From Heartbreak to Building a Real Estate Legacy
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What personal experiences shaped Kayla Carosella's journey into real estate?
How are you going to make me successful? And no brokerage has an answer for that. So I saw the need for something a little bit more, which why get into real estate and not have an opportunity to create passive income? If nobody's teaching it, I need to be the place in Cleveland that's teaching it. Kayla Carosella is a resilient, visionary real estate entrepreneur, confidence coach, and legacy builder and the co-owner of Local Real Estate. Drawing from her journey of turning personal hardship into purpose, she empowers agents and investors to build wealth, lead with authenticity, and create lasting impact through aligned, intentional growth.
So if a realtor comes to you, how do you explain, hey, we're different because...
We're different because we're going to teach you how to create passive income and build wealth while you're selling real estate.
It spans the globe like a super high school internet Elvis. Today, Apple is going to reinvent the phone. It's not over until I win. The Living Your Legacy podcast. For those who live to leave a legacy.
That's extraordinary. The impossible. Oh, that is sensational. Open. Chicago with the lead. You said Paul is the fastest man on the planet. You can live your dream.
Hello and welcome back to another episode. Sat with me today is Kayla. She's an entrepreneur, CEO, and on a pretty awesome mission. I'm excited to dive into today's episode. So Kayla, welcome to the show.
Thank you for having me.
So let's kick it off. If people don't know who you are and what you do, can you give a bit of an intro?
Yes. So Kayla Carosella, born and raised in Cleveland, Ohio, and I own a investor friendly real estate brokerage in Northeast Ohio.
And what's the journey getting into this? What made you want to get into this? Where are you now?
Okay, so this is weird because when I started, I actually started in the cosmetology field and noticed really quickly that that wasn't something that I wanted to do. I didn't go to college, had no interest in going to college, to be honest with you. But I knew that I wanted to work and I knew that... I wanted to make an impact on people. So my real estate journey really started in actually titles. So it started in like the title background, which was way too behind the desk for me. Like I cannot sit somewhere nine to five. But I was nine. I mean, I was right out of high school. I was 18 years old. So it was kind of like my introduction into getting like a big girl job.
Sure.
So I did that for a few years. And then those contracts started to come in. And I saw like on the lending side that they were making a lot more money than my salary. So I had met somebody. I was closing a lot of their loans. Don Galvin actually at Cross Country Mortgage. Shout out to him because we still work together to this day. And this was probably five, six years ago. So I made the switch over to lending. And I would say I did that about three years, which was better because it's kind of like your hybrid. Right. So you're not behind the desk and be in the office, but then you can also go out and, you know, sell and bring in the business. But then again, you know, those contracts are coming in and these real estate agents were making a lot of money.
And so I'm like, I can do that. I've got the behind the scenes. So you can say.
Yeah, well, it's pretty crazy when you see it because it's like, you know, you can earn 40, 50 grand a year salary and they sell one big house or deal and they make your salary, right?
It just makes me, you know, something happened to my head there. And I was like, okay, I need to get out and do that. And I can do that. So, yeah. I did. I made the jump like very quickly. I went to real estate school, got it done in like three weeks. This is back in 2019. And then that's when the real realization came to me, which was, wow, there's not a broker in Northeast Ohio that I want to work with.
And so let's fast forward now then. Why are you different? What makes people work with you?
Yeah. So what makes us different? At the time I was... you sit, I sat down with every, every single brokerage, you know, your big, big name brokerage, same as out here, you know, Howard Hannah, Remax.
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Chapters
4 chapters
1
What personal experiences shaped Kayla Carosella's journey into real estate?
0:00–6:07
2
How did Kayla transition from a traditional job to real estate entrepreneurship?
6:07–12:47
3
What unique strategies does Kayla use to empower her real estate agents?
12:47–15:01
4
How does building a culture in real estate impact business success?
15:01–18:04
Speakers
3 identifiedMore from Living Your Legacy
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