In this episode of The World’s Best Email Retention Podcast, Jordan explores a list growth approach that looks appealing on the surface but can create hidden risks for your email program. He explains how these tactics affect deliverability and reporting, and what to focus on instead to keep your channel strong heading into Q4.0:00 – Introduction0:56 – An overview of certain list-growth tactics4:59 – How permission impacts deliverability9:22 – Examples of client deliverability challenges12:39 – What the data shows about subscriber quality22:23 – Broader implications for the email ecosystem#EmailMarketing #RetentionMarketing #Deliverability #ListGrowth #EcommerceMarketing #MarketingPodcast #DigitalMarketing #CustomerRetention #EmailStrategy #Q4MarketingWork with Pilothouse: ⁠⁠⁠https://www.pilothouse.co/get-in-touch?utm_source=dtc&utm_medium=podcast&utm_content=e&rPodcast⁠⁠⁠Subscribe on YouTube: ⁠⁠⁠https://www.youtube.com/@DTCPodcast⁠⁠Subscribe to DTC: ⁠⁠⁠https://www.directtoconsumer.co/⁠⁠⁠Listen to DTC Podcast: ⁠⁠⁠https://podcasters.spotify.com/pod/show/dtcpodcast

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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