The Level 10 Contractor Daily Podcast

1250: Rich Reviews and highlights ads from Marketing pioneer Claude Hopkins

09 Feb 2023

Contributed by Lukas

Rich reviews and highlights ads from marketing pioneer Claude Hopkins.

1249: Don't Stupidly Make The Same Mistake Twice

08 Feb 2023

Contributed by Lukas

Today is about Self Awareness… and how it's a vital trait in the Level 10 Ethos. Rich talks about a roofing company that severely LACKED self awaren...

1248: Putting Media Sales Reps Through The Wringer

07 Feb 2023

Contributed by Lukas

Rich gives you some questions you can use to quiz your radio and TV reps to find out if they're really in it to help you… or if they're just in it t...

1247: 5 Ways To Increase "Diggablity" On Your Website

06 Feb 2023

Contributed by Lukas

How do you make your website more google Friendly? You need to make it MORE Diggable. What is diggability? You'll learn today with Rich's 5 tips for y...

1246: Sunday Podcast: Jesus Didn't Set Boundaries & Neither Should You

05 Feb 2023

Contributed by Lukas

Rich gives his thoughts about "Setting Boundaries"... and caring for others who aren't "the easiest to care for"

1245: Topic Showcase: Super Robust Proximity Marketing

04 Feb 2023

Contributed by Lukas

On this Topic Showcase we talk about squeezing every lead you can from a job site, specifically from the neighbors. We're talking proximity marketing ...

1244: Marketing Matters Podcast, Volume 21: Brand Ambassador

03 Feb 2023

Contributed by Lukas

Rich gives you the low down on Brand Ambassadors. Don't have one yet in your business? Listen to find out why you should!

1243: TBT - Headline Starters, Part 2

02 Feb 2023

Contributed by Lukas

On this TBT Rich Gives you several more "Headline starters" for when you can't think of anything to write for your marketing.

1242: New Radio Campaign Overwhelms Deck Company With Leads

01 Feb 2023

Contributed by Lukas

Today we showcase some radio ads we did for a new Radio client in Michigan. These are a master class in writing with Identity!

1241: Webinar Replay: Telling Your Story With Power, Precision, & Passion

31 Jan 2023

Contributed by Lukas

On this Webinar Recording with our Sponsor Ingage.io, Rich shares about telling your story with Power Precision and Passion

1240: 5 Ways To Increase The Friendlieness In Your Company

30 Jan 2023

Contributed by Lukas

Rich has 5 ideas on how you can increase your companies Friendly Factor!

1239: Sunday Podcast: The End of Forgiveness As You Know It

29 Jan 2023

Contributed by Lukas

Rich's topic is forgiveness - and he looks at it through the lens of the Higher Law of Love.

1238: Podcast Highlight Show: 2023, Volume 02

28 Jan 2023

Contributed by Lukas

The 2nd volume of the Level 10 Contractor Podcast Highlight Show for 2023 Where we review the podcast and give you the best of the best pieces of mark...

1237: Investigating "Hidden Branding Juice"

27 Jan 2023

Contributed by Lukas

What is hidden Branding Juice? Rich explains with a couple stories from clients who took the time to "FARM" with their advertising…

1236: TBT - Headline Starters, Part 1

26 Jan 2023

Contributed by Lukas

This TBT highlights a powerful tool to help you write powerful headlines in your marketing - the Headline Starter! (actually there are 12 of them)

1235: Level 10's Secret Sauce: Identity

25 Jan 2023

Contributed by Lukas

Today, Rich shares the Secret Sauce here at Level 10 Contractor - IDENTITY. Its all about communicating who you are, how you're different, why you're ...

1234: The Nuts & Bolts of Radio

24 Jan 2023

Contributed by Lukas

Today Rich covers the nuts & bolts of Radio Advertising. He gives 4 steps--making the right buy, dealing with the lead tracking problem, choosing a vo...

1233: 5 Ways To Outhink And Outsmart Your Competitors

23 Jan 2023

Contributed by Lukas

For this Monday Rich gives you 5 Ways to Out think and Out Smart your Competitors.

1232: Sunday Podcast: The Dumpster Diver & The Starfish Thrower

22 Jan 2023

Contributed by Lukas

Rich tells a story about a friend of his who helped out a homeless man… and gives you some ideas on what you can do to help out too.

1231: Topic Showcase: Common Marketing Mistakes

21 Jan 2023

Contributed by Lukas

On this Topic Showcase - Rich talks about common marketing mistakes -and how to avoid making them.

1230: Marketing Matters Podcast, Volume 20

20 Jan 2023

Contributed by Lukas

Rich talks about how to get referrals in the new year!

1229: TBT - Overcoming Price Resistance

19 Jan 2023

Contributed by Lukas

For Throw Back Thursday, Rich will walk you through how to pull off "overcoming price resistance" step by step.

1228: Everything You Need To Know About Your Website And SEO In One Hour

18 Jan 2023

Contributed by Lukas

Rich Shares about what you can expect when you set up an appointment with Level 10 for a Website Audit!

1227: Don't Make These Stupid Radio Mistakes

17 Jan 2023

Contributed by Lukas

Rich clues you in on what mistakes you might make when buying radio advertising for your business.

1226: 5 Ways To Get More Referrals

16 Jan 2023

Contributed by Lukas

Today - Rich is giving you 5 Ways to Get More Referrals!

1225: Sunday: Yay Yay Nay Nay

15 Jan 2023

Contributed by Lukas

What are we to do in these trying times to defend our beliefs and help others "see the light?" Rich has some thoughts today from the Book of Matthew.

1224: Podcast Highlight Show: 2023, Volume 01

14 Jan 2023

Contributed by Lukas

Its the first volume of the Level 10 Contractor Podcast Highlight Show in 2023!

1223: Allen Fedale - Repeat, Referral, & Digital

13 Jan 2023

Contributed by Lukas

Rich talks with Allen Fedale from G. Fedale Roofing about getting repeat business, more referrals and reaching out to new leads fast.

1222: TBT - Using Financing Webinar

12 Jan 2023

Contributed by Lukas

It's Throwback Thursday once again, and today we dip into the vault and find a webinar from 2013 on the topic of financing!

1221: Social Proof on Steroids - Project Map It

11 Jan 2023

Contributed by Lukas

Rich is talking with Steve Spence about creating some serious SOCIAL PROOF using something called Project Map It. Steve Spence Info: sspence@projectma...

1220: Becoming The Social Media Mayor of Your Town

10 Jan 2023

Contributed by Lukas

Here's a social media idea that could really pay off big for your company. Becoming your cities' 'Social Media Mayor'. How do you do it? Rich has your...

1219: 5 Ways To Outmaneuver Larger Competitors

09 Jan 2023

Contributed by Lukas

Today's 5 Ways to Monday is all about out maneuvering your larger competitors. You have to think like David to Beat your Goliath. Rich covers 5 'scrap...

1218: Sunday Podcast: A Recession of Friendship

08 Jan 2023

Contributed by Lukas

Rich talks about FRIENDSHIP, and why people, on average, have fewer friends than they used to, why an epidemic of loneliness has invaded our culture.

1217: Topic Showcase: Headline Writing

07 Jan 2023

Contributed by Lukas

On the first Topic Showcase of 2023, Rich highlights How to write better Headlines for your advertising.

1216: Selling To Friends: In N Out Burger Actually Kinda Sucks

06 Jan 2023

Contributed by Lukas

Why does Rich Think In & Out Burger sucks? It may have something to do with him being from Texas, but it almost definitely has to do with Selling to f...

1215: TBT - Sweat the Small Stuff

05 Jan 2023

Contributed by Lukas

On This ThrowBack Thursday Rich Talks about how you and your business should handle the "small stuff" in your business.

1214: How To Trash Talk Your Competitors Without Looking Like A Jerk

04 Jan 2023

Contributed by Lukas

Should you trash talk your competitors? Rich has the answer!

1213: Ingage Interview: Showing Prospects They'd Be Stupid To Not Choose You

03 Jan 2023

Contributed by Lukas

Rich chats with our partners at Ingage.io and reiterates that 2023 is a year to play OFFENSE!

1212: It's Time To Play OFFENSE!

02 Jan 2023

Contributed by Lukas

Get out there and Play OFFENSE in 2023! Thats Rich's encouragement today as we kick off 2023!

1211: Sunday Podcast: Making Your Spiritual Life A Priority In 2023

01 Jan 2023

Contributed by Lukas

How to pump up your spiritual life in 2023? Rich has some ideas for you - but, just like Rich, its not the conventional message you might typically ex...

1210: Best Of Level 10 Highlight Show 18

31 Dec 2022

Contributed by Lukas

We're Counting down the best moments from Level 10 Daily Podcast This year! Merry Christmas and Happy Holidays!

1209: Best Of Level 10 Highlight Show 17

30 Dec 2022

Contributed by Lukas

We're Counting down the best moments from Level 10 Daily Podcast this year! Merry Christmas and Happy Holidays!

1208: Best Of Level 10 Highlight Show 16

29 Dec 2022

Contributed by Lukas

We're Counting down the best moments from Level 10 Daily Podcast This year! Merry Christmas and Happy Holidays!

1207: Best Of Level 10 Highlight Show 15

28 Dec 2022

Contributed by Lukas

We're Counting down the best moments from Level 10 Daily Podcast This year! Merry Christmas and Happy Holidays!

1206: Best Of Level 10 Highlight Show 14

27 Dec 2022

Contributed by Lukas

We're Counting down the best moments from Level 10 Daily Podcast This year! Merry Christmas and Happy Holidays!

1205: Best Of Level 10 Highlight Show 13

26 Dec 2022

Contributed by Lukas

We're Counting down the best moments from Level 10 Daily Podcast this year! Merry Christmas and Happy Holidays!

1204: Wise Men Still Seek Him

25 Dec 2022

Contributed by Lukas

Merry Christmas from all of us here at Level 10 Contractor!

1203: Best Of Level 10 Highlight Show 12

24 Dec 2022

Contributed by Lukas

We're Counting down the best moments from Level 10 Daily Podcast This year! Merry Christmas and Happy Holidays!

1202: Best Of Level 10 Highlight Show 11

23 Dec 2022

Contributed by Lukas

We're Counting down the best moments from Level 10 Daily Podcast This year! Merry Christmas and Happy Holidays!

1201: Best Of Level 10 Highlight Show 10

22 Dec 2022

Contributed by Lukas

We're Counting down the best moments from Level 10 Daily Podcast This year! Merry Christmas and Happy Holidays!

1200: Best Of Level 10 Highlight Show 9

21 Dec 2022

Contributed by Lukas

We're Counting down the best moments from Level 10 Daily Podcast This year! Merry Christmas and Happy Holidays!

1199: Best Of Level 10 Highlight Show 8

20 Dec 2022

Contributed by Lukas

We're Counting down the best moments from Level 10 Daily Podcast This year! Merry Christmas and Happy Holidays!

1198: Best Of Level 10 Highlight Show 7

19 Dec 2022

Contributed by Lukas

We're Counting down the best moments from Level 10 Daily Podcast This year! Merry Christmas and Happy Holidays!

1197: Country Christmas 1948

18 Dec 2022

Contributed by Lukas

Today we share a story Rich wrote called "Country Christmas 1948" about the Year that Santa didn't come!

1196: Best Of Level 10 Highlight Show 6

17 Dec 2022

Contributed by Lukas

We're Counting down the best moments from Level 10 Daily Podcast This year! Merry Christmas and Happy Holidays!

1195: Best Of Level 10 Highlight Show 5

16 Dec 2022

Contributed by Lukas

We're Counting down the best moments from Level 10 Daily Podcast This year! Merry Christmas and Happy Holidays!

1194: Best Of Level 10 Highlight Show 4

15 Dec 2022

Contributed by Lukas

We're Counting down the best moments from Level 10 Daily Podcast This year! Merry Christmas and Happy Holidays!

1193: Best Of Level 10 Highlight Show 3

14 Dec 2022

Contributed by Lukas

We're Counting down the best moments from Level 10 Daily Podcast This year! Merry Christmas and Happy Holidays!

1192: Best Of Level 10 Highlight Show 2

13 Dec 2022

Contributed by Lukas

We're Counting down the best moments from Level 10 Daily Podcast This year! Merry Christmas and Happy Holidays!

1191: Best Of Level 10 Highlight Show 1

12 Dec 2022

Contributed by Lukas

We're Counting down the best moments from Level 10 Daily Podcast This year! Merry Christmas and Happy Holidays!

1190: Love The Baby, Crucify The Man

11 Dec 2022

Contributed by Lukas

During this season of Christmas season, what if we remembered to love our neighbors and ourselves - while loving Jesus too!

1189: Random Marathon: Volumes 7 - 9

10 Dec 2022

Contributed by Lukas

Today we are giving you more Random Goodness! Rich's "Random" episodes Volumes 7 - 9!

1188: Random Marathon: Volumes 4 - 6

09 Dec 2022

Contributed by Lukas

Today we are highlighting "Random" Episodes! Where Rich Gives you Random Marketing tidbits he has collected!

1187: Random Marathon Vol 1-3

08 Dec 2022

Contributed by Lukas

Today we are bundling up 3 "Random" episodes and giving them to you as a gift!

1186: Marketing Matters Podcast #19 - Branding Part 3 - Tactical Strategies

07 Dec 2022

Contributed by Lukas

Today's episode on Branding talks about how to incorporate your brand in your TV and Radio Advertising

1185: Marketing Matters Podcast #18 - Branding Part 2 - Finding Your Story

06 Dec 2022

Contributed by Lukas

Rich talks about how to find your story–it's all about going through the Identity process!

1184: 5 Ways To Prepare For The New Year

05 Dec 2022

Contributed by Lukas

Rich has some ideas that you can do right now - in December 2022, to get you ready for the new year!

1183: Sunday Podcast: Halftime & Definite Chief Aim

04 Dec 2022

Contributed by Lukas

Today's Episode is about finding your ONE THING that you can really dedicate your life to… the one thing that God put you on this earth to achieve w...

1182: Podcast Highlight Show: 2022, Volume 24

03 Dec 2022

Contributed by Lukas

Counting Down the Top 10 Moments from the Level 10 Contractor Daily Podcast from the past couple weeks!

1181: Should A Little Company Make The Jump Into Radio?

02 Dec 2022

Contributed by Lukas

Rich chats with a smaller company in Wisconsin about radio advertising. The Question: Does Radio advertising guarantee you quick leads? Rich has his a...

1180: Beyond Customer Service... Creating "Raving Fans"

01 Dec 2022

Contributed by Lukas

Rich gives you some great ideas from the book "Raving Fans" on this TBT episode.

1179: A High-Resolution Discussion About Rehash

30 Nov 2022

Contributed by Lukas

Rich talks with Level 10 Client Chase Shugarman from Shugarman's bath about REHASH - Specifically, how to use text messaging to follow up with people ...

1178: Marketing Matters Podcast, Volume 17: Beginner's Guide To Branding For Remodelers

29 Nov 2022

Contributed by Lukas

Rich talks about why branding is important, why companies don't do it, and how to get started with it.

1177: 5 Ways To Convert Website Visitors Into Leads

28 Nov 2022

Contributed by Lukas

Rich gives you 5 Ways to get more of your website visitors to convert into leads!

1176: Sunday Podcast: Exploring The Concept of "God Is Love" (Part 2 of 2)

27 Nov 2022

Contributed by Lukas

Rich shares the second part of his thoughts about "God Is love"!

1175: Topic Showcase: PPC Advertising

26 Nov 2022

Contributed by Lukas

Today on this Topic Showcase, we explore PPC advertising.

1174: Marketing Matters Podcast, Vol. 17: Patrick Fingles Interview: Why Brands Matter

25 Nov 2022

Contributed by Lukas

On this episode, Rich talks with Patrick Fingles, the CEO of NuLook Home Designs, Leap and Job Progress.

1173: Everything's Great And Nobody's Happy!

24 Nov 2022

Contributed by Lukas

Happy Thanksgiving 2022!  We hope your celebration with friends and family this holiday is wonderful. Today, we want to give you a little perspective...

1172: Things To Be Grateful For

23 Nov 2022

Contributed by Lukas

Rich has a list of things we should be thankful for. We need to remember the good things in our lives!

1171: Personal Edge: Gratitude

22 Nov 2022

Contributed by Lukas

Today's Thanksgiving Message is all about Gratitude - from a webinar Rich gave in 2013.

1170: 5 Ways To Cultivate A Thankful Heart

21 Nov 2022

Contributed by Lukas

In honor of the Thanksgiving Holiday - Rich shares 5 Ways to Cultivate a Thankful Heart.

1169: Sunday Podcast: Leap For Joy

20 Nov 2022

Contributed by Lukas

Rich shares the story of Merlin Carothers who was an Army Chaplain who learned to proactively Thank God for everything in his life - even the hardship...

1168: Podcast Highlight Show: 2022, Volume 23

19 Nov 2022

Contributed by Lukas

The 23rd Edition of the Level 10 Contractor Daily Podcast highlight show for 2023!

1167: Building The Trust Pyramid

18 Nov 2022

Contributed by Lukas

Rich talk's about marketing's ultimate #1 objective, which is to build trust between you and your audience--whether that be on a website, or through a...

1166: How To Foster Creativity

17 Nov 2022

Contributed by Lukas

Everyone wants to be creative, everyone values creativity…. But how exactly do you become creative? Rich has some ideas today on this Throwback Thur...

1165: Who's The Heavyweight Champion of Advertising Media

16 Nov 2022

Contributed by Lukas

Today's episode is a showdown between radio and all other forms of media advertising… to settle the question once and for all--what's the best place...

1164: Nuclear Option SEO - Care To Join Us?

15 Nov 2022

Contributed by Lukas

Are you ready to try "Nuclear Option SEO" for your business website? Listen to Rich as he explains the details!

1163: 5 Ways To Create "Out of the Box" Print Ads

14 Nov 2022

Contributed by Lukas

Rich has five ideas for you if your print ads have gone stale!

1162: Sunday Podcast: Exploring The Concept of "God Is Love" (Part 1 of 2)

13 Nov 2022

Contributed by Lukas

On this episode, Rich dives deep and offers a thought provoking look in to the concept of "God is Love"

1161: Topic Showcase: Guerrilla Marketing

12 Nov 2022

Contributed by Lukas

Today we are highlighting one specific topic for your business: Guerilla Marketing!

1160: Diggable Content Update: Getting A Real Person on the Phone & More

11 Nov 2022

Contributed by Lukas

Rich shares some identity based blog posts that are engaging and informative - Diggable Content! Do you have this type of content on YOUR website?

1159: Innovation: Mr. Nice Guy

10 Nov 2022

Contributed by Lukas

On This TBT, Rich gives you an innovation starter for your business. Today - its Mr. Nice Guy. How Nice is your company to your customers?

1158: Smackdown in Sac-Town

09 Nov 2022

Contributed by Lukas

Rich walks you step by step through the TV buy he made on behalf of a client in Sacramento.

1157: Integrating Text Messaging Into Your Marketing

08 Nov 2022

Contributed by Lukas

Today's Episode is all about using TEXT messaging in your marketing. Rich Talks with Jason Dolan from Hatch.

1156: 5 Ways To Make A Rehash Program Work

07 Nov 2022

Contributed by Lukas

This 5 Ways to Monday is all about Making Your Rehash work! (You know there's a ton of money to be made when you do it right - Right?)

1155: Sunday Podcast: What To Do When God Is Absent

06 Nov 2022

Contributed by Lukas

So what do you do if God is nowhere to be found?... do you think God abandons you - on purpose - sometimes? Rich talks about what to do when God is ju...

1154: Podcast Highlight Show: 2022, Volume 22

05 Nov 2022

Contributed by Lukas

The 22 edition of the Level 10 Contractor Daily Podcast Highlight show for 2022!

1153: Where & How To Invest To Avoid Market Uncertainty (Michael Morrow Interview)

04 Nov 2022

Contributed by Lukas

Rich Talks with Michael Morrow from Aspen Creek Wealth Strategies about where to invest your money from the last couple years while business was boomi...

1152: Top 10 Remodeling Marketing Mistakes

03 Nov 2022

Contributed by Lukas

A Throw Back to 2014 and a webinar called "The Top Remodeling Marketing Mistakes… What you don't know IS killing you." Are you making any of these m...

1151: Negotiating A $628,500 Radio Buy For $350,217

02 Nov 2022

Contributed by Lukas

Today's episode is another textbook example of Rich demolishing radio sales reps to get deals for his clients 2 to 3 times better than they were able ...