The Level 10 Contractor Daily Podcast

1450: 5 Ways To Prepare To Sell Your Business

28 Aug 2023

Contributed by Lukas

On today's "5 ways to Monday", Rich is going to cover 5 ways to prepare to sell your business… from marketing, to understanding your numbers, to sys...

1449: Sunday Podcast: Let's Talk About Obedience

27 Aug 2023

Contributed by Lukas

Does God Really want you to be obedient? Rich Takes the topic of obedience *in a religious context* and flips it on its head!

1448: Podcast Highlight Show: 2023, Volume 17

26 Aug 2023

Contributed by Lukas

The top 10 Highlights from the Level 10 Contractor Daily Podcast from the past couple weeks!

1447: Incentive Offers To Test In Your Marketing

25 Aug 2023

Contributed by Lukas

Todays episode was inspired by an email Rich Recieved about incentives. Rich as always came up with Lots of Incentive ideas and passes them along to y...

1446:TBT: Home Show Strategies & Big Bill

24 Aug 2023

Contributed by Lukas

On this TBT Rich gives some good advice on Homeshows ~ Including the Big Bill!

1445: Engaging, Diggable Content From Our Clients - Volume 8

23 Aug 2023

Contributed by Lukas

Rich shares some recent Identity-based blog posts Level 10 Contractor has written for clients

1444: 1445: How We Determine A "Full Buy" on Radio & TV

22 Aug 2023

Contributed by Lukas

Rich walks you through the process of determining how much it will cost to get a "full buy" on radio, then on television… so you can then have a fra...

1443: 5 Ways To Present Your Brand On TV In A Unique Way

21 Aug 2023

Contributed by Lukas

Rich gives you 5 unique ways to present your company on TV (and your other advertising too!)

1442: Sunday Podcast: The Enemy Within

20 Aug 2023

Contributed by Lukas

Show Notes On this Sunday Episode Rich is talking about FEAR...the fear of not being good enough, worthy enough, or deserving enough of whatever it is...

1441: Topic Showcase: Bedside Manner

19 Aug 2023

Contributed by Lukas

Today's Topic Showcase Highlights one of your 5 Pillars of Identity: Bedside Manner.

1440: Marketing Matters Podcast, Volume 34: Story Selling - What It Is & How To Do it

18 Aug 2023

Contributed by Lukas

Rich talks about StorySelling - helping your prospects know exactly who you are and how you're different and better than the competition.

1439: TBT: Why Proximity Mailers Don't Work, And How To Fix Them

17 Aug 2023

Contributed by Lukas

On this Throwback Thursday, Rich chats with a Siding company about some neighborhood mailers they got from their manufacturer...Rich wasn't thrilled, ...

1438: Comparing CPMs - Where To Get The Most Bang For Your Buck

16 Aug 2023

Contributed by Lukas

Rich breaks down the CPMs you can expect to pay for a bunch of different media, and compares the pros and cons of each

1437: How Many Ways Can You Say The Same Thing, Volume 2

15 Aug 2023

Contributed by Lukas

When you advertise, you have to say the same things over and over again. How do you keep your advertising messages fresh? Here are 20 examples!

1436: 5 Ways To Present Your Brand On TV In A Straightforward Way

14 Aug 2023

Contributed by Lukas

RIch is going to talk about ways to present your brand on TV. This week is going to be traditional, straightward ways to do it!

1435: Sunday Podcast: Beginner's Luck

13 Aug 2023

Contributed by Lukas

What if the universe really does want you to succeed? Rich explores the phenomenon of Beginners Luck, and getting the jump start you need.

1434: Podcast Highlight Show: 2023, Volume 16

12 Aug 2023

Contributed by Lukas

Its the 16 volume of the Level 10 Contractor Podcast Highlight Show for 2023. Highlighting the best of the best pieces of marketing advice Rich gave f...

1433: Random Friday: Short vs. Long Ads, Finding Good Billboards, Hosting Recommendations, Etc.

11 Aug 2023

Contributed by Lukas

Rich is talking Radio Ad Length, Vivid Language in your Spots, Crappy Websites and more today…

1432: TBT - Incentive Programs for Referrals

10 Aug 2023

Contributed by Lukas

This TBT highlights a webinar from 2013 where Rich covers a form of micro-canvassing that is the precursor to your Brand Ambassador program.

1431: Tim Musch: Crafting The Perfect Sales Presentation

09 Aug 2023

Contributed by Lukas

Rich Talks with Tim Musch Of Paradigm Vendo about making the MOST of your sales presentation! Reach out to Tim: Email Tim Here at Pardigm Vendo

1430: Why Cable TV Is A Bad Idea

08 Aug 2023

Contributed by Lukas

Today Rich shows you why Cable TV doesn't work for your advertising.

1429: 5 Ways To Improve Your Speed To Lead

07 Aug 2023

Contributed by Lukas

How fast do you get in touch with your leads that come into your business? Thats what Rich and Tim Musch from Marketsharp are talking about today!

1428: Sunday Podcast: Sin Is Just The Symptom

06 Aug 2023

Contributed by Lukas

RIch shares his unusual take on Sin today...

1427: Topic Showcase: Converting Leads

05 Aug 2023

Contributed by Lukas

Today, it's time to speak about conversions. You have the leads, they're pouring in, but when it comes time to close the deal, you're fumbling the bag...

1426: Marketing Matters: Repeat &Referral At Scale

04 Aug 2023

Contributed by Lukas

Rich talks about repeat and referral business… and how to scale it!

1425: TBT - Canvassing Strategies That Work

03 Aug 2023

Contributed by Lukas

This TBT highlights a webinar from 2013 where Rich covers a form of micro-canvassing that is the precursor to your Brand Ambassador program.

1424: Behind The Scenes: How & Why Our SEO Content Works So Well

02 Aug 2023

Contributed by Lukas

Rich takes you behind the scenes to show you exactly how Level 10's copywriters create elite level content for our SEO clients

1423: Marketing Wisdom From The Tootsie Pop Owl

01 Aug 2023

Contributed by Lukas

Rich tackles the questions "how long should you run your ads before changing them up?" We'll learn from the Tootsie Pop Owl and Coca Cola.

1422: 5 Ways To Start A Radio Ad

31 Jul 2023

Contributed by Lukas

Rich gives you 5 (Plus a bonus!) ways to start your Radio Ads!

1421: Sunday Podcast: Death By Not Paying Attention

30 Jul 2023

Contributed by Lukas

Are we paying enough attention to important parts of our life or are they suffering due to neglect? Rich shares about that on this Sunday Episode

1420:Podcast Highlight Show: 2023, Volume 15

29 Jul 2023

Contributed by Lukas

The Best moments from the Level 10 Contractor Daily Podcast from the past 2 weeks!

1419: Webinar Replay: Latest Thoughts on Local Search Domination

28 Jul 2023

Contributed by Lukas

On this webinar recording, Rich shares how to dominate local search for your website.

1418: TBT - 25 Identities

27 Jul 2023

Contributed by Lukas

On this TBT Rich walks thru the website home page identities of 25 Different Remodeling companies.

1417: Facebook Is The Swiss Army Knife of Advertising Media

26 Jul 2023

Contributed by Lukas

Rich Breaks Down What Facebook is, What it does and the different ways you can use it.

1416: My SEO Analytics Look Great, But Nobody's Calling

25 Jul 2023

Contributed by Lukas

Why does your SEO company say you are doing great - but you don't have many organic leads? Thats what Rich is explaining for you today!

1415: 5 Ways To Improve Your SEO Rankings

24 Jul 2023

Contributed by Lukas

Today's episode is all about 5 Wayst o improve your SEO Rankings on your website

1414: Sunday Podcast: Riding To The Rescue

23 Jul 2023

Contributed by Lukas

Today Rich celebrates Pioneer Day - with a story about a large group of pioneers who were stranded, and were then rescued...plus a challenge for you t...

1413: Topic Showcase: Web Pages

22 Jul 2023

Contributed by Lukas

On this topic Showcase, we focus on a crucial topic - Your WEBSITE! We have rounded up the greatest highlights and clips from Level 10 Contractor's da...

1412:The Referral Letter That Works Like Gangbusters

21 Jul 2023

Contributed by Lukas

On Todays Episode, Rich shares a simple little letter that generates referrals by the boatload.

1411: TBT - The Power of Habit

20 Jul 2023

Contributed by Lukas

This Throwback Thursday, Rich breaks down "the Power of Habit" from James Duhigg, and how you can implement the principles into your business and life...

1410: fullthrottle.ai - Shooting Fish In A Barrel

19 Jul 2023

Contributed by Lukas

Check out fullthrottle.ai here: fullthrottle.ai/level10 And email: [email protected]

1409: Social Media: If It's Not Fun For You, Nobody Wants To See It

18 Jul 2023

Contributed by Lukas

Rich has a great conversation with a Level 10 Client about Social media. Getting Followers, How often to post and 'The BOSS' are all part of what you'...

1408:5 Ways To Create Customer Case Studies

17 Jul 2023

Contributed by Lukas

Rich walks you through 5 Ways to get Client case studies for your website! Plus he has instructions and scripts for Videographers to use.

1407: Sunday Podcast: Comfort vs. Contribution

16 Jul 2023

Contributed by Lukas

This episode from a webinar Rich Did 8 years ago talks about getting out of our comfort zones and making a contribution.

1406: Podcast Highlight Show: 2023, Volume 14

15 Jul 2023

Contributed by Lukas

The 14th volume of the Level 10 Contractor Podcast Highlight Show in 2023

1405: Social Media Quick Tips

14 Jul 2023

Contributed by Lukas

Today's episode is all about the basic tenets of getting going on Facebook… what to expect, where to post, what to post, and how often to post!

1404: TBT - Online Reviews

13 Jul 2023

Contributed by Lukas

On This Throwback Thursday, Rich highlights the importance of Online Reviews!

1403: Best Overview Of Radio Buying and Ad Creation Rich Has Ever Given

12 Jul 2023

Contributed by Lukas

Rich gives a client some great information about how to get on radio, how to negotiate, how to tell your story and more

1402: Case Building Is A Matter of Perspective

11 Jul 2023

Contributed by Lukas

Rich explains how to find your companies 'identity' points, and challenges you to consider your audience as you craft your message.

1401: 5 Ways To Use Failure To Your Advantage

10 Jul 2023

Contributed by Lukas

Did you know that "failure" can be a great way to up your marketing game? Rich shares this insight with you today!

1400: Sunday Podcast: Is That God, The Devil, Or My Own Jabbering Mind?

09 Jul 2023

Contributed by Lukas

Todays episode is about distinguishing between the various voices in your head that are attempting to guide and influence you.

1399: Topic Showcase: Billboards

08 Jul 2023

Contributed by Lukas

Today, we are discussing billboards–when to use them, what to buy, and what to put on them.

1398: Marketing Matters Podcast, Volume 32: Tony Hoty on Face-To-Face Marketing

07 Jul 2023

Contributed by Lukas

On This Episode Rich Talks with Tony Hoty about Face To Face Marketing

1397: TBT - Publicity Stunts

06 Jul 2023

Contributed by Lukas

Today's TBT is from a webinar Rich did in 2021 about creating publicity stunts!

1396: Creating Powerful FAQs

05 Jul 2023

Contributed by Lukas

Rich is going to show you how to create killer FAQs for your website today.

1395: Let's Give History A Break

04 Jul 2023

Contributed by Lukas

For this Independence Day - Rich shares thoughts on the racist and sexist past of our country.

1394: 5 Ways To Make Your Country Better Right Now

03 Jul 2023

Contributed by Lukas

Rich Gives you five ways you can actively make the country better - right now.

1393: Sunday Podcast: What Kind of Peace Do We Seek?

02 Jul 2023

Contributed by Lukas

Rich shares JFK's Peace Speech from 1963... What kind of Peace should we be seeking - as Americans and as Humans...?

1392: Podcast Highlight Show: 2023, Volume 13

01 Jul 2023

Contributed by Lukas

The 13th volume of the Level 10 Contractor Podcast Highlight Show in 2023!

1391: Back To The Basics: First Day of Practice

30 Jun 2023

Contributed by Lukas

Today Rich Covers the Basics of Marketing.

1390: TBT - Marketing Quick Picks, Part 2

29 Jun 2023

Contributed by Lukas

On this TBT Rich covers design tips, vanity phone number and jingle logos

1389: Rich's Epic Rant About SEO Companies Who Screw Over Their Clients

28 Jun 2023

Contributed by Lukas

Rich goes on a Rant about SEO Companies who don't do their job well.

1388: Kevin Bacon Is Ruining Your Marketing

27 Jun 2023

Contributed by Lukas

Today's podcast is to help you think about harnessing the awesome power of the internet for your marketing. Because if your internet marketing game is...

1387: 5 Ways To Make Your Content More Diggable

26 Jun 2023

Contributed by Lukas

Diggable Content! You need it on your website. Rich Shares 5 ways to make your website content much more diggable.

1386: Sunday Podcast: Strengthen What Is Good About The Lawn

25 Jun 2023

Contributed by Lukas

Today Rich gives you a new perspective on why you have the struggles you have, and what to do instead of trying to fix them.

1385: Topic Showcase: Building Engagement on Facebook

24 Jun 2023

Contributed by Lukas

Today we give you a few clips to remind you just how powerful a tool Facebook can be!

1384: Marketing Matters Podcast, Volume 31: Story Selling

23 Jun 2023

Contributed by Lukas

Rich talks about Story Selling on this episode that originally ran on the Qualified Remodeler Magazine podcast called "Marketing Matters for Remodelin...

1383: TBT - Marketing Quick Picks, Part 1

22 Jun 2023

Contributed by Lukas

This Throwback Thursday is a Webinar Rich Did called 'Marketing Quick Picks' - giving you quick nuggets of marketing wisdom.

1382: Big Picture Strategy For Long-Term Domination On TV & Radio

21 Jun 2023

Contributed by Lukas

Rich shows a Level 10 Client how to dominate on Radio by creating identity based Ads.

1381: Brian Elias: Preparing Now To Sell Your Business Later (Part 2)

20 Jun 2023

Contributed by Lukas

Rich Chats with Brian Elias about SELLING companies in the remodeling and home services industries… and what you need to be doing right now to prepa...

1380: 5 Ways To Add Friction Into Your Funnels

19 Jun 2023

Contributed by Lukas

Rich gives you 5 Ways to introduce Friction into your funnels so you can make sure your leads are qualified to buy from you!

1379: Sunday Podcast: Lessons From Dad

18 Jun 2023

Contributed by Lukas

Happy Fathers Day from Level 10 Contractor!

1378: Podcast Highlight Show: 2023, Volume 12

17 Jun 2023

Contributed by Lukas

Another volume of the Level 10 Contractor Podcast Highlight Show!

1377: Webinar Replay: How To Absolutely Dominate Local Search In Less Than 12 Months

16 Jun 2023

Contributed by Lukas

Rich shares how to dominate your local market via SEO on this Episode!

1376:TBT: Ten Ways To Use Telemarketing In Your Business

15 Jun 2023

Contributed by Lukas

On this TBT, Rich Shares 10 Ways to use the phone in your business.

1375: A Message For Small-Town Contractors Only

14 Jun 2023

Contributed by Lukas

Today Rich is talking about the massive success Level 10 is having with small town contractor clients!

1374: Brian Elias: When & How To Tell Customers To Go Screw Themselves (Part 1)

13 Jun 2023

Contributed by Lukas

Today is conversation between Rich and Brian Elias. They're talking about making sure you keep your margins high--even if that means telling a custome...

1373: 5 Ways To Leverage Your Competitors

12 Jun 2023

Contributed by Lukas

You can take advantage of the momentum that your competitors have in the market, Rich shoaws you how!

1372: Sunday Podcast: Why I'm Flying The Pride Flag At My House This Month

11 Jun 2023

Contributed by Lukas

Rich talks about flying the Pride Flag at his house and why he is!

1371: Topic Showcase: Lessons From Other Industries

10 Jun 2023

Contributed by Lukas

Today, we collect the best examples of marketing lessons learned outside the contracting industry.

1370: Marketing Matters Podcast, Volume 30: It's Time To Talk About OTT (Streaming Ads)

09 Jun 2023

Contributed by Lukas

Today Rich is talking about OTT - a fancy word for TV ads that run on streaming services!

1369: TBT - Book Review: The 4-Hour Work Week

08 Jun 2023

Contributed by Lukas

Rich Reviews the Four Hour Work Week from a webinar from 2013.

1368: 23 Ways To Say The Same Thing

07 Jun 2023

Contributed by Lukas

How do you continue to say the same things over and over again in your advertising without wearing out your audience? Today we show you 23 ways to say...

1367: Lemons Into Lemonade: The Embarrassing Story of How I Got My First Roofing Client

06 Jun 2023

Contributed by Lukas

Rich shares the story about the origins of his company, and how he got his first Roofing client–a $50 million company in Fort Worth, TX.

1366: 5 Ways To Cash In On Information Offers

05 Jun 2023

Contributed by Lukas

Rich shows you 5 ways to make use of Information offers for those leads who aren't ready to meet with you… just yet.

1365: Sunday Podcast: If You Want Things To Change, You Have To Actually Do Things Differently

04 Jun 2023

Contributed by Lukas

So why do people NOT keep New Years Resolutions? Rich Talks about that today, and offers some ideas why - and how - to make real change in your life.

1364: Podcast Highlight Show: 2023, Volume 11

03 Jun 2023

Contributed by Lukas

Today is the eleventh volume of the Level 10 Contractor Podcast Highlight Show in 2023!

1363: Random Friday - Billboards, Negative Advertising, Identity, & More!

02 Jun 2023

Contributed by Lukas

Rich talks about A Million Billboards, Negative Advertising, SEO that works and more on this episode!

1362: TBT - Book Review: The E-Myth

01 Jun 2023

Contributed by Lukas

On this ThrowBack Thursday, Rich gives a book review about the Entrprenurial classic - "The E-Myth Revisited"

1361: Fly On The Wall - RIch Creates Radio Ads For Shugarman's Bath

31 May 2023

Contributed by Lukas

Rich works with Shugarman's bath on new ideas for their Radio Advertising.

1360: Eliminate "Integration Aggravation" - A Conversation With Builder Prime's Jonathan Weinberg

30 May 2023

Contributed by Lukas

Rich Talks with Jonathan Weinberg, founder of Builder Prime about this newer CRM that was built to make your life easier and help you close more busin...

1359: Memorial Day: People Are Worth Dying For

29 May 2023

Contributed by Lukas

Rich encourages us to remember those who laid down their lives for our country… and also challenges us to to truly honor those who have made the ult...

1358: Sunday Podcast: Why Rich Men Can't Get Into Heaven

28 May 2023

Contributed by Lukas

Today we get Rich's take on Why a Rich Man Can't get into Heaven!

1357: Topic Showcase: Brand Ambassador

27 May 2023

Contributed by Lukas

Today we are talking about the brand ambassador program.

1356: Marketing Matters Podcast, Volume 29: Using Financing As A Weapon

26 May 2023

Contributed by Lukas

Rich talks about using financing the best way in your sales meetings (ie: EARLY!), so you can get the most mileage out of it.

1355: TBT - Industry Category Standards

25 May 2023

Contributed by Lukas

Another TBT about industry category standards

1354: Webinar Replay: Rich Harshaw & Caleb Nelson Chat About Marketing

24 May 2023

Contributed by Lukas

Today's episode is an interview that Rich did with Caleb Nelson of Destination Motivation talking about identity.

1353: Keynote Replay: FAST Conference - Everything You Know About SEO Is Wrong

23 May 2023

Contributed by Lukas

Today's podcast is a recording of the Keynote Speech Rich gave at last week's FAST Remodeler Live in Baltimore

1352: 5 Ways To Get Your Social Media Game Up To Par

22 May 2023

Contributed by Lukas

Rich gives you '5 ways' to amp up your social media game (or get started!)

1351: Sunday Podcast: We're Willing To Pay The Price, But At What Cost?

21 May 2023

Contributed by Lukas

On this Episode, Rich challenges you to examine your priorities… and see if you're spending your time on things that are truly important.