Guest Interview: Samantha McLean talks to John McGrath, Founder of McGrath Estate Agents and AREC about the beginnings of AREC 21 years ago, how to get most out of the conference (and others) to transform your career and why now is the best time to be in the real estate industry. 'Elevate' is the official podcast of Elite Agent Magazine for real estate industry sales professionals, property managers, and leaders. Each episode, we will bring you behind the scenes coaching, news analysis, exclusive interviews, technology, and more to help you list more, sell more, and elevate your results. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER To subscribe on iTunes, click here.To subscribe on Stitcher, click here.Episode host: Samantha McLeanSpecial guests: John McGrath SHOW NOTES / LINKS 01:10 21 years of AREC; how the conference came to be03:30 Imperfect action is better than no action.05:00 John's beginnings in the industry06:00 John McGrath wins the Australian Auctioneering Championships in 199906:30 "If you're not a 9 out of 10 lister/negotiator/seller, it's not because you can't but because you haven't put the work in."07:30 AREC 2018's speaker list and improving the experience each year.09:30 Peter Sheahan, Flip: How to Turn Everything You Know on Its Head10:50 About the AREC 2018 Auction Competition12:00 Elite Agent's Auction special in partnership with realestate.com.au12:30 "If you can stand up and do an auction (or 10 auctions) a week, your ability to connect and get comfortable presenting in a listing situation goes up exponentially."13:00 John's advice for implementing what you learn from AREC/conferences.15:00 Who is John's inspiration 16:00 A new habit or belief John has adapted that made the largest positive impact.16:30 "A lot of people shrink their expectations to their current reality, rather than expanding their current reality to meet their expectations."17:30 Adopting Chris Helder's 'useful beliefs' in real estate19:00 "What got you here won't get you there."19:30 How to have awareness of when you are on-track and off-track20:30 The worst advice John has been given21:30 John on what topic he would speak about if invited to give a TED Talk22:30 Greg Anderson: The Cancer Conqueror24:00 John's closing advice for agents. Be more rather than do more.

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