovers
07 Sep 2024
Contributed by Lukas
E430: This is a crazy hack for increasing SEO backlinks and brand awareness. All the time Meetup organizers step down. By doing what’s described in ...
If You’re Not Sure Your Idea Could Work
06 Sep 2024
Contributed by Lukas
E429: A common question I get is, “I have this idea. I’m not sure it could work. I’m passionate about it, though. Really passionate, in fact. Do...
Parasite SEO on Reddit Is Changing! Reddit Is Cracking Down
05 Sep 2024
Contributed by Lukas
E428: Reddit is making changes that make Parasite SEO harder, but not yet impossible. Here’s what is happening. And the ways Google has made LinkedI...
Cursor AI Is Insane for Marketers - 5 Examples
04 Sep 2024
Contributed by Lukas
E427: 5 examples of apps people cooked up with Cursor - the most hyped AI code editor. 8-year-olds are even making apps with Cursor! This tool is a ga...
Stuck Ranking in Top 10 - How to Reach 1
03 Sep 2024
Contributed by Lukas
E426: How to rank 1 on Google if you’re stuck ranking within the top 10. The common mistakes that keep a page at positions 5-10 instead of the #1 sp...
The Language of Off-Site SEO Is Massively Underrated
02 Sep 2024
Contributed by Lukas
E425: People commonly overestimate backlinks and anchor text while underestimating the language that appears around your brand name. With proper langu...
The Google Leak Revealed These 7 Things That Will Affect Your SEO
01 Sep 2024
Contributed by Lukas
E424: The Google Algorithm Leak back in May revealed so much about the actual way Google works. Not how the representatives said it should work - but ...
Taylor Swift’s Marketing Strategy: Public Relations, Partnerships, & Social Media
31 Aug 2024
Contributed by Lukas
E423: Taylor Swift in 2024 had her biggest year by far. According to Google Trends, her interest doubled from its previous peak, and that same previou...
How Reddit Faked Critical Mass
30 Aug 2024
Contributed by Lukas
E422: The founding story of Reddit - The Front Page of the Internet. And how Reddit created hordes of fake users at its beginning to make new users th...
High-Leverage Keywords
28 Aug 2024
Contributed by Lukas
E420: Overlooked and underrated, High-Leverage Keywords are keywords that represent more than one acquisition. Keywords that could mean many users or ...
This Digital Marketing Newsletter Gets Results (Plus 2 More Must-Reads)
27 Aug 2024
Contributed by Lukas
E419: I share the three best digital marketing newsletters and read an example from the newsletter I picked as #1. If you want actionable digital mark...
The Craziest Marketing Opportunity Right Now Is YouTube Shorts
26 Aug 2024
Contributed by Lukas
E418: YouTube Shorts and YouTube Videos have the craziest velocity of Google rankings in both speed and percentage of content being ranked. 6/6 of my ...
LinkedIn Pulse Parasite SEO: Google Search Is Being ABUSED!
25 Aug 2024
Contributed by Lukas
E417: Immediately, when looking at the keywords LinkedIn Pulse is ranking #1 for, a handful of Parasite SEO pages can be easily identified. Marketers ...
Amazing Discovery That Nofollow Backlinks Actually Increase Your Ranking
24 Aug 2024
Contributed by Lukas
E416: Lots of SEOs and digital marketers believe nofollow backlinks have no value. Multiple experiments prove otherwise. This episode shows two experi...
What’s Ordinary to You Is Special to Others
23 Aug 2024
Contributed by Lukas
E415: An epiphany I have had time and time again. What’s become ordinary to me is still interesting as heck to lots of other people. Half of the bat...
5 Boring Businesses and How They Got Their Customers
22 Aug 2024
Contributed by Lukas
E414: 5 successful boring businesses and how they got their customers, clients, visibility, and awareness. Practical strategies anybody can copy. The ...
New Insights for Instagram, TikTok, LinkedIn, Snapchat, and Pinterest
21 Aug 2024
Contributed by Lukas
E413: Lots of people are saying Instagram is giving less visibility than it used to. I challenge that then share some fresh new hacks I have for TikTo...
SearchGPT Review: What It’s Like, Problems, and Will It Stick
20 Aug 2024
Contributed by Lukas
E412: Lots of top people are getting rejected from the SearchGPT beta. This guy, however, not only got accepted but also gave somewhat of a harsh revi...
Shaan Puri’s 9 Keys to Building an Audience
19 Aug 2024
Contributed by Lukas
E411: I just gave this advice to my friend Vova, who’s today starting a new brand. He’s posting daily videos growing a new audience. I originally ...
The Slow Truth About Fast Google PageSpeed Insights
18 Aug 2024
Contributed by Lukas
E410: A lot of SEOs and web developers rely on Google PageSpeed Insights. But there’s a dark truth behind this tool and others like it. The truth is...
Upward Trends: SEO, Formula 1, Digital Marketing, & Gut Health
17 Aug 2024
Contributed by Lukas
E409: I’m seeing a lot of upward trajectories on Google Trends. One I expected but many I didn’t expect. And a friend is using this to start a new...
Making Sense of the Google August 2024 Core Update That’s Supposed to Save Small Publishers
16 Aug 2024
Contributed by Lukas
E408: The Google August Core Update began its month-long rollout on August 15th. It’s supposed to remedy the pain content-based sites felt from the ...
TwitterX’s Grok 2.0 Is a Huge Marketing Opportunity That Will Not Be Around by Next Week
15 Aug 2024
Contributed by Lukas
E407: TwitterX’s newest version of its native AI, Grok, Grok 2.0 lets you generate images of anybody doing anything. And don’t get this mistaken f...
I Got So Many Exact Match Anchor Text Backlinks From Podcasts
14 Aug 2024
Contributed by Lukas
E406: I spent 3 months hardcore going on podcasts and in those 3 months went on 30 podcasts. 10 appearances per month. But what’s crazy is those pod...
How 14-Year-Old Ryann Wealth Grew to 125,000 Followers in Two Weeks From Scratch
13 Aug 2024
Contributed by Lukas
E405: Ryann_Wealth started a new self-branded (not faceless) Instagram and in two weeks got to 125,000 followers. He walks around his parent’s house...
How Long Does It Take to Go Viral on TikTok and Instagram?
12 Aug 2024
Contributed by Lukas
E404: Here’s how long it takes to go viral on TikTok and Instagram. I’ve posted videos over 650 days in a row on TikTok and Instagram Reels. Over ...
How Long Does It Take to Rank on Google?
11 Aug 2024
Contributed by Lukas
E403: How long it takes to rank #1 on Google for seven keywords. Trending keywords and standard keywords. I share my results from four websites. Ranki...
Every Website That Did This Ranked Higher Than Ones That Didn’t
10 Aug 2024
Contributed by Lukas
E402: What happens if you don’t link out to other websites? This SEO experiment tests this. The results are 100% clear - they, in fact, could not be...
Using SEO to Make $10K per Month With a Timer Web App
09 Aug 2024
Contributed by Lukas
E401: Lukas Hermann of https://stagetimer.io/ is using a straightforward bottom-of-funnel SEO strategy. This strategy, along with his excellent crafts...
What It Was Like to Be an Early Advertiser on Google
08 Aug 2024
Contributed by Lukas
E400: Val Katayev was a 19-year-old immigrant kid who quickly lost a month’s worth of pay in a single day trying to figure out Google Ads during its...
Gaming Social Proof With SEO and Google Images
07 Aug 2024
Contributed by Lukas
E399: If you Google yourself, what do you see? For me, I see social links, my site, and some photos. But the photos are really lacking, especially whe...
Selling Your Company for $15 Million Then Working the Counter of McDonald’s
06 Aug 2024
Contributed by Lukas
E398: The founder of Meetup.com, Scott Heiferman, sold Meetup.com a few years ago for $200 million. Then he went to work as an associate at an Amazon ...
Should You Continue Marketing During a Financial Crash?
05 Aug 2024
Contributed by Lukas
E397: I made this episode right before news of today’s financial crash went viral. The timing could not have been more perfect. This directly answer...
I Manipulated 4chan to Make a Video Game Music Radio Show Go Viral
04 Aug 2024
Contributed by Lukas
E396: Not all heroes wear capes. This is how to do marketing on 4chan. I used 4chan to make an unlistened-to video game music radio show, being record...
Will OpenAI's SearchGPT Ruin SEO?
03 Aug 2024
Contributed by Lukas
E395: SearchGPT is OpenAI’s GPT-enhanced search engine. OpenAI is coming directly after Google’s main business. Searchers no longer need to go int...
Debunking Popular SEO Myths
02 Aug 2024
Contributed by Lukas
E394: Sharing popular SEO myths that many people believe not to be true! If you want to know what matters in SEO - what to focus on - and what to igno...
How Exactly to Get Featured on Product Hunt: All the Steps Necessary
01 Aug 2024
Contributed by Lukas
E393: The most straightforward way to get automatically Featured on Product Hunt without having to message support. Things covered: - Benefits of laun...
Avi Schiffmann, 21, Pays $1.8 Million for Friend.com After Raising $2.5 Million Total
31 Jul 2024
Contributed by Lukas
E392: Avi Schiffmann, 21 years old, just spent 72% of his funding buying the Friend.com domain name. Avi paid $1,887,843.00 to buy Friend.com. And he ...
Instagram’s AI Avatars Are Going to Change All of Digital Marketing
30 Jul 2024
Contributed by Lukas
E391: Instagram just launched AI avatars. You can train an AI off all your Instagram content and use it across comments, DMs, as a standalone website...
Ranking 8 Hours After Publishing a Video That Took 30 Minutes to Make
29 Jul 2024
Contributed by Lukas
E390: How I ranked 2 on the videos tab of Google and 2 on YouTube for a lucrative keyword only 8 hours after publishing my video - which took literall...
How Morning Brew Hijacked Emojis to Get Brand Recognition
28 Jul 2024
Contributed by Lukas
E389: How Morning Brew used repetition of the coffee cup emoji to get top-of-mind awareness in places like iMessage, Whatsapp, DMs, and more. How putt...
Reddit Blocks Search Engines in Its Robots.txt and What This Means for Reddit Parasite SEO
27 Jul 2024
Contributed by Lukas
E388: Recent news - Reddit blocks all search engines other than Google from crawling it. This effectively means the only search engine that can recomm...
Growing a Newsletter Through SEO With a Low Domain Authority Site
26 Jul 2024
Contributed by Lukas
E387: This website has only 10/100 SEO Domain Authority. Yet, that’s enough for it to get 3,000 organic clicks a week from Google and hundreds of ne...
Something Weird Is Happening on LinkedIn
25 Jul 2024
Contributed by Lukas
E386: Something crazy is happening with LinkedIn. This LinkedIn video - https://lnkd.in/d-n8eGUx - only has 1 like but is up to 17,000 impressions and...
The Dirty Secret of the Biggest Marketing Agencies
24 Jul 2024
Contributed by Lukas
E385: The reality of working at the big Madison Avenue marketing agencies. I worked at one of them, doing SEO for some of the biggest companies in the...
100 Tips From Growing an iOS App to $5M in Sales and Going through YC 1.5 Times
23 Jul 2024
Contributed by Lukas
E384: The best pieces of general marketing, sales, and optimization advice from this 100-post thread about growing a multimillion-dollar mobile app. T...
I Share My Entire Digital Marketing Stack From Decades in the Business
22 Jul 2024
Contributed by Lukas
E383: This link shares all the tools mentioned in this episode: https://edwardsturm.com/software/ By using the links on that page you are supporting t...
This Networking Trick Saves Bad Meetings
21 Jul 2024
Contributed by Lukas
E382: Do this to save any meeting that’s not going as well as expected. A great way to turn a mediocre meeting positive is to end on a high note. Th...
Programmatic SEO Inspiration
20 Jul 2024
Contributed by Lukas
E381: We look at Daydream, a Programmatic SEO implementation company, which has raised $6.3 million dollars in funding. Then we look at Programmatic S...
The Instagram Algorithm Is Wildly Similar to Google’s Algorithms
19 Jul 2024
Contributed by Lukas
E380: Many of the top social media algorithms got their fundamentals from Google’s algorithms. Instagram is no different. Attributes that are import...
Recording in Your Car to Get the Number One Podcast in the World
18 Jul 2024
Contributed by Lukas
E379: How Jefferson Fisher recorded easy self-improvement videos in his car for the last 2.5 years, launched a low-produced podcast, and immediately b...
Do This to Show up in Google’s AI Overviews
17 Jul 2024
Contributed by Lukas
E378: How to show up in Google’s new AI Overviews. In this episode you’ll get: - All the forms and features of Google’s AI Overviews. - Straight...
Google’s Rich Answers Gives More Traffic Than You Think
16 Jul 2024
Contributed by Lukas
E377: Google’s rich answers give a dramatic boost in daily organic clicks from search. Many assume rich answers are near worthless for traffic; they...
News Daddy’s Incredible Success and How to Make Your First TikTok
15 Jul 2024
Contributed by Lukas
E376: TikToker, News Daddy, got invited to the NATO Summit in Washington D.C. and got more access than top journalists. He shares footage from the eve...
Instagram Stories That Will Blow Your Mind
14 Jul 2024
Contributed by Lukas
E375: Top posts this month from the Instagram Marketing subreddit. I had a lot of fun recording this one. If you want to grow on social media, especia...
How Bobbi Althoff Got Drake on Her 4 Month Old Podcast
13 Jul 2024
Contributed by Lukas
E374: This is the crazy story of how Bobbi Althoff got Drake on her podcast. In only four months, TikToker, Bobbi Althoff, went from: - No podcast. - ...
Reddit Parasite SEO to Get Podcast Listeners
12 Jul 2024
Contributed by Lukas
E373: I met a guy using Parasite SEO on Reddit to drive listeners to his podcast. Writes detailed Reddit posts about trending and consistently hot top...
Taking the Longcut vs. Spending Time Looking for Shortcuts
11 Jul 2024
Contributed by Lukas
E372: I meet a lot of people obsessed with get-rich-quick schemes and shortcuts. Something, however, I see time and time again is that the most surefi...
Parasite SEO With LinkedIn Pulse: How It Works, Why It Works, and Examples
10 Jul 2024
Contributed by Lukas
E371: Parasite SEO using LinkedIn Pulse. First, I share examples. Next, I share why LinkedIn Pulse works so well for Parasite SEO (using an establishe...
Do This to Be Seen as a Beloved Underdog
09 Jul 2024
Contributed by Lukas
E370: How to paint yourself as the underdog, even when you’re the incumbent. It’s a quick hack to make yourself instantly likable. Find the incumb...
Tricks to Create a Loyal AF Community With DJ Fred Again
08 Jul 2024
Contributed by Lukas
E369: The playbook that DJ, Fred Again, uses to create a community that: - Sells out his shows in days with no marketing. - Makes millions. - Is a lot...
LinkedIn Video Is Getting Turbocharged in the Feed
07 Jul 2024
Contributed by Lukas
E368: LinkedIn video is getting prioritized in the main feed. Things people DON’T need to start making video for LinkedIn: - Good lighting. - A micr...
An Easy Way to Capture Keywords Within Striking Distance and Get More Traffic
06 Jul 2024
Contributed by Lukas
E367: Keywords within striking distance. Here’s how to increase your rankings for them. Look for keywords at the bottom of page one or the top of pa...
Hacking SEO With AI Lib Dubbed Video User Generated Content (UGC)
05 Jul 2024
Contributed by Lukas
E366: This is a crazy hack for anybody with digital products, ecomm, or international services based businesses. Take video for TikTok, Instagram Reel...
I Made a Podcast Every Day for 1 Year (Here’s What I Learned)
05 Jul 2024
Contributed by Lukas
E365: I’ve made this podcast every single day, without missing a day, for the past full year. I learned a ton. Here’s what I wish I did sooner, wh...
Satellite Networks in SEO: Spiderwebs of Fake Sites to Boost a Money Site
04 Jul 2024
Contributed by Lukas
E364: Satellite Networks are one of the most effort-intensive black hat strategies in SEO. But are they worth it? In this episode, I explain what Sate...
More Traction on LinkedIn in the Last 2 Days Than the Whole Past 1.5 Years
03 Jul 2024
Contributed by Lukas
E363: The rumors of LinkedIn prioritizing video seem to be true. In the last two days I’ve experienced more traction with my videos than any day bef...
7 Life-Changing Marketing and Productivity Chrome Extensions
02 Jul 2024
Contributed by Lukas
E362: Chrome Extensions for sourcing content, for doing SEO, for getting the contacts of people, for seeing when and where people open emails, for pro...
This Crazy Google Business Profile Hack Will Get You Banned
01 Jul 2024
Contributed by Lukas
E361: People are gaming local SEO with this Google Business Profile hack. BUT… it’s super dangerous. While it can get big results for a services-b...
AI Memes to Hack Retention on TikTok
30 Jun 2024
Contributed by Lukas
E360: Keyframes from Luma AI Dream Machine just rolled out. This allows people to transform images into one another. What are people using this for ri...
The Two Build in Public Post Types That Always Get Engagement
29 Jun 2024
Contributed by Lukas
E359: These two #buildinpublic post types always get engagement on TwitterX. If you want to do the Build in Public movement on TwitterX, this episode ...
How to Grow To 143,000 Followers on LinkedIn
28 Jun 2024
Contributed by Lukas
E358: Deep dive into LinkedIn growth. First I share this thread from Matt Barker ↓ Thread: https://x.com/mattbarkercopy/status/1631656176399134720 ...
How I Get Ideas for 1,200 Videos and 357 Podcasts
27 Jun 2024
Contributed by Lukas
E357: Where I draw motivation from and how I come up with ideas. These tactics are sure to demolish any writer's block anybody has. Try these things i...
She Got 25,000 Followers on LinkedIn
26 Jun 2024
Contributed by Lukas
E356: A summary of how Avni Barman got her 70,000 newsletter subscribers in 8 months, how she grew her LinkedIn followers to 25,000, differences betwe...
0 to 70,000 Newsletter Subscribers in 8 Months
25 Jun 2024
Contributed by Lukas
E355: How Avni Barman started a newsletter and got 70,000 subscribers in 8 months. Her fanbase is so loyal they come to her events and she gets huge p...
This Slight Shift Got 14,615% More Views
24 Jun 2024
Contributed by Lukas
E354: Video 1 got under 15,000 views. I changed the intro and the music and then it got nearly 4,000,000 views. Anything can be made interesting with ...