The Level 10 Contractor Daily Podcast

1846: Baseline Selling: A Bulletproof System for Closing More Deals

27 Sep 2024

Contributed by Lukas

Rich interviews Ryan Groth from Sales Transformation Group on what he calls "Baseline" selling.

1845: TBT: Writing Like People Think: John Smith Headlines

26 Sep 2024

Contributed by Lukas

Rich is going to show you how to get inside John Smith--your prospect's--head… and then write headlines that capture what he's thinking and put them...

1844: Why You Should Attend "Top 500 Live" in Vegas Next Month

25 Sep 2024

Contributed by Lukas

Rich Talks with Pat O'Toole from Qualified Remodeler Magazine about the TOP500 Live Event coming up in October! TOP500 LIVE WEBSITE

1843: Business Secrets of Remodeling's Top CEOs

24 Sep 2024

Contributed by Lukas

Rich Talks with Greg Cummings from the Power100. What makes top CEOs so successful - and what sets them apart? Thats what Rich and Greg are talking ab...

1842: 5 Ways to Deal With Bad Online Reviews

23 Sep 2024

Contributed by Lukas

On this 5 Ways to Monday Episode, Rich helps you tackle Bad Online Reviews

1841: Sunday Podcast: God Loves the Druggies

22 Sep 2024

Contributed by Lukas

Rich tells the story of 'Zak' - who thought that God was looking out for him…but as it turns out, God was actually using him to look out for somebod...

1840: Podcast Highlight Show: 2024, Volume 18

21 Sep 2024

Contributed by Lukas

The 18th Volume of the Level 10 Contractor Daily Podcast Highlight show for 2024!

1839:

20 Sep 2024

Contributed by Lukas

Rich talks with Joe Jordan from Siro about their AI tool that records your sales reps appointments so your team can get better results (They also shar...

1838: TBT: Understanding The Educational Spectrum

19 Sep 2024

Contributed by Lukas

On This TBT episode, Rich covers a topic he calls "the educational spectrum," which is a way to quantify how ready a prospect is to buy… and then ad...

1837: Telling Your Story With Power, Precision, & Passion

18 Sep 2024

Contributed by Lukas

Rich talks to the owner of a shutter and blind company about how to create and flesh out their identity

1836: Revisiting Wall Drug: Using Insane Frequency To Increase Urgency

17 Sep 2024

Contributed by Lukas

Today Rich gives you some updated thoughts on his WALL DRUG" philosophy... Links: Wall Drug Original Episode Structurely Episode

1835: 5 Ways to Determine If You Should Go With Radio or TV

16 Sep 2024

Contributed by Lukas

Rich gives you 5 ways to determine if Radio and TV advertising is for you - and your business!

1834: Sunday Podcast: When Bad Things Happend To Good People

15 Sep 2024

Contributed by Lukas

How do you deal with hard things in your life? They are going to happen to all of us, and Rich has some thoughts to help

1833: Topic Showcase: Diggable Content

14 Sep 2024

Contributed by Lukas

Today on the showcase we drill down into what Rich has coined "diggable content." What's diggable content? It's blog posts and case studies that are i...

1832: The Psychology of Buying: How Visualization Helps Prospects Decide Faster

13 Sep 2024

Contributed by Lukas

Today you're going to learn just how much a picture is ACTUALLY worth! Rich chats with Jenni McMorran from Renoworks about their Vizualization tool to...

1831: TBT: Cracking The 80/20 Rule

12 Sep 2024

Contributed by Lukas

On This ThrowBack Thursday, Rich identifies 4 things you need to be doing that will make 80% of the difference in your marketing.

1830: Itty Bitty, Teeny Tiny Canvassing

11 Sep 2024

Contributed by Lukas

Rich is going to talk about what he calls "Micro-Canvassing" and how that ties in with your Brand Ambassador program. You DO have a Brand Ambassador, ...

1829: 10 Identity-Based Radio Ads In 10 Minutes (Vol. 4)

10 Sep 2024

Contributed by Lukas

Today is the FOURTH volume of our series called "10 Identity-Based Radio Ads in 10 Minutes"

1828: 5 Ways to Justify Being More Expensive Than Your Competitors

09 Sep 2024

Contributed by Lukas

Rich shares 5 ways to justify being more expensive than your competitors.

1827: Sunday Podcast: The Biggest Liar You'll Face All Day

08 Sep 2024

Contributed by Lukas

How do you eliminate hypocrisy? Thats What is on Rich's mind today - and he's got some helps for you.

1826: Podcast Highlight Show: 2024, Volume 17

07 Sep 2024

Contributed by Lukas

It's the 17th volume of the Level 10 Contractor Podcast Highlight Show in 2024!

1825: Getting the Most Juice Out of Your Tech-Stack Squeeze (Dean Curtis)

06 Sep 2024

Contributed by Lukas

Are you getting the most out of your techstack? Rich talks with Dean Curtis of Ingage.io about getting more from your tech tools.

1824: TBT: Pre-Customer Service

05 Sep 2024

Contributed by Lukas

On This ThrowBack Thursday, Rich shows you ways to get more and better and higher paying customers by actually SERVICING people BEFORE they become pay...

1823: AI Will Kill Your Website Long Before It Will Kill Humanity

04 Sep 2024

Contributed by Lukas

Rich wants to talk to you today about the dangers of AI when it comes to marketing…

1822: I'm Not Confident To Jump Into Radio... What Should I Do?

03 Sep 2024

Contributed by Lukas

What should you do if you aren't confident that you should make the jump to radio advertising? Rich has some thoughts today

1821: 5 Ways to Write Killer Headlines That Move the Needle

02 Sep 2024

Contributed by Lukas

Rich gives you 5 great ways to work on your headlines for your Advertising!

1820: Sunday Podcast: Let's Talk About Hopelessness

01 Sep 2024

Contributed by Lukas

Rich tells some personal stories about losing hope - and how to get it back.

1819: Topic Showcase: B2B

31 Aug 2024

Contributed by Lukas

Today on the showcase we talk about winning commercial business!

1818: Is A Good Phone Number Still Important in the Age of Digital Marketing?

30 Aug 2024

Contributed by Lukas

Rich explores phone numbers to use in your marketing - toll free or local? Vanity numbers? How much should you pay for a phone number - and more!

1817: TBT: Your Most Important Number

29 Aug 2024

Contributed by Lukas

Rich walks you through the process of figuring out exactly how many sales you need to achieve your business goals… defined as "the sales figure that...

1816: How To Choose A Great Domain Name

28 Aug 2024

Contributed by Lukas

Rich walks you through the do's and don'ts of choosing a good URL for your company!

1815: Webinar Replay: How to Build Your Brand Now to Protect Against a Recession Later

27 Aug 2024

Contributed by Lukas

Rich Harshaw teaches you how to build a powerful brand for your remodeling or home services company starting right now!

1814: 5 Ways to Center Your Focus on Customer Needs

26 Aug 2024

Contributed by Lukas

Rich talks about focusing on your customers needs. Put the focus back on your customers - where it belongs!

1814: 5 Ways to Center Your Focus on Customer Needs

26 Aug 2024

Contributed by Lukas

Rich talks about focusing on your customers needs. Put the focus back on your customers - where it belongs!

1813: Sunday Podcast: I Hate These Stupid Macaroons

25 Aug 2024

Contributed by Lukas

Rich explores the topic of being an accuser or an advocate - and Macaroons.

1812: Podcast Highlight Show: 2024, Volume 16

24 Aug 2024

Contributed by Lukas

It's the 16th volume of the Level 10 Contractor Podcast Highlight Show for 2024!

1811: Get Off The Hamster Wheel and Automate Your Business!

23 Aug 2024

Contributed by Lukas

Rich talks with John Anglis of Alpha Business Systems about how to grow your business is a sustainable and profitable way.

1810: MYM DISC 10

22 Aug 2024

Contributed by Lukas

The 10th Installment of the original 'Monopolize Your Marketplace' CD Set that Rich put together back in the day... to train you how to market your bu...

1809: Why We Don't Give A Bleep About Clicks

21 Aug 2024

Contributed by Lukas

Rich explains how to to get quality traffic that gets you leads…and how many SEO companies get it all wrong.

1808: Using Technology and Human Nature to Get (Way) More Referrals

20 Aug 2024

Contributed by Lukas

Referrals - Everybody wants them! Today, Rich talks with Jamey Vuhmback from GTR who created a lead generating system to make sure they keep rolling i...

1808: Using Technology and Human Nature to Get (Way) More Referrals

20 Aug 2024

Contributed by Lukas

Referrals - Everybody wants them! Today, Rich talks with Jamey Vuhmback from GTR who created a lead generating system to make sure they keep rolling i...

1807: 5 Ways to Give Back to Your Community

19 Aug 2024

Contributed by Lukas

Rich shares 5 Ways to give back to your community!

1806: Sunday Podcast: How To Remove Warts--With Or Without A Miracle

18 Aug 2024

Contributed by Lukas

Rich talks about miracles - are they more common than you think?

1805: Topic Showcase: Digital Marketing

17 Aug 2024

Contributed by Lukas

Today on the showcase we highlight digital marketing and best practices. Customers are online. If you aren't targeting them where they are at, you're ...

1804: 8 Keys to Sales Leadership (And ANY Leadership)

16 Aug 2024

Contributed by Lukas

Rich talks with Chuck Thokey from Top Rep about 8 Keys to Sales Leadership. This is a great one!

1803: MYM Disc 9

15 Aug 2024

Contributed by Lukas

The 9th installment of the Monopolize your Marketplace 10 Cd set… in podcast form!

1802: Your Website Is Like A Beauty Pageant Contestant Wearing Sweats & Flip Flops

14 Aug 2024

Contributed by Lukas

Today's episode is a call between Rich and an owner of a remodeling company - where Rich tells her that her website just isn't doing what it needs to ...

1801: Anatomy of An Identity-Based Blog Post That People (and Google) Will Love

13 Aug 2024

Contributed by Lukas

On today's episode, RIch is going to talk in detail about Identity-based blogs–what they are, why they're important, and what you can expect when yo...

1800: 5 Ways Your Website is Failing... That You're Not Even Aware Of

12 Aug 2024

Contributed by Lukas

5 Ways that your website is failing - and you might not even be aware of it!

1799: Sunday Podcast: Leadership Tips, Part 2

11 Aug 2024

Contributed by Lukas

Rich Shares the second half of his 101 Leadership tips.

1798: Podcast Highlight Show: 2024, Volume 15

10 Aug 2024

Contributed by Lukas

The 15th edition of the Level 10 Contractor Daily Podcast Highlight show for 2024! The best moments from the last couple weeks of the podcast!

1797: Close More Sales With Credit Pre-Screening, Credit Offers, & Credit Positioning

09 Aug 2024

Contributed by Lukas

Rich talks with Chris Forshay from Upgrade about Financing - and credit Pre-Screening.

1796: MYM Disc 8

08 Aug 2024

Contributed by Lukas

We're working our way through Rich's classic 2004 audio series, Monopolize Your Marketplace. Today's ThrowBack Thursday is part 8 out of 10

1795:DIY SEO Plan For Feisty Startups

07 Aug 2024

Contributed by Lukas

Rich talks with an owner of a startup in Minnesota about his plans for marketing and SEO. Rich points him towards a Little DIY SEO to get them going i...

1794: Should I Advertise on HGTV & Other TV Questions

06 Aug 2024

Contributed by Lukas

Today, Rich Answers specific questions about TV advertising!

1793: 5 Ways to Present Your Price with Power

05 Aug 2024

Contributed by Lukas

Rich and Tim Musch from Paradigm Vendo talk about 5 Ways to present your Price with POWER!

1792: Sunday Podcast: Leadership Tips, Part 1

04 Aug 2024

Contributed by Lukas

Rich Shares from a list he calls "101 Leadership Tips"

1791: Topic Showcase: Consumer Behavior

03 Aug 2024

Contributed by Lukas

Today on the showcase we focus on the consumer. The better you can understand a consumer's behavior, the better you can market to them to move that be...

1790: Stop Buying Leads and Start Setting Appointments (Contractor Appointments)

02 Aug 2024

Contributed by Lukas

Rich Talks with the CEO of ContractorAppointments - Sean Connors about his service that allows you to buy appointments - not just leads.

1789: MYM Disc 7

01 Aug 2024

Contributed by Lukas

Today's episode will cover a wide variety of topics, including sales scripts, on-hold messages, signage, follow-up letters and more

1788: Why Your Crappy Old Website Won't Work For SEO

31 Jul 2024

Contributed by Lukas

Rich and Level 10 COO Bryan Bauman answer the question: "Do I really HAVE to build a completely new website in order to do SEO and start generating lo...

1787: This Is How We Write Radio Ads, Start To Finish

30 Jul 2024

Contributed by Lukas

Today's episode is a conversation between Rich and a contractor as they work on creating new Radio ads. You get the 'behind the scenes look' and the f...

1786: 5 Ways to Improve Employee Morale

29 Jul 2024

Contributed by Lukas

On today's 5 Ways to Monday… Rich gives you 5 great ideas about how to increase employee morale.

1785: Sunday Podcast: Family: It's About Time

28 Jul 2024

Contributed by Lukas

On today Sunday Episode, Rich talks about families!

1784: Podcast Highlight Show: 2024, Volume 14

27 Jul 2024

Contributed by Lukas

It's the 14th Volume of the Level 10 Contractor Daily Podcast highlight show!

1783: The Importance of Gratitude & Relationship in Team Building with (Todd Speciale)

26 Jul 2024

Contributed by Lukas

How do you build a winning business? What if its about Relationships, Gratitude and a Healthy Culture? That's what Rich talks with Todd Speciale about...

1782: MYM Disc 6

25 Jul 2024

Contributed by Lukas

We continue with Rich's Original Monopolize your Marketplace CD set - this one is about defining your target market and more

1781: The Reports of the Death of SEO are Greatly Exaggerated

24 Jul 2024

Contributed by Lukas

Is SEO dead? Thats the question that Rich answers today...in short: NOPE!    Here's a link to episode 1584:  Everything You Need to Know About Webs...

1780: Your Most Important Marketing Tool: The Calculator

23 Jul 2024

Contributed by Lukas

How much can you REALLY afford to spend to bring in new leads and customers? Well, you never know until you WORK OUT THE MATH!!!

1779: 5 Ways To Execute A Long-Term Rehash Program

22 Jul 2024

Contributed by Lukas

Rich has 5 great helps for your Rehash today... He also enlightens you as to why your prospects DON'T buy from you in the first place!

1778: Sunday Podcast: Good or Bad, It's Hard To Say

21 Jul 2024

Contributed by Lukas

On this Sunday episode, Rich shares about perspective - where he introduces you to two very different people.

1777: Topic Showcase: Managing Your Business

20 Jul 2024

Contributed by Lukas

Today on the showcase we focus on the effort and dedication it takes to manage your company.

1776: How The Wrong Insurance Coverage Can Sink You (Foxquilt)

19 Jul 2024

Contributed by Lukas

Rich talks to contractor insurance expert Nick Goodfellow and Rebecca Mayo from Foxquilt, and they go through the most common exclusions and limitatio...

1775: MYM Disc 5

18 Jul 2024

Contributed by Lukas

Today's episode is part 5 of our Throwback Thursday series covering the flagship audio program "Monopolize Your Marketplace"

1774: Adapting Ads to Your Company's Personality While Maintaining Identity

17 Jul 2024

Contributed by Lukas

How do you adapt your companies personality to your Radio and TV Ads? Rich explains today

1773: Eliminating All The Major Aggravations From the Lead Aggregator Game

16 Jul 2024

Contributed by Lukas

Rich interviews Elijah Canfield and Lisa Weiss from Billy.com, and as you're about to hear–these guys have fixed the broken aggregated leads game!

1772: 5 Ways To Repurpose Your Awesome Blog Posts

15 Jul 2024

Contributed by Lukas

Rich gives you 5 ways to get more of the blog posts on your companies website! Clemens Home Solutions Blog/Video: https://clemenshomesolutions.com/an...

1771: Sunday: With Jim Rohn

14 Jul 2024

Contributed by Lukas

On This Sunday Episode, Rich talks about - and plays - audio from his mentor, Jim Rohn.

1770: Best of Podcast Highlight Show: 2023, Volume 19

13 Jul 2024

Contributed by Lukas

A Best of Podcast Highlight show from 2023! Top 10 Moments from the Level 10 Contractor Daily Podcast!

1769: How to Make Learning and Training Stick (Gary Cohen, CCN)

12 Jul 2024

Contributed by Lukas

Rich talks with Gary Cohen from CCN about why contractors should be training their employees to be "Best in Class" and how to do it. Reach out to Gary...

1768: MYM Disc 4

11 Jul 2024

Contributed by Lukas

Today is the 4th of 10 installments on the Monopolize Your Marketplace 10 CD set that we're working our way though as a part of our Throw Back Thursda...

1767: Time For This Roofing Company To Level Up

10 Jul 2024

Contributed by Lukas

Rich talks with a roofing contractor about leveling up their marketing. The roofer gets so excited he tries to hire Rich to come sell for him!

1766: Where Should I Go Next With My Marketing? (Ozark Home Pros)

09 Jul 2024

Contributed by Lukas

On today's episode, Rich talks with a Level 10 client who asks one of the most fundamental questions in the book: What should I do with my marketing n...

1765: 5 Ways to Tactfully Market Against Your Competitors

08 Jul 2024

Contributed by Lukas

Rich shares 5 ways to tactfully market against your competitors.

1764: Sunday Podcast: Leadership Lessons

07 Jul 2024

Contributed by Lukas

Leadership is about being the bigger and better person, and Rich is going to demonstrate that on today's episode.

1763: Topic Showcase: Growing to $10M

06 Jul 2024

Contributed by Lukas

Today on the showcase we focus on elevating your business.

1762: Generating Leads in Wal-Mart, Costco, Grocery Stores, Etc. (Tony Hoty)

05 Jul 2024

Contributed by Lukas

For information on person-to-person marketing, contact Tony Hoty at TonyHoty.com

1761: MYM Disc 3

04 Jul 2024

Contributed by Lukas

The 3rd Installment of the Original Monopoilize Your Marketplace CD Set! Rich dives into the topic of The Educational Spectrum… the concept: the mes...

1760: A Million Billboards In 50 Miles: Wall Drug

03 Jul 2024

Contributed by Lukas

Rich shares his classic "Wall Drug" Story - and how you can apply consistency, frequency and repetition into your marketing messages

1759: Rich Trains a Group of TV Ad Sales People

02 Jul 2024

Contributed by Lukas

Rich was in vited to conduct a training for sales reps at a TV station he does business with on behalf of one of his clients. He talks identity, brand...

1758: 5 Ways To Improve The Way You Manage Your Business (Part 2)

01 Jul 2024

Contributed by Lukas

Today is part 2 of Rich's "5 Ways To Improve The Way You Manage Your Business" Series

1757: Sunday Podcast: The Long Hard Road

30 Jun 2024

Contributed by Lukas

On this Sunday, Rich talks about the long hard road to success. It doesn't happen overnight!

1756: Podcast Highlight Show: 2024, Volume 13

29 Jun 2024

Contributed by Lukas

The 13th volume of the Level 10 Contractor Podcast Highlight Show for 2024!

1755: The State of Sales Training in the Remodeling Industry (Brad Yoho)

28 Jun 2024

Contributed by Lukas

Contact Brad Yoho: SuperSalesTraining.com (sales training), HIPsummit.com (events), or [email protected] Dave Yoho Previous Episode about DISC Profi...

1754: MYM Disc 2

27 Jun 2024

Contributed by Lukas

Today is the second installment of our ThrowBack Thursday series of the Monopolize Your Marketplace 10 CD set.

1753: Hire Fast, Fire Faster - A Conversation With Brian Elias

26 Jun 2024

Contributed by Lukas

Rich sits down for a conversation with industry legend, Brian Elias about hiring, firing and building a company culture

1752: Five AI Trends You Need To Take Advantage Of

25 Jun 2024

Contributed by Lukas

Rich is joined by Nate Joens of Structurely to discuss using AI for Sales Intel, Call Intel, Role Playing, Database Scoring, and Call & Text AI

1751: 5 Ways To Implement Farming Principles in Your Marketing

24 Jun 2024

Contributed by Lukas

On this 5 Ways to Monday, Rich talks about Wall Drug, Accelerated Discontentment...and then gives you 5 ways to use "farming" in your marketing

1750: Sunday Podcast: How To Incease Your Independent Personal Value

23 Jun 2024

Contributed by Lukas

Today's episode is about Entrepreneurism, answering the question, 'what does it take to be able to run the show?' The answer is something you may not ...

1749:Topic Showcase: Artificial Intelligence

22 Jun 2024

Contributed by Lukas

On this showcase, Rich walks us through a couple of space age innovations with AI - he also steers us clear of a dud! Check these out for your busines...