Hey listeners! The episode Jordan references with Abby from Pilothouse will be coming tomorrow, so keep your eyes peeled.In this episode, Jordan Gordon announces an exclusive 50% off flow build promo, “Go With The Flow.” He also explains the economic rationale for why now is the best time to invest in your retention systems.Jordan unpacks:Why economic uncertainty demands a shift to more efficient revenue generationHow Pilothouse clients with email + retention saw 60% of their growth driven by repeat customersFive flexible, value-driven management tiers to meet brands at different growth stagesWhy consolidation under one roof (meta, Google, retention) leads to executional synergy and better performanceKey Takeaways:Understanding cyclical vs. secular downturns and their implications on strategyFlow-focused retention can replace campaign volume with smarter automationSegment-and-deploy and campaign build ramp-ups offer scalable retention helpHow integrated channel strategies beat siloed agency structures#EmailMarketing #RetentionMarketing #DTCMarketing #EcommerceGrowth #CustomerRetention #MarketingAutomation #PerformanceMarketing #MarketingEfficiency #DigitalMarketingStrategy #EcommerceStrategy #LifecycleMarketing #PilotHouse #SpendEfficiency #FlowBuilds00:00:00 – Introduction00:01:15 – Jordan’s opening economic breakdown and rationale for the promo00:10:30 – Breakdown of the internal study on year-over-year growth sources00:21:00 – The case for consolidating agency services under one roof00:27:00 – Multi-channel flow-focused management explained00:34:00 – Google + Email synergy explained with clear funnel logicWork with Pilothouse: ⁠https://www.pilothouse.co/get-in-touch?utm_source=dtc&utm_medium=podcast&utm_content=e&rPodcast⁠Subscribe on YouTube: ⁠https://www.youtube.com/@DTCPodcastSubscribe to DTC: ⁠https://www.directtoconsumer.co/⁠Listen to DTC Podcast: ⁠https://podcasters.spotify.com/pod/show/dtcpodcast

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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