The Level 10 Contractor Daily Podcast

1700: Podcast Highlight Show: 2024, Volume 9

04 May 2024

Contributed by Lukas

The 9th volume of the Level 10 Contractor Podcast Highlight Show in 2024.

1699: You're Out of Excuses for Not Getting Great Jobsite Photos (Company Cam)

03 May 2024

Contributed by Lukas

Rich talks with the CEO of Company Cam, Luke Hansen, about all it offers contractors for organizing and taking amazing photos of your projects

1698: The Plain English Approach To Business Writing

02 May 2024

Contributed by Lukas

Enjoy this audio from a Past webinar on Plain English writing - and how it applies to everything you write in your advertising!

1697: Webinar Replay: Dominate Local Search

01 May 2024

Contributed by Lukas

Rich gives you the run down on how to amp up your website and SEO game! Enjoy this webinar recording Rich did recently.

1696: Get Out of Your Comfort Zone and Watch Amazing Things Happen

30 Apr 2024

Contributed by Lukas

Rich talks with a contractor about making the jump to TV and radio - maybe you should consider it for YOUR company too!

1695: 5 Ways To Integrate AI Into Your Business

29 Apr 2024

Contributed by Lukas

Rich gives you 5 types of AI you can use in your business! Episodes Mentioned: 1636 - Renoworks Podcast  1642 - Structurely Podcast 1670 - Siro Podca...

1694: Sunday Podcast: Things Worth Striving For

28 Apr 2024

Contributed by Lukas

Rich talks about things in your life that are worth striving for - from better relationships with friends and family to bettering yourself…

1693: Topic Showcase: Standing Out

27 Apr 2024

Contributed by Lukas

On today's showcase we teach you the basics of standing out in a sea of advertising messages!

1692: Are You Making 2010 Presentations to 2024 Prospects? (Paradigm Vendo)

26 Apr 2024

Contributed by Lukas

Rich Chats with Tim Musch from Paradigm Vendo about making personalized presentations, the state of the economy and the remodeling industry! Check out...

1691: Super Robust Proximity Marketing

25 Apr 2024

Contributed by Lukas

Rich goes over Super Robust Proximity Marketing…and talks about 'Wall Drug'ing Your Prospects

1690: Tom Peters on Innovation - The Cliffs Notes Version

24 Apr 2024

Contributed by Lukas

Rich Gives you 9 innovation thoughts from Business Guru Tom Peters.

1689: 10 Identity-Based Radio Ads In 10 Minutes (Vol. 2)

23 Apr 2024

Contributed by Lukas

10 Kick Butt Ads that are killing it… from 5 Level 10 Clients! Enjoy these great commercials - and consider using Level 10 To write and produce your...

1688: 5 Ways To Get Your Net Profits to 15% Or More

22 Apr 2024

Contributed by Lukas

How DO you edge the PROFITS up? That's what we're about to find out from Rich today - 5 ways to increase profits to 15% or more.

1687: Sunday Podcast: Let's Give History a Break

21 Apr 2024

Contributed by Lukas

Rich shares thoughts on the racist and sexist past of our country.

1686: Podcast Highlight Show: 2024, Volume 8

20 Apr 2024

Contributed by Lukas

The eighth volume of the Level 10 Contractor Podcast Highlight Show in 2024!

1685: Leaning Into Financing From Warmup to Close (1 and Fund)

19 Apr 2024

Contributed by Lukas

Rich talks with Justin Hatcher, from One and Fund - a financing platform making it much easier for you to use financing to its fullest extent

1684: 5 Biggest Marketing Mistakes, Mistake 5

18 Apr 2024

Contributed by Lukas

Today Rich is talking about Consistency and Frequency in your advertising - and how you need it to make sure your message gets through to your prospec...

1683: My PPC Is Killing It; Do I Really Need A New Website?

17 Apr 2024

Contributed by Lukas

Rich talks with a prospective client about rebuilding his website that isn't doing a great job - even though they're getting good Pay Per Click Leads.

1682: Burn This Website To The Ground And Start Over

16 Apr 2024

Contributed by Lukas

Today's episode is a strategy call with a contractor in Philadelphia, right in the shadows of one or Rich's previous giant clients--Horizon Services.

1681: 5 Ways Engage in Hyper-Local Marketing

15 Apr 2024

Contributed by Lukas

Rich gives you 5 ways for HYPER local marketing of your company.   Episode 1625 on Microbranding

1680: Sunday Podcast: You're Not As In Charge As You Think

14 Apr 2024

Contributed by Lukas

Rich shares a story about when he learned his conscious brain wasn't nearly as 'in charge' as he thought it was! Our Subconscious brains play a powerf...

1679: Topic Showcase: Micro Marketing

13 Apr 2024

Contributed by Lukas

Micro Marketing...what is it? Laser focusing your marketing efforts into a relatively small geographic area… and hitting your prospects with your me...

1678: Proven Way To Increase Closing Rates and Decrease Recision (Destination Motivation)

12 Apr 2024

Contributed by Lukas

Want to lower your recision rates by 30% or more? Make sure you listen to this conversation between Rich and Caleb Nelson from Destination Motivation

1677: 5 Biggest Marketing Mistakes, Mistake 4

11 Apr 2024

Contributed by Lukas

On this TBT Rich covers the 4th (of 5) marketing mistakes that everyone makes called "Ignoring Future Buyers"

1676: Recent Diggable Content: NGL, This Is Freaking Amazing Stuff

10 Apr 2024

Contributed by Lukas

Rich shares with you FOUR recent blog posts that are highly diggable… meaning… then make people want to read and find out more.   Check out these...

1675: Two Sides To SEO: Getting "In The Bucket" & Ranking

09 Apr 2024

Contributed by Lukas

In Today's Episode Rich attempts to de-mystify SEO, and to make it understandable for normal people! Rich shows you how to "Get in the Bucket" and Ran...

1674: 5 Ways To Increase Power, Precision, & Passion In Your Marketing

08 Apr 2024

Contributed by Lukas

How do you increase power, precision, and passion in your marketing? Great Question. Rich has 5 ways for you to do just that…on this episode!

1673: Sunday Podcast: The Mystery of the 24 Talents

07 Apr 2024

Contributed by Lukas

Rich talks about multiplying your talents. (From a webinar he previously recorded)

1672: Podcast Highlight Show: 2024, Volume 07

06 Apr 2024

Contributed by Lukas

The 7th Volume of the Level 10 Contractor Podcast highlight show for 2024!

1671: Increase NSLI by 35% Using AI Training For Your Sales Team (Siro)

05 Apr 2024

Contributed by Lukas

Rich talks with Joe Jordan from Siro.Ai about their AI tool to make your sales team better!

1670: 5 Biggest Marketing Mistakes, Mistake 3

04 Apr 2024

Contributed by Lukas

Today Rich gives you Marketing Mistake #3, which is called "Right Message, Wrong Time."

1669: Coming Up With Contextual Social Media Advertising Ideas

03 Apr 2024

Contributed by Lukas

Rich talks with the guys at Shugarman's bath about concepts for their Social Media Campaign. Lots of good ideas in this episode!

1668: Wake Up Call: You Should Be A $20 Million Company!

02 Apr 2024

Contributed by Lukas

Rich encourages a contractor to take his marketing to TV.. Have you never thought about TV for your business? This call might be the kickstart you nee...

1667: 5 Ways To Surprise Your Customers (In A Good Way)

01 Apr 2024

Contributed by Lukas

RIch builds a case for creating a "surprise" budget in your business and consistently giving gifts to your customers.

1666: Sunday Podcast: He Is Risen, And You Can Level Up, Too

31 Mar 2024

Contributed by Lukas

Happy Easter from all of us here at Level 10 Contractor!

1665: Topic Showcase: Targeting Prospects

30 Mar 2024

Contributed by Lukas

Today, we highlight the best ways to target prospects who need exactly what you're selling.

1664: Making Life Easier For Your Customers... And Your Back Office (OCC)

29 Mar 2024

Contributed by Lukas

Rich talks with Chad Hunt and Taylor Haines from One Click Contractor about how to streamline your Sales Process.

1663: 5 Biggest Marketing Mistakes, Mistake 2

28 Mar 2024

Contributed by Lukas

On this TBT We are listening to the 5 Biggest Marketing Mistakes Audio Program Rich created sever years ago. This week, its Mistake #2 - "The Platitud...

1662: Identity Excercise: Time To Face The Music

27 Mar 2024

Contributed by Lukas

Rich walks you through how to develop an identity for your company (the core concept for your marketing!)

1661: Which Comes First: Facebook Advertising or Radio & TV?

26 Mar 2024

Contributed by Lukas

"Which should I start with - Facebook or Radio and TV?" That's a common question Rich hears from Level 10 Clients. He has his answer for you today!

1660: 5 Ways To Avoid The Sunk Cost Fallacy

25 Mar 2024

Contributed by Lukas

Rich gives you five places where you need to examine the "Sunk Cost Fallacy"...where you keep putting in resources, …simply because of the effort yo...

1659: Sunday Podcast: How To Overcome Temptation (For Real)

24 Mar 2024

Contributed by Lukas

Rich Talks about how to overcome temptation in your life

1658: Podcast Highlight Show: 2024, Volume 06

23 Mar 2024

Contributed by Lukas

The sixth volume of the Level 10 Contractor Podcast Highlight Show in 2024

1657: Level Up Every Department In Your Company (CCN)

22 Mar 2024

Contributed by Lukas

Rich Talks with Gary Cohen from CCN about their dedication to making you a better businessperson and contractor!

1656: 5 Biggest Marketing Mistakes, Intro & Mistake #1

21 Mar 2024

Contributed by Lukas

We jump into a series based on a CD Program Rich released several years ago called "The 5 Biggest Marketing Mistakes… And How TO Overcome THem All."...

1655: 10 Identity-Based Radio Ads In 10 Minutes (Vol. 1)

20 Mar 2024

Contributed by Lukas

10 Kick Butt Ads that are killing it… from 5 Level 10 Clients! Enjoy these great commercials - and consider using Level 10 to write and produce your...

1654: Training Prospects To Buy Value Instead of Price

19 Mar 2024

Contributed by Lukas

How can you train your prospects to buy on something OTHER than prices? Rich has an idea: Develop Your IDENTITY and shout it from the rooftops via TV ...

1653:5 Ways To Create & Use Impactful Demonstrations

18 Mar 2024

Contributed by Lukas

Today is 5 ways to create & use powerful demonstrations to SHOW your prospects what you're all about.

1652: Sunday Podcast: Working Toward Solving Poverty & Income Equality

17 Mar 2024

Contributed by Lukas

Today Rich thinks thru a solution to the issue of poverty and income inequality. What do you think of Rich's solution?

1651: Topic Showcase: Helping the Little Guy

16 Mar 2024

Contributed by Lukas

Today is a showcase devoted to the small remodeling companies in our audience–the sub-multi-million dollar companies including those just starting o...

1650: Building Your Company's Vision (Altruistic Advisory)

15 Mar 2024

Contributed by Lukas

Rich talks with Briana Hetherington from Altruistic Advisory about Vision, Leadership, Values, and more!

1649: TBT: Psychology of Marketing, Part 2

14 Mar 2024

Contributed by Lukas

If you understand human nature you can master marketing. Rich shares 5 more principles from Psychology to help you market your business.

1648: The $1,400 Mailer That Generated $150,000 In Sales

13 Mar 2024

Contributed by Lukas

Today Rich will tell you about a letter that he put together for one of his clients, that performed really really well.

1647: How To Tell If An SEO Company Is Full of Crap

12 Mar 2024

Contributed by Lukas

How can you tell if an SEO company is legit? Rich gets this question today during a strategy call - and you'll appreciate his answer.

1646: 5 Ways To Use Yard Signs

11 Mar 2024

Contributed by Lukas

We're talking about the lowly yard sign! Can it bring in sales and leads?

1645: Sunday Podcast: Living Your Life Through The Lens of Grace - Real-World Application

10 Mar 2024

Contributed by Lukas

Rich Continues his conversation on Grace with some real world application!

1644: Podcast Highlight Show: 2024, Volume 05

09 Mar 2024

Contributed by Lukas

The 5th volume of the Level 10 Contractor Podcast Highlight Show in 2024.

1643: Using AI to Text, Call, and Qualify Your Leads (Structurely)

08 Mar 2024

Contributed by Lukas

Rich interviews Nate Joens from Structurely about their AI that can be used to follow up on your leads… Test out the AI by calling: 515-516-3061 Oth...

1642: TBT: Psychology of Marketing, Part 1

07 Mar 2024

Contributed by Lukas

Rich talks about 7 different principles to help you understand the psychology behind marketing

1641: Small Town Radio, Big-Time Results

06 Mar 2024

Contributed by Lukas

Rich gives an update about Small Town Radio - and why, if YOURE in a small town... Radio might be a great investment

1640: How To Organize and Hold Your Own Home Show (Shawn Clemens)

05 Mar 2024

Contributed by Lukas

Rich talks with Shawn Clemens from Clemens Home Solutions about holding your own Home Show! They did it early in February 2024, and Shawn explains how...

1639: 5 Ways To Close Prospects Who Said No The First Time

04 Mar 2024

Contributed by Lukas

How do you close prospects who said "no" to you the first time? Rich has five ideas for you today…

1638: Sunday Podcast: Quotes To Live By (Vol 5)

03 Mar 2024

Contributed by Lukas

Rich gives you another round of his carefully curated quotes!

1637: Topic Showcase: Best Books

02 Mar 2024

Contributed by Lukas

Today we highlight books Rich has recommended over the course of the daily podcast.

1636: Using Visualizers To Increase Appointments and Sales (Renoworks)

01 Mar 2024

Contributed by Lukas

Rich talks with Jenni McMorran from Renoworks about creating Vizualizers for your company and the services you provide.

TBT: 100 Power Statements

29 Feb 2024

Contributed by Lukas

Rich shares 100 Powerful headlines on today's Throwback Thursday. He explains why and how they are powerful and how you can use them to inspire your o...

1634: Power Words That Move The Needle

28 Feb 2024

Contributed by Lukas

Rich Talks about words--and sometimes short phrases--that you can interject into your marketing writing to help you communicate with increased power, ...

1633: Keynote Replay: Dominating Local Search (GAF Conference)

27 Feb 2024

Contributed by Lukas

Rich talks about Websites and SEO in a way that makes it easy to understand! (from the GAF Southern Texas Summit, 2024)

1632: 5 Ways To Use Facebook In Your Business

26 Feb 2024

Contributed by Lukas

Rich gives you 5 ideas on how to use Facebook for marketing your business.

1631: Sunday Podcast: Understanding Grace (For Real)

25 Feb 2024

Contributed by Lukas

On this Sunday Episode, Rich explains what Grace is, and why it is the key to finding our way back to God.

1630: Podcast Highlight Show: 2024, Volume 04

24 Feb 2024

Contributed by Lukas

The fourth volume of the Level 10 Contractor Podcast Highlight Show in 2024!

1629: Keynote Replay: Marketing Advice For 2024 (Pella Dealer Summit) - Part 2

23 Feb 2024

Contributed by Lukas

Rich talks about Raising your Prices and the Big Bill, infusing your identity into all your marketing and more - in this recording of a keynote speech...

1628: TBT: Can David Beat Goliath?

22 Feb 2024

Contributed by Lukas

Rich explains how Little "Davids" can take out big Ole "Goliaths" in business.

1627: Nobody Cares What Brand of Window You Sell

21 Feb 2024

Contributed by Lukas

Rich walks a contractor who is interested in TV and Radio advertising, thru Identity, explains why they can destroy their competition, and why nobody ...

1626: Do You Have A Marketing Transition Plan?

20 Feb 2024

Contributed by Lukas

Do you have a plan to keep your business and marketing going if something unexpected happens to you in the future? Thats whats on Rich's Mind today - ...

1625: 5 Ways To Micro Brand Your Company

19 Feb 2024

Contributed by Lukas

How can you laser focus your marketing efforts on a small geographic area - and reap the benefits of hitting your prospects over and over and over wit...

1624: Sunday Podcast: Developing Self Confidence

18 Feb 2024

Contributed by Lukas

Rich discusses how to develop self confidence (with lots of stories to back him up)!

1623: Topic Showcase: Best Client Stories

17 Feb 2024

Contributed by Lukas

Today we look back on the episodes inspired by our clients.

1622: Keynote Replay - Pella Summit 2024 (Part 1)

16 Feb 2024

Contributed by Lukas

Today's podcast is Part 1 of a recent keynote Rich gave at the Pella Summit in Fort Worth. Rich speaks about a wide variety of topics… most of them ...

1621: TBT: Customer Service Strategies

15 Feb 2024

Contributed by Lukas

On this TBT Rich talks about customer service and creating raving fans

1620: Keynote Replay: The State of Media In The Remodeling Industry (JDA Bootcamp)

14 Feb 2024

Contributed by Lukas

Rich talks to a group of TV station executives how to sell advertising to YOU - a home service/home remodeling company!

1619: Advice & Strategy For A Teeny Tiny Window Company

13 Feb 2024

Contributed by Lukas

Today's episode is a conversation with a guy who just took over a company that's been in business for a couple of decades.... And managed to do all of...

1618: 5 Ways To Show Some Love To Your Customers

12 Feb 2024

Contributed by Lukas

Rich gives you 5 Ways to share the love with your customers - that might even help your personal life too!a

1617: Quotes To Live By (Vol. 4)

11 Feb 2024

Contributed by Lukas

Rich shares more of his favorite quotes today–along with his always-insightful commentary.

1616: Podcast Highlight Show: 2024, Volume 3

10 Feb 2024

Contributed by Lukas

The 3rd Edition of the Level 10 Contractor Daily Podcast Highlight Show for 2024!

1615: My Company Is Brand New... What Marketing Should I Do?

09 Feb 2024

Contributed by Lukas

Rich Gives a new business wonder some advice and solutions on his marketing for a new company.

1614: TBT: Everything You Know About Pay-Per-Click Is Wrong

08 Feb 2024

Contributed by Lukas

Today's Throwback Thursday is from a webinar Rich did on the topic of Pay Per Click advertising

1613: Why Remodelers Get Stuck At $1M, $5M, and $10M

07 Feb 2024

Contributed by Lukas

Do you feel stuck? Today Rich talks about what he feels is the reason for your "stuckness".

1612: Keynote Replay: Make The Jump To $10M+ (Infinity from Marvin)

06 Feb 2024

Contributed by Lukas

Today's episode is a recording of a Keynote Speech Rich gave at the Infinity from Marvin Conference just last week!

1611: 5 Ways to Sweat The Small Stuff (Part 1)

05 Feb 2024

Contributed by Lukas

Rich talks about little things that make a big difference in your business. He gives you 5 things to think about today!

1610: Sunday Podcasts: 99 Pearls of Wisdom From Kevin Kelly

04 Feb 2024

Contributed by Lukas

Rich shares a thoughtful list from Wired magazine co-founder, Kevin Kelly.

1609: Topic Showcase: Best Guests

03 Feb 2024

Contributed by Lukas

Today we revisit some of the guests we've been honored to have on the podcast. Rich brings on the best of the best, the cream of the crop, in marketin...

1608: Marketing Matters Podcast, Vol. 43 - Frequency & Consistency In Marketing: The Wall Drug Story

02 Feb 2024

Contributed by Lukas

Rich talks about frequency and consistency in your marketing - with one of his favorite stories about Wall Drug in the Badlands of South Dakota

1607: TBT: Radio Strategies

01 Feb 2024

Contributed by Lukas

This is a Throwback to a webinar Rich did in 2014 covering the ins and outs of Radio advertising - and it still holds up today.

1606: What Are The Top 5 Brutal Facts That You're Facing Right Now?

31 Jan 2024

Contributed by Lukas

What are the brutal facts of your business situation? Rich talks about Jim Collins' 'Good to Great' and gives you exercises to identify your companies...

1605: Channeling Your Inner Clark Kent: Writing For The Local Newspaper

30 Jan 2024

Contributed by Lukas

Rich gives you a strategy for becoming a local celebrity--or at least a local recognized expert--by writing for your local newspaper.

1604: 5 Ways To Innovate Your Business, Part 1

29 Jan 2024

Contributed by Lukas

Rich gives you 5 Innovations strategies to brainstorm with your team! What can you do to innovate in YOUR company?

1603: Quotes To Live By (Vol. 3)

28 Jan 2024

Contributed by Lukas

Rich Collects quotes... and every few months, he shares some of the best ones with us while providing some commentary of his own.

1602: Podcast Highlight Show: 2024, Volume 2

27 Jan 2024

Contributed by Lukas

The 2nd volume of the Level 10 Contractor Podcast Highlight Show in 2024!

1601: Random Friday - Solo Stove, Kodak, Innovation

26 Jan 2024

Contributed by Lukas

Rich Talks Snoop Dogg, Kodak, Dove Dishwashing soap and more on this Random Friday!