From Bankruptcy to Protecting Entrepreneurs’ Dreams
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What personal challenges did Sona face before becoming a dream protector?
i had a very crazy life and finally when i was starting to get up on my feet and get normal job i had a car accident and i had the twin daughters that was two years old and i was single mom and very quickly i realized i lost everything i went to a bankruptcy depression um and realized you know my kids need to eat i cannot feed them with hope Sona Sargas is a compassionate, resilient, and community-driven leader with a strong background in relationship management and client care. Through her work, she helps individuals and organizations build meaningful connections grounded in trust, communication, and service, creating a lasting impact through empathy, leadership, and human connection. I feel like people walk around afraid, like their light is off, and I want to turn that light.
And the biggest reason why they don't want to start the business and be an entrepreneur, because fear is, what if something goes wrong?
It spans the globe like a super-highly cold internet. Elvis Brando. Today, Apple is going to reinvent the phone. It's not over until I win. The Living Your Legacy podcast for those who live to leave a legacy.
That's extraordinary. The impossible.
Oh, that is sensational. Open. Chicago was the lead. You said Paul is the fastest man on the planet.
hello and welcome back to another episode i'm sat here today with sona and she is a dream protector okay let's dive into what that is sona welcome to the show thank you for having me so i wanted to open up with the dream protector i know you're a mother and an entrepreneur like all of us and you're from canada toronto uh but clearly not you know your accent doesn't suggest you were born there but we'll get into that in a minute i want to start with what is a dream protector
I'm glad you asked. Can I give you as example?
Let's do it.
Your icon, you are Rudy. Yes, you are face of your business.
Yeah.
And you did amazing. You created automation in your business, which means you can have freedom. Sure. Yes. But even in this case, after putting millions of dollars and 15 years of work, if you remove your face, your business is not going to do as well. Mm-hmm. Because your face is your moneymaker and red is your image. So think about the small businesses who don't have those millions of followers, what they're dealing with when they cannot be in a business, their heart of the business. Yes. So what I do, I protect their dreams. They spend years and years building their dreams and hopes. They came to Canada for it. They put their sweat and blood and family time for it. And then something happens and they have to step back from business.
And what happens? Survival mode starts. And guess what? The bills never stop. So they have to close their bills and credit card and everything can go bankrupt. 95% of business owners go bankrupt within first five years. So I want to protect small guys. Nothing against big guys like you. I'm sure you have your own financial advisor.
I was a small guy once.
Exactly. But you still have that big dream.
Yes.
Even Jennifer Lopez and Beyonce protecting their moneymaker. Yes.
So how do you... So you work with small business owners, entrepreneurs in those earlier phases and How do you protect their dreams? Do you help invest their money? Do you help them with their business? Do you help them if they're going bankrupt? Just for the audience, can you break down how you help them?
Perfect, of course. I'm glad you asked. So let's talk simple language. Only one thing will stop powerful, Rudy, when you're not really feeling well or you just don't want to do it anymore, which I don't think it will ever happen, yes? So when you're not feeling well, it's either internal reason or external reason. Anything internal, it's sickness. Anything external, it's accident. So I don't want to give you a loan because you're already in a trillion dollar debt. I don't want to put you in a situation when your mental health is affected and you're worrying now how to pay another bill. No, I want to give you something that will pay for all the bills.
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Chapters
4 chapters
1
What personal challenges did Sona face before becoming a dream protector?
0:00–6:09
2
How does Sona define a 'dream protector' and their role?
6:09–12:38
3
Why are entrepreneurs financially vulnerable in the early stages?
12:38–14:28
4
How can supplemental insurance help small business owners?
14:28–18:34
Speakers
3 identifiedMore from Living Your Legacy
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