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The Edward Show

Business

Episodes

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Ranking #1 on Google Twice This Week Within 24 Hours

21 Jun 2024

Contributed by Lukas

E352: I ranked #1 on Google within 24 hours of publishing my SEO content - twice within the last week. This is the greatest thing I have discovered in...

I Saw Ryan Reynolds Today

21 Jun 2024

Contributed by Lukas

E351: Ryan Reynolds shared his marketing strategy today during the 2024 Forbes Iconoclast Summit. Here are some of the profound things he said. First ...

Backlink Experiments SEOs Refuse to Admit

19 Jun 2024

Contributed by Lukas

E350: Backlink experiments that go against what most SEOs will tell you. The first experiment is white hat. The second experiment is on the darker sha...

Short Form Video Is Wide Open

19 Jun 2024

Contributed by Lukas

E349: One of my smartest friends, super successful, can't bring himself to make videos... Even though he wants to start a personal brand. The reality ...

Using TikTok to Rank #1 on Google

18 Jun 2024

Contributed by Lukas

E348: TikTok, IG Reels, and YouTube Shorts are even bigger opportunities than people realize. Organic Google Search is prioritizing content on the pla...

LinkedIn Video Is a Blue Ocean

16 Jun 2024

Contributed by Lukas

E347: "Something insane is about to happen on LinkedIn. They just dropped a video tab with infinite For You Page content. A friend just got 400,000 vi...

Using Perplexity AI Pages for Parasite SEO: Will It Last?

15 Jun 2024

Contributed by Lukas

E346: SEOs are using Perplexity AI's new Pages feature to do Parasite SEO and game Google. They're using Perplexity's high domain authority and someti...

How Generative AI Will Change Local SEO

14 Jun 2024

Contributed by Lukas

E345: How generative AI is going to change local search engine optimization. Exactly: How I expect the search experience in the next 5 years to change...

The Google Leak Could Have Been Stopped: How the Genie Got Out of the Bottle

13 Jun 2024

Contributed by Lukas

E344: Dan Petrovic from Dejan SEO shares how he was one of the first, if not the first, to get his hands on what would eventually become Google’s bi...

Everybody is stealing from each other!

12 Jun 2024

Contributed by Lukas

E343: What a crazy day. One of the biggest faceless marketing Instagram accounts steals my viral script and reuses it with ElevenLabs. I get my first ...

Meeting with High GDP People in Low GDP Places

11 Jun 2024

Contributed by Lukas

E342: Widening your surface area for luck and net of opportunity so the opportunities you want come to you. How I met with successful entrepreneurs, h...

I Tested High Frequency Posting on Instagram. The Results Were Immediate.

10 Jun 2024

Contributed by Lukas

E341: I tested high frequency posting on Instagram, posting 11-12 times in two days. The results were immediate and fantastic. High frequency posting ...

You Can Rank with Stolen Content. Even on Competitive Keywords.

09 Jun 2024

Contributed by Lukas

E340: Sharing various experiments and findings about placing stolen content on high Domain Authority websites, Parasite SEO, and more. The topics in t...

Saturday Underdog Story: Sylvester Stallone Sold His Dog to Make Rocky

08 Jun 2024

Contributed by Lukas

E339: The story of how Sylvester Stallone made Rocky is a crazy underdog rags-to-riches story. He slept in bus stations, lived in disgusting poverty,...

Secret Behind Airbnb’s Billion-Dollar Empire: Spamming Craigslist

07 Jun 2024

Contributed by Lukas

E338: How Airbnb was partially started by spamming Craigslist and running bait and switches. Wild marketing. Content from https://startupspells.com/p...

This Guy Made a 12 Hour No Code Web App That Makes $15k MRR

06 Jun 2024

Contributed by Lukas

E337: Louis Pereira is not a developer. But he built a SaaS, using only no code tools, in 12 hours which now makes $15,000 per month. He has a small (...

Google Algorithm Leak Findings Exposed by SEO Experiments

05 Jun 2024

Contributed by Lukas

E336: The Google Algorithm Leak may not contain the weights of the ranking factors that were revealed, but we can discern them from SEO experiments. H...

The Google Algorithm Leak: How to Do SEO Now

04 Jun 2024

Contributed by Lukas

E335: How to move forward after the May 2024 Google Algorithm Leak, the biggest Google leak of all time. Here's how to do SEO with everything we now k...

How to Get Your Tech Product in Huge Publications

03 Jun 2024

Contributed by Lukas

E334: I share some of my favorite ways to get press for a tech product. These are methods I've done myself. They include: Press releases. Featured an...

How to Grow Fast on TwitterX in 2024

02 Jun 2024

Contributed by Lukas

E333: How to grow fast on TwitterX in 2024. 32 pieces of very actionable advice on how to get rapid growth in your niche on X/Twitter. Advice is from ...

Rand Fishkin’s Revenge: The Google Leak 10 Years in the Making

01 Jun 2024

Contributed by Lukas

E332: How Rand Fishkin's revolutionary and belittled SEO experiments led to the greatest Google leak of all time. The 2024 Google algorithm leak was t...

Reactions to the Google Algorithm Leak

31 May 2024

Contributed by Lukas

E331: Reactions to the Google Algorithm Leak. Is it good to keep looking at Google documentation regarding basic SEO best practices? + Easy ways to ra...

How & Why the Google Algorithm Leak Happened

30 May 2024

Contributed by Lukas

E330: How the Google algorithm leak happened.   Why the SEO who shared it with Rand was triggered into sharing it.   Takeaways. ...

Google Algorithm Leak: Why So Many SEOs Have Suffered

29 May 2024

Contributed by Lukas

E329: Yesterday's Google Algorithm Leak showed why so many SEOs, webmasters, and marketers have suffered. Here are my takeaways after having 24 hours ...

Google Algorithm Leak: 14,000 Google Search Ranking Factors in Google’s Biggest Leak Ever

28 May 2024

Contributed by Lukas

E328: Google's algorithm leaked! 14,014 Google API features shared in their biggest leak ever. Here is what has been learned from the leak and how it ...

Time Smooths Out Rough Edges With Brand

27 May 2024

Contributed by Lukas

E327: Something I believe in my heart of hearts...   Which I wish I realized sooner...   Time smooths out all rough edges with bra...

Meeting a Founding Member of Uber in a $30 Million Dollar Tribeca Penthouse

26 May 2024

Contributed by Lukas

E326: The story of how I met a founding member of Uber in a $30 million Tribeca penthouse. And the story of getting recommendations on my LinkedIn whe...

SEO for User Generated Content (UGC) and AI Content (Heavy Technical SEO)

25 May 2024

Contributed by Lukas

E325: How to do SEO for a site using a mix of user-generated content (UGC) and AI - along with programmatic SEO. This is an above-average technical SE...

This girl is pulling in $1M MONTHLY from TikTok

24 May 2024

Contributed by Lukas

E324: How Strawberrymilkmob makes $1M MONTHLY from TikTok. Showing her products and her videos selling her products. Mega shout to @maverickecom for t...

I Missed an Entire Year of Instagram Growth and How You Can Avoid This

23 May 2024

Contributed by Lukas

E323: I missed an entire year of Instagram growth despite posting every day and how you can avoid this. Then, what happened when I started growing, ho...

My Call With Forbes’ Head of Events Last Night

22 May 2024

Contributed by Lukas

E322: My call with Forbes' Head of Events, Brett Cohen, last night. #contentmarketing #digitalmarketing #marketing The Edward Show. Your daily growth ...

Automating #Buildinpublic Updates

21 May 2024

Contributed by Lukas

E321: Automating #buildinpublic updates. How to build an audience on X without putting in much extra effort. 0:00 Welcome 0:48 Why Build in Public 2:2...

Making a Viral TwitterX Post to Sell Accounting Software

20 May 2024

Contributed by Lukas

E320: How Codie Sanchez made accounting software entertaining. Most people are doing social media content marketing wrong. They think bottom-of-funnel...

$500 for 900,000 Followers??

19 May 2024

Contributed by Lukas

E319: Shocked at the price of this 900,000 follower deal. This is how much my friend Alain is paying this influencer for a video and all its footage. ...

The Dumbest Founders - UpLabs Giving up a Wild Marketing Asset

18 May 2024

Contributed by Lukas

E318: UpLabs is shutting down. Idiotic. Even if you don’t know what they are/were. They have 59/100 Moz Domain Authority. 75/100 Ahrefs Domain Ratin...

The most popular SEO extension is never actually used properly: The MozBar

17 May 2024

Contributed by Lukas

E317: Most digital marketers know of the free SEO Chrome extension, the MozBar... But almost all of them use it improperly. How I use it to: - De-scam...

I Hacked the Podcasting Guest Game. 30 Appearances in 3 Months.

16 May 2024

Contributed by Lukas

E316: I hacked the podcasting guest game. Here's how I went on 30 podcasts in 3 months with virtually no outbound pitching. 0:00 Welcome Back to the C...

Just Reached $300,000 ARR & 130,000 Users. Here's How.

15 May 2024

Contributed by Lukas

E315: I share the growth of Unicorn Platform, an AI website builder, from an acquisition to a year of heavy loss to $300,000 in annual recurring reven...

Advice to a Scooter Creator

14 May 2024

Contributed by Lukas

E314: Nick Leinberger's 30-day update. I gave Nick, a pro scooter video creator, advice on a March podcast. Thirty days later, his update shows him sm...

Accidentally Making the Most Viewed Video in the World on the Silicon Valley Bank Collapse

13 May 2024

Contributed by Lukas

E313: How I accidentally made the most viewed video in the world on the Silicon Valley Bank collapse and what it's like to go super viral. I wrote thi...

How App Store Optimization (ASO) Works

12 May 2024

Contributed by Lukas

E312: How app store optimization (ASO) works. This is a technical deep dive into algorithmic ranking factors for both the iOS App Store and the Google...

$6,000 MRR Making Custom Rugs

11 May 2024

Contributed by Lukas

E311: How this Redditor is making $6,000 MRR selling rugs with Instagram Reels. Before this, the Redditor was a FedEx delivery driver making $2,800/mo...

Tens of Thousands of MRR With a $6 Video: Why Bottom of Funnel Is Best

10 May 2024

Contributed by Lukas

E310: So many marketers focus on top-of-funnel content, but bottom-of-funnel is way more effective. My bottom-of-funnel strategy for my upcoming prod...

An Endless Well of Interesting Subject Matter to Get Internet Famous

09 May 2024

Contributed by Lukas

E309: An endless well of interesting subject matter for anybody who wants to get Internet Famous. Steal it like an artist - not like a thief. #content...

Million Dollar Ad to YouTube Nurture Funnel With 50% Close Rate

08 May 2024

Contributed by Lukas

E308: A million-dollar ad to YouTube nurture funnel with a 50% close rate. Ad to landing page with YouTube embed. Next is Typeform. Then prospect sets...

The Pricing Mistakes That Bankrupted JCPenny

07 May 2024

Contributed by Lukas

E307: JCPenny's mammoth pricing mistakes ruined decades of brand building and contributed to the company's filing for bankruptcy. + 3 pricing hacks an...

Making $250,000/mo Profit Breaking Facebook Ad Rules

06 May 2024

Contributed by Lukas

E306: Making $250,000/month profit breaking Meta ad rules. The trial and error this guy had to do, what he's selling, how he creates new Meta accounts...

Founder-Led Sales for Y Combinator Demo Day

05 May 2024

Contributed by Lukas

E305: How to succeed with founder-led sales. This is from Sam Blond giving advice to a Y Combinator cohort preparing for Demo Day. The most common top...

Mistakes I Wish I Hadn’t Made (After Building 30 Startups)

04 May 2024

Contributed by Lukas

E304: 20 common mistakes when building startups and doing businesses. Sharing mistakes, failures, and successes - as well as living them - is the best...

I Cofounded With Grammarly’s Head of Design. This Is What I Learned.

03 May 2024

Contributed by Lukas

E303: I reflect on my experiences working with various talented designers, highlighting Alexander Vilinskyy as the designer who has the cleanest style...

Parasite SEO on The Verge to Rank Affiliate Deals

02 May 2024

Contributed by Lukas

E302: The article The Verge did to troll Google is still ranking #1 for the main keyword "best printer" in the US... Even after the recent algorithm u...

I Worked Hard All My Life. I Regret It.

01 May 2024

Contributed by Lukas

E301: This episode covers a popular thread from the entrepreneur subreddit, emphasizing the pitfalls of 'stealth mode' in entrepreneurship and advocat...

How Marketers Think People Buy vs. Reality

30 Apr 2024

Contributed by Lukas

E300. The reality of how people purchase products when they're not looking to convert. And how you can both: - Circumvent this with bottom-of-funnel S...

The Most Successful Billboard Campaign of Any Tech Startup in History

29 Apr 2024

Contributed by Lukas

E299: Brex ran the most successful billboard campaign of any tech startup in history. Massive for inbound demand gen, near 100% brand awareness in the...

My Exact Social Media Posting Strategy

28 Apr 2024

Contributed by Lukas

E298: My exact social media posting strategy, learned from posting for the last 545 consecutive days, over 1,100 posts. I never missed a day of postin...

The Invention Nobody Wanted That Became One of the Top Selling Office Products of All Time

27 Apr 2024

Contributed by Lukas

E297: The invention nobody wanted that became one of the top-selling office products of all time. This story has everything: - Complete perseverance. ...

650,000 Followers in 2 Months With a New Instagram

26 Apr 2024

Contributed by Lukas

E296: What the CEO of Instagram says about high-frequency posting. And... How one brand new Instagram account used it to grow to 650K followers in les...

Asking All Your Female Followers on a Blind Date to Japan - Nick Gray's Brilliant Stunt

25 Apr 2024

Contributed by Lukas

E295: Nick Gray might be the most brilliant marketer. He asked his female followers to apply to go on a blind date with him to Japan and is sharing up...

Making $10,000/mo From an Instagram With Only 3,000 Followers

24 Apr 2024

Contributed by Lukas

E294: From the Instagram Marketing subreddit: "Many years back, I made my first ever Instagram account solely to be a personal one and got to ~200 fol...

I shoot in the streets like a dog. I look like I just came from the dumpster.

23 Apr 2024

Contributed by Lukas

E293: My self-talk and philosophy about being in front of a camera, failing in public, eventually succeeding in public, and then having everybody s...

Growing a New Faceless Instagram From Scratch

22 Apr 2024

Contributed by Lukas

E292: Growing a new Instagram from scratch in a competitive niche. Two reels a day with a newly created faceless account. This is what happens. #seo #...

Marketing Mistakes That Cost People Their Entire Businesses

21 Apr 2024

Contributed by Lukas

E291: I've seen these marketing blind spots cost people their entire businesses. Whether it's startups, funded companies, or even seasoned entrepreneu...

Why Hashtags Will KILL Your Instagram

20 Apr 2024

Contributed by Lukas

E290: This Reddit post gave me a holy moly moment with Instagram. If you're interested in growing on Instagram and using hashtags, this one is 100% wo...

One of the Quickest SEO Wins You Can Do

19 Apr 2024

Contributed by Lukas

E289: Quick SEO win: Update all articles to have a publishing date of this year. Google's bias towards fresh content is crazy. I share an article publ...

Why Reddit Ranks First (And What People Are Doing About It)

18 Apr 2024

Contributed by Lukas

E288: Why Reddit ranks first (and what people are doing about it). Since the HCU and especially the March Google update, content-based sites have had ...

Ultimate Monk Mode

17 Apr 2024

Contributed by Lukas

E287: Ultimate monk mode. My most impactful creative and strategic decisions usually hit me when I'm in silence - in the shower, meditating, or going ...

Useful IG Reels Get 60x the Followers Than Feel-Good Reels

16 Apr 2024

Contributed by Lukas

E286: There is a draught of bite-sized useful videos on IG Reels and a deluge of feel-good, mostly meaningless Reels. From looking through my Reels, I...

How to Make a SaaS for Under $5,000 and Immediately Drive Customers to It

15 Apr 2024

Contributed by Lukas

E285: How to make a SaaS for under $5,000 and immediately drive customers to it. In under 10 minutes: Market research. Wireframing. 99 Designs. Polish...

Man on the Street Interviews Asking Technical SEO Questions

14 Apr 2024

Contributed by Lukas

E284: The marketing I'm planning for my upcoming product, "Compact Keywords: SEO That Requires Less but Makes More." I'm going to run around Poland do...

From $760 to $14,348 in 1 Month With Simple SEO Changes

13 Apr 2024

Contributed by Lukas

E283: From $760 to $14,348, a 1,785.96% revenue increase, in just 1 month with simple SEO changes. A gem from the Entrepreneurship subreddit: https:/...

What I Learned From Getting 5,000,000 Views for Microsoft

12 Apr 2024

Contributed by Lukas

E282: What I learned from getting 5,000,000 views for Microsoft. Recognizeability - the base truth about hooks. Whether you're making a newsletter, X ...

How to Get Customers With Programmatic SEO

11 Apr 2024

Contributed by Lukas

E281: How to get customers with programmatic SEO. You don't need an audience or a marketing budget to get visitors. Here's how to grow a startup fo...

The Broker Dealer I Met at My Friend’s Penthouse Party Told Me This

10 Apr 2024

Contributed by Lukas

E280: The broker-dealer I met at my friend's Warsaw penthouse told me this yesterday, and it blew me away. I've been in monk mode for so long that I c...

14% of Apps Are Increasing Prices by Over $15 per Month

09 Apr 2024

Contributed by Lukas

E279: Three things are guaranteed in life: death, taxes, and subscription products increasing prices. 14% of apps are increasing prices by over $15 pe...

Deep Insights on Building a Recognizable TikTok Brand

08 Apr 2024

Contributed by Lukas

E278: 5 deep insights on building a recognizable TikTok brand. Even for me, this slapped. #brandbuilding #tiktok #branding #influencermarketing The Ed...

Using the NYC Earthquake to Make a Car Dealership Viral

07 Apr 2024

Contributed by Lukas

E277: Brilliant use of the NYC Earthquake to increase business. This car dealership in New Jersey made a video that's up to 1.35 million views, mostly...

Revisiting TwitterX vs Threads

06 Apr 2024

Contributed by Lukas

E276: Revisiting who will win: TwitterX Vs. Threads And where should you be aligning your efforts? #twittervsthreads #socialmediamarketing #contentmar...

What a Lot of Content Marketers Don’t Understand

05 Apr 2024

Contributed by Lukas

E275: What a lot of content marketers don't understand. People get sick of their marketing before their audience does. #contentmarketing #marketing #d...

500,000 Views on This TikTok Overnight: How I Did It

04 Apr 2024

Contributed by Lukas

E274: 500,000 views on this TikTok overnight. How I did it. Everything from: - Finding the story - Writing the script - Doing rerecordings - Editing -...

How to Make B2C SaaS Easy

03 Apr 2024

Contributed by Lukas

E273: Why B2C SaaS is hard and how to make it easy. Be obsessed with hearing from users. Iterate at lightning speeds. Set up a marketing funnel that ...

The KFC Flavored Prime Hydration Drink Is Brilliant Marketing

02 Apr 2024

Contributed by Lukas

E272: Examples of marketing so strange it's brilliant and viral.   - Yesterday's KFC-flavored Prime drink (Frydration). - A dating app ...

Blind Spots: Part 1

01 Apr 2024

Contributed by Lukas

E271: Blind spots in marketing. Part 1. There are so many blind spots out there. We all have them. By sharing the ones we have ourselves and the ones ...

Twitter Insights to Save the World in 2024

31 Mar 2024

Contributed by Lukas

E270: Lessons I got about how to grow on TwitterX and Threads from @mhp_guy. Never retweet or repost. Always quote tweet and give your opinion, even ...

Learn to Lose

30 Mar 2024

Contributed by Lukas

E269: Learn to lose if you want to win. #business #sales #networking #howtowinfriendsandinfluencepeople Follow Edward on TwitterX: https://twitter.com...

The State of SEO: Q2 2024

29 Mar 2024

Contributed by Lukas

E268: The SEO Subreddit is blowing up. "Every content site I can think of has been obliterated." The comments are all the same: "I have lost 60%. I ca...

Hot Girls and Successful Dudes Sliding Into My DMs

28 Mar 2024

Contributed by Lukas

E267: Hot girls and successful dudes sliding into my DMs because of Instagram growth.   What it's like and the three steps I used to get th...

How Hey Email Got 100,000 Users in Its First Week

27 Mar 2024

Contributed by Lukas

E266: How Hey email (Hey.com) got 100,000 users in its first week.   Things covered: - Invitation-only marketing - Exploiting human...

Viral Deepfake Marketing Spotted on Instagram

26 Mar 2024

Contributed by Lukas

E265: This mobile game's deepfake marketing is crazy. Impersonating SpongeBob and getting 1.8 million views on Instagram. What a time we live in. #dee...

The Brilliant Way Senja Is Building Links and Growing SEO Domain Authority

25 Mar 2024

Contributed by Lukas

E264: Edward Sturm (@showprogress) explains how Senja is building links and growing domain authority. Excellent case study from the SEO subreddit and ...

How Much My Influencer Friends Are Making

24 Mar 2024

Contributed by Lukas

E263: How much money my influencer friends are making from Instagram and TikTok. This is in response to somebody who falsely believed his niche was to...

Convincing People That a Shower Is a Beauty Product

23 Mar 2024

Contributed by Lukas

E262: How Jolie is making $30 million a year convincing people that a shower is a beauty product. Lessons: - Influencers need content - Niche down - S...

Fake Job Openings

22 Mar 2024

Contributed by Lukas

E261: This person is posting fake job openings with no intention of actually hiring people. This puts "applicants" into a funnel, resulting in: 5,000...

I've Been Sick

21 Mar 2024

Contributed by Lukas

E260: I've been pretty ill the past week. Yet somehow, I managed to get out: - A video every day with several high performers. - A podcast every day. ...

How to a Grow a Newsletter: Lessons From 4 Years

20 Mar 2024

Contributed by Lukas

E259: How to grow a newsletter. Lessons from 4 years. Short subject lines and content vs long? Send times - 9 AM, 12 PM, or 9 PM? Cadence - none vs bi...

How Neil Patel Repurposes Content

19 Mar 2024

Contributed by Lukas

E258: How Neil Patel repurposes content. Brilliant strategy. He uses X as a testing ground for hooks and scripts. Writes entire scripts on X. Turns th...

219,000 Followers on Instagram by Doing No Work

18 Mar 2024

Contributed by Lukas

E257: Easiest. Instagram. Ever. 219,000 followers. Posts the same video every day. 104 days in a row so far. The video is a clip from BoJack Horseman....

The Parasite SEO I Saw This Morning

17 Mar 2024

Contributed by Lukas

E256: The parasite SEO I saw IRL this morning. #seo #searchengineoptimization #parasiteseo #blackhat

4 Lies That Get People From 0 to 1

16 Mar 2024

Contributed by Lukas

E255: 4 lies that bring founders traction. Parasite SEO. Full episode: https://www.youtube.com/watch?v=t8fYuFqHbXk Pivoting after lying to seed inves...

They Turned Having No Money Into a Crazy Launch

15 Mar 2024

Contributed by Lukas

E254: Pimentae Tequila's insane guerilla marketing story...   They built a tequila startup as their side hustle and ran out of money right ...

My TwitterX Ad Copy Revealed

14 Mar 2024

Contributed by Lukas

E253: My TwitterX Ad Glitch copy revealed.   I ran hundreds of campaigns when the TwitterX Ads Glitch was active.   This was my hi...

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