The Level 10 Contractor Daily Podcast

1749:Topic Showcase: Artificial Intelligence

22 Jun 2024

Contributed by Lukas

On this showcase, Rich walks us through a couple of space age innovations with AI - he also steers us clear of a dud! Check these out for your busines...

1748: Finding The Needle In The Recruiting Haystack (Brix)

21 Jun 2024

Contributed by Lukas

Contact Andrew Henke, Managing Partner at Brix Recruiting: BrixRecruiting.com  Linked In or (952) 491-6906

1747: MYM Disc 1

20 Jun 2024

Contributed by Lukas

On this TBT We are sharing the First part of Rich's original flagship CD program called Monopolize Your Marketplacea

1746: Extreme Makeover: Electrical Company Sales Letter

19 Jun 2024

Contributed by Lukas

Rich reviews a direct mail letter that was written by the owner of an electric company that was sent to new homeowners. Unfortunately, the letter suff...

1745: Is Bigger Always Better in Advertising?

18 Jun 2024

Contributed by Lukas

Does Size Matter? According to Rich and your marketing…well… you'll have to listen and find out for yourself.

1744: 5 Ways To Improve The Way You Manage Your Business (Part 1)

17 Jun 2024

Contributed by Lukas

Rich gives you 5 things to help you Manage Your Company.

1743: Sunday Podcast: The Parable of the Wealthy Father

16 Jun 2024

Contributed by Lukas

What is the purpose of life? Rich has some thoughts for you today on Fathers Day!

1742: Podcast Highlight Show: 2024, Volume 12

15 Jun 2024

Contributed by Lukas

It's the 12th volume of the Level 10 Contractor Podcast Highlight Show in 2024!

1741: Supercharge Your Reviews, Referrals, & Repeat Business (G4 Marketing)

14 Jun 2024

Contributed by Lukas

Contact Pete Dabbelt, VP of Sales & Marketing at G4 Marketing: [email protected], GFourMarketing.com, or 614-558-2350.

1740: Allowable Marketing Cost Per Sale

13 Jun 2024

Contributed by Lukas

Rich helps you understand and calculate exactly how much money you can and should spend on marketing in your business.

1739: The Amazing, Compounding Returns of SEO

12 Jun 2024

Contributed by Lukas

What if a company was able to do SEO right - what would be the ROI? Much better than you could imagine. Rich has all the details today.

1738: Cashing In On New Movers

11 Jun 2024

Contributed by Lukas

Today's episode focuses on a hidden marketing opportunity - waiting for you to discover it!

1737: 5 Ways To Make Customers Pay Higher Prices With Smiles on Their Faces

10 Jun 2024

Contributed by Lukas

Rich is going to give you 5 ways to get customers pay higher prices… with a smile on their face!

1736: Sunday Podcast: Why I'm (Still) Flying The Pride Flag (2024 Update)

09 Jun 2024

Contributed by Lukas

Want to know why Rich is flying the Pride flag at his house? Here's why!

1735: Topic Showcase: Leveraging Mistakes

08 Jun 2024

Contributed by Lukas

Today on the Topic Showcase we turn your 'bad day' into a brilliant marketing piece.

1734: Everything You Need To Know About CRM (ImproveIt 360)

07 Jun 2024

Contributed by Lukas

Rich Talks with Brandon Thoms from Improveit360 about some amazing CRM solutions for your business - Marketsharp - and Improveit360.

1733: Platitudes Revisited

06 Jun 2024

Contributed by Lukas

Rich talks about what platitudes are, why they're so pervasive, when they're appropriate to use...and then Rich will walk you through a methodology th...

1732: 10 Identity-Based Radio Ads In 10 Minutes (Vol. 3)

05 Jun 2024

Contributed by Lukas

10 Kick Butt Ads that are killing it… from 5 Level 10 Clients! Enjoy these great commercials - and consider using Level 10 To write and produce your...

1731: Webinar Replay: The $10MM Marketing & Lead Gen Plan for Remodelers

04 Jun 2024

Contributed by Lukas

A Replay of " The $10MM Marketing & Lead Gen Plan for Remodelers" Webinar! Watch on Youtube here.

1730: 5 Ways To Wall Drug Your Prospective Customers

03 Jun 2024

Contributed by Lukas

What is Wall Drugging? Rich says its: "Hitting your potential client over the head with your marketing message over and over (and over) in a short tim...

1729: Sunday Podcast: Tapping Into The Mastermind

02 Jun 2024

Contributed by Lukas

Rich shares about tapping into the power of thought with a principle introduced by Napoleon Hill called: 'The Mastermind'

1728: Podcast Highlight Show: 2024, Volume 11

01 Jun 2024

Contributed by Lukas

Another Level 10 Podcast Highlight show - the best of the past couple weeks!

1727: Using AI to Identify High-Value Prospects & Customers (Think Unlimited)

31 May 2024

Contributed by Lukas

Rich interviews Brock Crabtree from Think Unlimited about using AI to qualify and rank your prospects and customers

1726: Sales According To Rich

30 May 2024

Contributed by Lukas

Today - Rich is usually a marketing guy, but today he is talking Sales!

1725: The Vital Shift From Sales Training To Influence Training (Kyle Sellers)

29 May 2024

Contributed by Lukas

Rich Talks with Kyle Sellers about influence coaching. Reach kyle at: KyleSellers.com and (920) 639-5953

1724: Chat GPT vs. Expert Copywriters

28 May 2024

Contributed by Lukas

we put Chat GPT to the test against one of our expert copywriters!

1723: Memorial Day: My 97-Year Old Grandfather Still Won't Talk About The War

27 May 2024

Contributed by Lukas

Happy Memorial Day from Level 10 Contractor!

1722: Sunday Podcast: Love Lessons From Dave

26 May 2024

Contributed by Lukas

Rich gets inspired to make his marriage better - and learns how Agape love can make your family stronger.

1721: Topic Showcase: Marketing Budgets

25 May 2024

Contributed by Lukas

On Today's Topic Showcase, we focus on your Marketing Budget

1720: Using Safety As A Sneaky Competitive Advantage (Heathcraft Products)

24 May 2024

Contributed by Lukas

Rich talks with Jason Saint Amant from Healthcraft Products… and talks about how bathroom remodelers can use upscale safety products as a competitiv...

1719: Power, Precision, Passion

23 May 2024

Contributed by Lukas

Rich Talks about making your marketing all about Power Precision and Passion

1718: Keynote Replay: Top 5 Digital Marketing Mistakes (Numbers 3, 4, & 5)

22 May 2024

Contributed by Lukas

The 5 Biggest Digital Marketing Mistakes Remodelers Make - Part Two from the FAST Remodeler Conference 2024

1717: Keynote Replay: Top 5 Digital Marketing Mistakes (Numbers 1 & 2)

21 May 2024

Contributed by Lukas

The 5 Biggest Digital Marketing Mistakes Remodelers Make - Rich's Recording from FAST Remodeler Live 2024

1716: 5 Ways To Use Confirmation Bias In Your Favor

20 May 2024

Contributed by Lukas

Today Rich Defines and explains Confirmation Bias and how to use it to the MAX in your business and marketing

1715: Sunday Podcast: The Power of Personal Touch

19 May 2024

Contributed by Lukas

On this Sunday Episode, Rich shares the value of getting out of your comfort zone and getting to know people

1714: Podcast Highlight Show: 2024, Volume 10

18 May 2024

Contributed by Lukas

The tenth volume of the Level 10 Contractor Podcast Highlight Show in 2024.

1713: Random Friday - Paying Dirty & Standing Out

17 May 2024

Contributed by Lukas

Rich talks about Playing dirty with your competitors, overproduced radio ads, standing out in print, giving yourself a break when you mess up… and t...

1712: 25 Identities, Examined

16 May 2024

Contributed by Lukas

Rich Talks identity and what it looks like when it's actually fleshed out and put into a website in real life. 

1711: Making A Spectacle

15 May 2024

Contributed by Lukas

How do you create a spectacle that gets your audiences attention? That's what Rich is talking about today.

1710: How To Build A Residual Income in the Remodeling Industry

14 May 2024

Contributed by Lukas

Rich talks with a contractor about Residual income for his business and ends up chatting about BRANDING!

1709: 5 Ways To Boost Your Brand Ambassador's Effectiveness

13 May 2024

Contributed by Lukas

Rich has 5 Ways for you to make your Brand Ambassador More effective. Don't have a Brand Ambassador? Listen to this episode: 1357

1708: Sunday Podcast: Mothers - Grace Personified

12 May 2024

Contributed by Lukas

Happy Mothers Day from Level 10 Contractor!

1707: Topic Showcase: Grabbing Attention

11 May 2024

Contributed by Lukas

This Topic Showcase helps you break through the clutter of marketing messages - to land in your prospects mind!

1706: How To Track and Re-Market To Web Visitors in the Post-Cookie Era (fullthrottle.ai)

10 May 2024

Contributed by Lukas

Today is all about marketing to people who have come to your website…. AFTER they come to your website.Learn more or request a demo at fullthrottle...

1705: Finding The Story

09 May 2024

Contributed by Lukas

Rich teaches you why stories work, how to find good stories, elements of good stories, and where to put them!

1704: Quick Tips for Telemarketing

08 May 2024

Contributed by Lukas

Rich shares some  ideas on how you can still use the telephone as a powerful marketing tool in your business.

1703: Radio Advertising in a Hyper-Competitve Market

07 May 2024

Contributed by Lukas

What if your market is oversaturated with competitors and their Ads? Well, Rich has some great ideas for you to make some waves with your messaging...

1702: 5 Ways To Get More Repeat Business

06 May 2024

Contributed by Lukas

Rich serves up 5 Ways to intentionally get more repeat business.

1701: Sunday Podcast: Using Adversity to Your Advantage

05 May 2024

Contributed by Lukas

Rich reflects on adversity in his life and business - and shares insight and wisdom as only Rich can!

1700: Podcast Highlight Show: 2024, Volume 9

04 May 2024

Contributed by Lukas

The 9th volume of the Level 10 Contractor Podcast Highlight Show in 2024.

1699: You're Out of Excuses for Not Getting Great Jobsite Photos (Company Cam)

03 May 2024

Contributed by Lukas

Rich talks with the CEO of Company Cam, Luke Hansen, about all it offers contractors for organizing and taking amazing photos of your projects

1698: The Plain English Approach To Business Writing

02 May 2024

Contributed by Lukas

Enjoy this audio from a Past webinar on Plain English writing - and how it applies to everything you write in your advertising!

1697: Webinar Replay: Dominate Local Search

01 May 2024

Contributed by Lukas

Rich gives you the run down on how to amp up your website and SEO game! Enjoy this webinar recording Rich did recently.

1696: Get Out of Your Comfort Zone and Watch Amazing Things Happen

30 Apr 2024

Contributed by Lukas

Rich talks with a contractor about making the jump to TV and radio - maybe you should consider it for YOUR company too!

1695: 5 Ways To Integrate AI Into Your Business

29 Apr 2024

Contributed by Lukas

Rich gives you 5 types of AI you can use in your business! Episodes Mentioned: 1636 - Renoworks Podcast  1642 - Structurely Podcast 1670 - Siro Podca...

1694: Sunday Podcast: Things Worth Striving For

28 Apr 2024

Contributed by Lukas

Rich talks about things in your life that are worth striving for - from better relationships with friends and family to bettering yourself…

1693: Topic Showcase: Standing Out

27 Apr 2024

Contributed by Lukas

On today's showcase we teach you the basics of standing out in a sea of advertising messages!

1692: Are You Making 2010 Presentations to 2024 Prospects? (Paradigm Vendo)

26 Apr 2024

Contributed by Lukas

Rich Chats with Tim Musch from Paradigm Vendo about making personalized presentations, the state of the economy and the remodeling industry! Check out...

1691: Super Robust Proximity Marketing

25 Apr 2024

Contributed by Lukas

Rich goes over Super Robust Proximity Marketing…and talks about 'Wall Drug'ing Your Prospects

1690: Tom Peters on Innovation - The Cliffs Notes Version

24 Apr 2024

Contributed by Lukas

Rich Gives you 9 innovation thoughts from Business Guru Tom Peters.

1689: 10 Identity-Based Radio Ads In 10 Minutes (Vol. 2)

23 Apr 2024

Contributed by Lukas

10 Kick Butt Ads that are killing it… from 5 Level 10 Clients! Enjoy these great commercials - and consider using Level 10 To write and produce your...

1688: 5 Ways To Get Your Net Profits to 15% Or More

22 Apr 2024

Contributed by Lukas

How DO you edge the PROFITS up? That's what we're about to find out from Rich today - 5 ways to increase profits to 15% or more.

1687: Sunday Podcast: Let's Give History a Break

21 Apr 2024

Contributed by Lukas

Rich shares thoughts on the racist and sexist past of our country.

1686: Podcast Highlight Show: 2024, Volume 8

20 Apr 2024

Contributed by Lukas

The eighth volume of the Level 10 Contractor Podcast Highlight Show in 2024!

1685: Leaning Into Financing From Warmup to Close (1 and Fund)

19 Apr 2024

Contributed by Lukas

Rich talks with Justin Hatcher, from One and Fund - a financing platform making it much easier for you to use financing to its fullest extent

1684: 5 Biggest Marketing Mistakes, Mistake 5

18 Apr 2024

Contributed by Lukas

Today Rich is talking about Consistency and Frequency in your advertising - and how you need it to make sure your message gets through to your prospec...

1683: My PPC Is Killing It; Do I Really Need A New Website?

17 Apr 2024

Contributed by Lukas

Rich talks with a prospective client about rebuilding his website that isn't doing a great job - even though they're getting good Pay Per Click Leads.

1682: Burn This Website To The Ground And Start Over

16 Apr 2024

Contributed by Lukas

Today's episode is a strategy call with a contractor in Philadelphia, right in the shadows of one or Rich's previous giant clients--Horizon Services.

1681: 5 Ways Engage in Hyper-Local Marketing

15 Apr 2024

Contributed by Lukas

Rich gives you 5 ways for HYPER local marketing of your company.   Episode 1625 on Microbranding

1680: Sunday Podcast: You're Not As In Charge As You Think

14 Apr 2024

Contributed by Lukas

Rich shares a story about when he learned his conscious brain wasn't nearly as 'in charge' as he thought it was! Our Subconscious brains play a powerf...

1679: Topic Showcase: Micro Marketing

13 Apr 2024

Contributed by Lukas

Micro Marketing...what is it? Laser focusing your marketing efforts into a relatively small geographic area… and hitting your prospects with your me...

1678: Proven Way To Increase Closing Rates and Decrease Recision (Destination Motivation)

12 Apr 2024

Contributed by Lukas

Want to lower your recision rates by 30% or more? Make sure you listen to this conversation between Rich and Caleb Nelson from Destination Motivation

1677: 5 Biggest Marketing Mistakes, Mistake 4

11 Apr 2024

Contributed by Lukas

On this TBT Rich covers the 4th (of 5) marketing mistakes that everyone makes called "Ignoring Future Buyers"

1676: Recent Diggable Content: NGL, This Is Freaking Amazing Stuff

10 Apr 2024

Contributed by Lukas

Rich shares with you FOUR recent blog posts that are highly diggable… meaning… then make people want to read and find out more.   Check out these...

1675: Two Sides To SEO: Getting "In The Bucket" & Ranking

09 Apr 2024

Contributed by Lukas

In Today's Episode Rich attempts to de-mystify SEO, and to make it understandable for normal people! Rich shows you how to "Get in the Bucket" and Ran...

1674: 5 Ways To Increase Power, Precision, & Passion In Your Marketing

08 Apr 2024

Contributed by Lukas

How do you increase power, precision, and passion in your marketing? Great Question. Rich has 5 ways for you to do just that…on this episode!

1673: Sunday Podcast: The Mystery of the 24 Talents

07 Apr 2024

Contributed by Lukas

Rich talks about multiplying your talents. (From a webinar he previously recorded)

1672: Podcast Highlight Show: 2024, Volume 07

06 Apr 2024

Contributed by Lukas

The 7th Volume of the Level 10 Contractor Podcast highlight show for 2024!

1671: Increase NSLI by 35% Using AI Training For Your Sales Team (Siro)

05 Apr 2024

Contributed by Lukas

Rich talks with Joe Jordan from Siro.Ai about their AI tool to make your sales team better!

1670: 5 Biggest Marketing Mistakes, Mistake 3

04 Apr 2024

Contributed by Lukas

Today Rich gives you Marketing Mistake #3, which is called "Right Message, Wrong Time."

1669: Coming Up With Contextual Social Media Advertising Ideas

03 Apr 2024

Contributed by Lukas

Rich talks with the guys at Shugarman's bath about concepts for their Social Media Campaign. Lots of good ideas in this episode!

1668: Wake Up Call: You Should Be A $20 Million Company!

02 Apr 2024

Contributed by Lukas

Rich encourages a contractor to take his marketing to TV.. Have you never thought about TV for your business? This call might be the kickstart you nee...

1667: 5 Ways To Surprise Your Customers (In A Good Way)

01 Apr 2024

Contributed by Lukas

RIch builds a case for creating a "surprise" budget in your business and consistently giving gifts to your customers.

1666: Sunday Podcast: He Is Risen, And You Can Level Up, Too

31 Mar 2024

Contributed by Lukas

Happy Easter from all of us here at Level 10 Contractor!

1665: Topic Showcase: Targeting Prospects

30 Mar 2024

Contributed by Lukas

Today, we highlight the best ways to target prospects who need exactly what you're selling.

1664: Making Life Easier For Your Customers... And Your Back Office (OCC)

29 Mar 2024

Contributed by Lukas

Rich talks with Chad Hunt and Taylor Haines from One Click Contractor about how to streamline your Sales Process.

1663: 5 Biggest Marketing Mistakes, Mistake 2

28 Mar 2024

Contributed by Lukas

On this TBT We are listening to the 5 Biggest Marketing Mistakes Audio Program Rich created sever years ago. This week, its Mistake #2 - "The Platitud...

1662: Identity Excercise: Time To Face The Music

27 Mar 2024

Contributed by Lukas

Rich walks you through how to develop an identity for your company (the core concept for your marketing!)

1661: Which Comes First: Facebook Advertising or Radio & TV?

26 Mar 2024

Contributed by Lukas

"Which should I start with - Facebook or Radio and TV?" That's a common question Rich hears from Level 10 Clients. He has his answer for you today!

1660: 5 Ways To Avoid The Sunk Cost Fallacy

25 Mar 2024

Contributed by Lukas

Rich gives you five places where you need to examine the "Sunk Cost Fallacy"...where you keep putting in resources, …simply because of the effort yo...

1659: Sunday Podcast: How To Overcome Temptation (For Real)

24 Mar 2024

Contributed by Lukas

Rich Talks about how to overcome temptation in your life

1658: Podcast Highlight Show: 2024, Volume 06

23 Mar 2024

Contributed by Lukas

The sixth volume of the Level 10 Contractor Podcast Highlight Show in 2024

1657: Level Up Every Department In Your Company (CCN)

22 Mar 2024

Contributed by Lukas

Rich Talks with Gary Cohen from CCN about their dedication to making you a better businessperson and contractor!

1656: 5 Biggest Marketing Mistakes, Intro & Mistake #1

21 Mar 2024

Contributed by Lukas

We jump into a series based on a CD Program Rich released several years ago called "The 5 Biggest Marketing Mistakes… And How TO Overcome THem All."...

1655: 10 Identity-Based Radio Ads In 10 Minutes (Vol. 1)

20 Mar 2024

Contributed by Lukas

10 Kick Butt Ads that are killing it… from 5 Level 10 Clients! Enjoy these great commercials - and consider using Level 10 to write and produce your...

1654: Training Prospects To Buy Value Instead of Price

19 Mar 2024

Contributed by Lukas

How can you train your prospects to buy on something OTHER than prices? Rich has an idea: Develop Your IDENTITY and shout it from the rooftops via TV ...

1653:5 Ways To Create & Use Impactful Demonstrations

18 Mar 2024

Contributed by Lukas

Today is 5 ways to create & use powerful demonstrations to SHOW your prospects what you're all about.

1652: Sunday Podcast: Working Toward Solving Poverty & Income Equality

17 Mar 2024

Contributed by Lukas

Today Rich thinks thru a solution to the issue of poverty and income inequality. What do you think of Rich's solution?

1651: Topic Showcase: Helping the Little Guy

16 Mar 2024

Contributed by Lukas

Today is a showcase devoted to the small remodeling companies in our audience–the sub-multi-million dollar companies including those just starting o...

1650: Building Your Company's Vision (Altruistic Advisory)

15 Mar 2024

Contributed by Lukas

Rich talks with Briana Hetherington from Altruistic Advisory about Vision, Leadership, Values, and more!