The Level 10 Contractor Daily Podcast
Episodes
403: Webinar Replay: Make The Jump To $10MM
15 Oct 2020
Contributed by Lukas
Todays episode is a recent webinar Rich did covering the topic of "make the jump to $10 million".
402: What If My Competitors Are On the Same Stations?
14 Oct 2020
Contributed by Lukas
Rich is here to explain why its actually a good thing for you and your competitors to be running ads on the same TV or Radio stations.
401: Innovators: The Football Coach Who Never Punts + Eddie Van Halen
13 Oct 2020
Contributed by Lukas
Rich encourages you to get creative and find ways to break the mold of "the way things are done" in your business and industry.
400: 5 Ways To Create & Use Impactful Demonstrations
12 Oct 2020
Contributed by Lukas
Today is 5 ways to create & use powerful demonstrations to SHOW your prospects what you're all about.
399: It's Never Nothing, It's Always Something
11 Oct 2020
Contributed by Lukas
Today Rich looks at the idea that things always seem to be difficult.
398: A Master Closer Is A Master Opener (Larry Pauley Interview)
10 Oct 2020
Contributed by Lukas
Rich chats with remodeling industry and selling guru, Larry Pauly. Larry recently released his new book, "A Master Closer Is A Master Opener," and he'...
397: Why We Charge $25,000 For A "$5,000" Website
09 Oct 2020
Contributed by Lukas
Why are Level 10 Contractor's Websites so Dang Expensive? Rich Passionately answers that question for you today...and enlightens you about your websit...
396: TBT - Sweat The Small Stuff
08 Oct 2020
Contributed by Lukas
On This ThrowBack Thursday Rich Talks about how you and your business should handle the "small stuff" in your business.
395: Quit Throwing Mud At The Wall And Get An Actual Strategy
07 Oct 2020
Contributed by Lukas
Rich chats with a contractor who doesn't have a marketing strategy - more of a "lets put a bandaid on it" philosophy. Rich lays out what a comprehensi...
394: The Psychology of the "Wink, Wink" Deal
06 Oct 2020
Contributed by Lukas
Rich talks about "wink, wink" deals… which is where you give your customers a little win… that they think is being given only to them as a special...
393: 5 Ways To Close Prospects Who Said No The First Time
05 Oct 2020
Contributed by Lukas
Rich has ideas for recovering deals while you're still in the home… during the 1 or 2 days after the appointment… and for up to two YEARS after th...
392: The End of Forgiveness As You Know It
04 Oct 2020
Contributed by Lukas
Rich's topic is forgiveness - and he looks at it through the lens of the Higher Law of Love. Rich Mentioned: 301 - George Carlin on God 308 - We Beli...
391: Podcast Highlight Show, Volume 9
03 Oct 2020
Contributed by Lukas
The 9th Volume of the Level 10 Contractor Daily Podcast Highlight show
390: $105,441 in Sales on $1,915 Ad Spend
02 Oct 2020
Contributed by Lukas
Rich shares a story about a client that we to get results for… but after turning the old "marketing Rubik's cube" a few times, we finally hit on a f...
389: TBT - Beyond Customer Service… Creating "Raving Fans"
01 Oct 2020
Contributed by Lukas
On this TBT episode, Rich gives you lots of ideas about how to create Raving Fans for your Home Contractor Business.
388: Bob Quillen, King of the Brand Ambassador Program
30 Sep 2020
Contributed by Lukas
Rich Chats with the King of the Brand Ambassador Program - Bob Quillen. Rich Mentioned: Brand Ambassador Program Episode 30
387: The $11 an Hour Employee Who's Costing You $300,000
29 Sep 2020
Contributed by Lukas
Your receptionist has a LOT more to do with the success of your company than you think. Prepare them when they answer the phone to set the proper expe...
386: 5 Ways To Use Facebook In Your Business
28 Sep 2020
Contributed by Lukas
On this 5 Ways to Monday... Rich is going to get super specific with you as he describes 5 specific ways you can use Facebook in your marketing. Rich ...
385: The Dumpster Diver & The Starfish Thrower
27 Sep 2020
Contributed by Lukas
Rich tells a story about a friend of his who helped out a homeless man… and gives you some ideas on what you can do to help out too.
384: Random Saturday, Volume 11
26 Sep 2020
Contributed by Lukas
Baubles and bits of marketing nuggets and wisdom all rolled into one episode called Random Saturday Vol. 11
383: Pour Gasoline On That Facebook Fire!
25 Sep 2020
Contributed by Lukas
Rich talks with a contractor who wants more results from his Facebook Advertising...so Rich tells him to "Pour gasoline on the Facebook fire!"
382: TBT - How To Foster Creativity
24 Sep 2020
Contributed by Lukas
How do you become creative? Rich talks about 3 Sources for ideas.
381: 23 Kinds of Evidence To Prove Your Case
23 Sep 2020
Contributed by Lukas
Rich walks you through 23 different kinds of evidence that you can produce to back up what you say.
380: It's Time To Up Your Online Reviews Game
22 Sep 2020
Contributed by Lukas
Rich gives an impassioned plea for you to up you Online Review Game!
379: 5 Ways To Increase Your Average Sale Amount
21 Sep 2020
Contributed by Lukas
This 5 Ways to Monday is all about Increasing your Average Sale Amount, and as usual, Rich has 5 Great ideas for your business. Rich Mentioned: Episo...
378: Let Your Communication Be Yea, Yea… Nay, Nay
20 Sep 2020
Contributed by Lukas
We live in Crazy Times. So what are we to do in these trying times to defend our beliefs and help others "see the light?" Rich has some thoughts today...
377: Podcast Highlight Show, Volume 8
19 Sep 2020
Contributed by Lukas
The Level 10 Countdown Show - Volume 8! The Best moments from the last two weeks.
376: Incentive Offers To Test In Your Advertising
18 Sep 2020
Contributed by Lukas
Today's episode was inspired by an email Rich recieved about incentives. Rich as always came up with Lots of Incentive ideas and passes them along to ...
375: TBT - Innovation - Mr. Nice Guy & Pampered Chef
17 Sep 2020
Contributed by Lukas
On This TBT, Rich gives you an innovation starter for your business. Today - its Mr. Nice Guy. How Nice is your company to your customers?
374: Tips For Testing Your Marketing
16 Sep 2020
Contributed by Lukas
Today Rich follows up yesterdays episode on testing by taking it a step further. He will give you some practical tips for HOW to actually execute test...
373: Never Make A Major Marketing Mistake Again
15 Sep 2020
Contributed by Lukas
Rich talks about testing your marketing and advertising. What does that mean? Rich explains, and gives a great example from his early days in marketin...
372: 5 Ways To Out-Maneuver Larger Competitors
14 Sep 2020
Contributed by Lukas
Today's 5 Ways to Monday is all about Out Maneuvering Your Larger Competitors. You have to think like David to Beat your Goliath. Rich covers 5 scrapp...
371: Halftime & Definite Chief Aim
13 Sep 2020
Contributed by Lukas
Today's Episode is about finding your ONE THING that you can really dedicate your life to… the one thing that God put you on this earth to achieve w...
370: Home Shows Are Gone… Now What?
12 Sep 2020
Contributed by Lukas
Home Shows have gone away this year due to COVID. What do you do to help fill the gap? Rich has some ideas for you today. Here are previous Episodes R...
369: 9-11 Special - Never Surrender
11 Sep 2020
Contributed by Lukas
Rich shares his memories of September 11, 2001
368: TBT - Top 10 Remodeler Marketing Mistakes
10 Sep 2020
Contributed by Lukas
A Throw Back to 2014 and a webinar called "The Top Remodeling Marketing Mistakes… What you don't know IS killing you."
367: Ranking In The Local Section of Google
09 Sep 2020
Contributed by Lukas
Rich and Katie Colihan, SEO Guru Extrodinaire, tackle questions about ranking in the "Local Section" in Googles search.
366: I've Been Listening To Rich Since 2002, Now I'm Close To $20MM
08 Sep 2020
Contributed by Lukas
Rich chats with Justin Bartley, a contractor close to $20MM is sales. Hear all about what Justin has learned from Rich and Level 10 over the years, wh...
365: 5 Ways To Get To $10 Million Faster
07 Sep 2020
Contributed by Lukas
Starting today, and every Monday, Rich will give you 5 ways to improve a specific part of your business and your marketing. Rich Mentioned Today: Dig...
364: What To Do When God Is Absent
06 Sep 2020
Contributed by Lukas
So what do you do if God is nowhere to be found?... do you think God abandons you - on purpose - sometimes? Rich talks about what to do when God is ju...
363: Podcast Highlight Show, Volume 7
05 Sep 2020
Contributed by Lukas
The Level 10 Contractor Podcast Highlight show, volume 7.
362: We Paid $629 To Replace Ruined Flowers & Other Diggable Content
04 Sep 2020
Contributed by Lukas
Today Rich goes over FIVE blog posts that we've written for clients that hit the nail on the head for DIGGABLE Content!
361: TBT - Creating A Website That Will Convert Like Crazy
03 Sep 2020
Contributed by Lukas
Today's TBT is a webinar RIch did, in 2012, about creating killer websites that convert like crazy.
360: To Tell The Truth
02 Sep 2020
Contributed by Lukas
Today's episode s about telling the truth in your marketing… specifically, how fessing up to some of your inadequacies, blunders, and mistakes can a...
359: Leads & Appointments Are Up 50% With New Website
01 Sep 2020
Contributed by Lukas
Rich caught up with Larry Cahoon to discuss the process of deciding to hire Level 10… the process of building his new website… and what's happened...
358: How To Determine A "Full" TV & Radio Buy
31 Aug 2020
Contributed by Lukas
Rich walks you through the process of determining how much it will cost to get a "full buy" on radio, then on television… so you can then have a fra...
357: How To Really Turn Problems Over To God
30 Aug 2020
Contributed by Lukas
Today is the second part of a three-Sunday series about where to turn when you are facing challenges in life.
356: Random Saturday Volume 10
29 Aug 2020
Contributed by Lukas
On Random Saturdays, Rich takes little tidbits of the marketing gold that didn't necessarily warrant an entire podcast and delivers them all to you in...
355: Dave Yoho: 70 Years of Remodeling Wisdom
28 Aug 2020
Contributed by Lukas
Rich Chats with Dave Yoho, who shares his 70 years of experience in the Remodeling Industry!
354: TBT - Pre-Positioning: How To Squeeze More Dollars Out Of Existing Leads
27 Aug 2020
Contributed by Lukas
Today's TBT is about pre-positioning, which has to with CONDITIONING your prospects to want to buy from you… BEFORE your sales person ever sets foot...
353: Profiting From Your Competitors
26 Aug 2020
Contributed by Lukas
Rich talks about how to profit from your competitors - including studying them, leveraging their ad dollars to your advantage and more...
352: How Many Ways Can You Say The Same Thing? (Volume 2)
25 Aug 2020
Contributed by Lukas
When you advertise, you have to say the same things over and over again. How do you keep your advertising messages fresh? Here are 20 examples!
351: How To Compete WIth Aggregators, Big Box, & Manufacturers in SEO
24 Aug 2020
Contributed by Lukas
Is there anything you can do to compete with Big Box Stores, lead aggregators and manufacturers for top SEO Ranking? Rich gives you his take… Short ...
350: A Faithful Friend Is A Strong Defense
23 Aug 2020
Contributed by Lukas
Rich talks about the power of friends… not casual friends… not "people you know," but those stalwart kinds of friends that can be counted on for j...
349: Podcast Highlight Show, Volume 6
22 Aug 2020
Contributed by Lukas
Every other week, we revisit inspired advice, innovative leaps, and practical guidance given by Rich these past couple weeks.
348: Lighting A Fire Under Your Rehash Butt
21 Aug 2020
Contributed by Lukas
On Today's episode, Rich builds a strong case for why you NEED to do Rehash NOW - with the technology available that makes it so much easier and cheap...
347: TBT Raking it in From Rehash
20 Aug 2020
Contributed by Lukas
Today's Throw Back Thursday is all about REHASH--getting additional sales from the business you DIDN'T close in the house. This is from a webinar Rich...
346: Referral-Getting Letter That Flat-Out Works
19 Aug 2020
Contributed by Lukas
On Todays Episode, Rich shares a simple little letter that generates referrals by the boatload.
345: Client Success: Rockin' Radio in Motown
18 Aug 2020
Contributed by Lukas
Today we get an update from a client in Detroit about what has happened in the first 45 days since the his new ads (from Level 10 Contractor) went liv...
344: Level 10's Secret Sauce: Identity
17 Aug 2020
Contributed by Lukas
Today, Rich shares the Secret Sauce here at Level 10 Contractor - IDENTITY. Its all about communicating who you are, how you're different, why you're ...
343: The Rocky Road to Peace
16 Aug 2020
Contributed by Lukas
Can you really achieve peace in your life? Today, Rich shows you that the road to peace is rocky… and it's rocky on purpose.
342: David Punching Goliath In The Face
15 Aug 2020
Contributed by Lukas
Rich shows a little "David" HVAC company how to compete against "Goliath"… and specifically, a Goliath that Rich helped to build!
341: How To Generate Commercial Roofing Leads
14 Aug 2020
Contributed by Lukas
A Contractor looks for advice on how to generate commercial roofing leads for his distributors as a way to entice them to buy from his company.
340: TBT - Turning One Sale Into Many - Getting Referrals
13 Aug 2020
Contributed by Lukas
Today Rich talks about how to get more referrals and putting a system in place to make sure that you get more of them.
339: We've Spent Zero On Advertising And Leads Have Tripled
12 Aug 2020
Contributed by Lukas
Rich interviews Level 10 Contractor client John Kolbaska from The Men With Tools, about the disaster that COVID ALMOST was for his company after being...
338: Why Cable TV Doesn't Work
11 Aug 2020
Contributed by Lukas
Today Rich shows you why Cable TV doesn't work for your advertising.
337: Marketing Wisdom From The Tootsie Pop Owl
10 Aug 2020
Contributed by Lukas
Rich tackles the questions "how long should you run your ads before changing them up?" We'll learn from the Tootsie Pop Owl and Coca Cola.
336: Helping Out Some People In The Community
09 Aug 2020
Contributed by Lukas
Todays episode is a follow up to episode 320...Rich issued a challenge to proactively find people who are in need of help and help them. Rich Shares s...
335: Podcast Highlight Show, Volume 5
08 Aug 2020
Contributed by Lukas
10 of the best highlights from the Level 10 Contractor Daily Podcast in the last two weeks!
334: Where Can I Get The Most Bang For My Marketing Buck?
07 Aug 2020
Contributed by Lukas
Today's episode is a strategy call between RIch and a contractor in Texas named Mark who asked Rich the magic question: What marketing is going to giv...
333: TBT - Turning One Sale Into Many - Proximity Marketing
06 Aug 2020
Contributed by Lukas
Today, Rich will go through his SUper Robust Proximity marketing program which helsp you Leverage your customers to get them to help you find MORE cus...
332: Social Media Sample Posts
05 Aug 2020
Contributed by Lukas
Today we concentrate again on Social Media - with a focus on Categories of content and examples of posts you can create for your Facebook "Channel"
331: The Swiss Army Knife Known As Facebook
04 Aug 2020
Contributed by Lukas
Rich Breaks Down What Facebook is, What it does and the different ways you can use it.
330: 10 Things To Boost Your SEO Right Now
03 Aug 2020
Contributed by Lukas
Rich Chats with Level 10 Contractor SEO Guru about things you can be doing NOW to see some tangible results with your Website SEO.
329: The Best Decision I Ever Made For My Health
02 Aug 2020
Contributed by Lukas
Rich talks about setting a goal and doing it day in and day out (what he calls "streaking") in regards to exercise and health.
328: Case Building Is A Matter of Perspective
01 Aug 2020
Contributed by Lukas
Rich tells another story from his cross-country driving days… and explains how to find your identity points, and challenges you to consider your aud...
327: What To Expect When Level 10 Buys & Manages Your Media
31 Jul 2020
Contributed by Lukas
Rich is going to tell you what to expect when Level 10 buys and manages your media. Rich loves to talk about radio and TV… and today's he's going to...
326: TBT: Getting Inside John Smith's Head
30 Jul 2020
Contributed by Lukas
On today's episode Rich shows you exactly how to do get inside John or Jane Smith's head and see the world like they do.
325: Social Media Blunders
29 Jul 2020
Contributed by Lukas
Today on the episode - Rich continues his series on Social Media. This time, he's talking about common social media BLUNDERS...
324: Data-Driven Decision Making
28 Jul 2020
Contributed by Lukas
Rich talks about one of his clients who got spooked by some downward trends in his business that came as a result of the COVID pandemic… and shows h...
323: How To Create Killer FAQs For Your Website
27 Jul 2020
Contributed by Lukas
Rich is going to show you how to create killer FAQs for your website today.
322: Having Faith In A Person First
26 Jul 2020
Contributed by Lukas
Today's episode might be summed up in this simple question: Where does faith come from?
321: Podcast Highlight Show, Volume 4
25 Jul 2020
Contributed by Lukas
The 4th Edition of the Level 10 Contractor Daily Podcast Hightlight Show
320: Riding In To The Rescue
24 Jul 2020
Contributed by Lukas
Today Rich celebrates Pioneer Day - with a story about a large group of pioneers who were stranded, and were then rescued...plus a challenge for you t...
319: TBT Quick Picks, Part 2
23 Jul 2020
Contributed by Lukas
Today is another ThrowBack Thursday. We're going to go through the second half of a webinar Rich did back in 2014 called Quick Picks (if you missed th...
318: Social Media Quick Tips
22 Jul 2020
Contributed by Lukas
Today's episode is all about the basic tenets of getting going on Facebook… what to expect, where to post, what to post, and how often to post!
317: Preparing Now To Sell Your Business Later
21 Jul 2020
Contributed by Lukas
Rich Chats with Brian Elias about SELLING companies in the remodeling and home services industries… and what you need to be doing right now to prepa...
316: Website Launch: Solid State Construction
20 Jul 2020
Contributed by Lukas
Rich and COO Brian Bauman chat about a new website launch, plus lessons they have learned as problems arose during the process.
315: Quotes to Live By (Vol 2)
19 Jul 2020
Contributed by Lukas
Rich shares another handful of great quotes he has collected recently - plus, he adds his own commentary!
314: Random Saturday, Volume 9
18 Jul 2020
Contributed by Lukas
Rich takes all the little bits and pieces of ideas and concepts for the podcast that didn't necessarily warrant an entire episode… and cobbles them ...
313: Some Recent Client Radio Ads
17 Jul 2020
Contributed by Lukas
Rich is going to play some radio ads he's put together recently for a few of his clients giving you a good chance to hear how to integrate identity an...
312: TBT Quick Picks
16 Jul 2020
Contributed by Lukas
It's another ThrowBack Thursday, and for this one, we're getting in the way-back machine and landing in 2014 and will be listening to a webinar Rich d...
311: Back To Basics: First Day of Practice
15 Jul 2020
Contributed by Lukas
Today Rich Covers the Basics of Marketing.
310: When and How To Tell Your Customers To Go Screw Themselves (with Brian Elias)
14 Jul 2020
Contributed by Lukas
Today is conversation between Rich and Brian Elias. They're talking about making sure you keep your margins high--even if that means telling a custome...
309: Kevin Bacon Is Ruining Your Marketing
13 Jul 2020
Contributed by Lukas
Today's podcast is to help you think about harnessing the awesome power of the internet for your marketing. Because if your internet marketing game is...
308: We Believe All Things
12 Jul 2020
Contributed by Lukas
Rich explores what on earth Paul might have meant when he famously said that "Charity believes all things.".. And that "believing all things" just mig...
307: Podcast Highlight Show, Volume 3
11 Jul 2020
Contributed by Lukas
Today we revisit inspired advice, innovative leaps, and practical guidance that Rich has given over the last two weeks.
306: How Much Facebook Costs Compared To Other Media
10 Jul 2020
Contributed by Lukas
Today Rich has pulled some reports, crunched some numbers, and is ready to show you how much Facebook really costs… and how it compares to other adv...
305: Credibility: How To Build It. How To Kill It.
09 Jul 2020
Contributed by Lukas
Todays Throw Back Thursday is about Credibility - how to build it, keep it and not kill it with your customers.
304: The Most Important Marketing Lessons I've Learned, Part 2
08 Jul 2020
Contributed by Lukas
Today is the second part of The Most Important Marketing Lessons Rich has learned.