Send a textGet an exclusive price for vidIQ! https://link.vidiq.com/podcastWant a 1 on 1 coach? https://vidiq.ink/theboost1on1Join our Discord! https://www.vidiq.com/discordWe trace Roger Wakefield’s path from struggling local plumber to building a trusted YouTube brand that commands million‑dollar sponsorships. Along the way we unpack evergreen strategy, on‑camera presence, clean branding, and how to pitch partners with confidence.• utility content that converts when paired with trust and cadence• the 2018 pivot to YouTube and early mistakes• coaching, tools, and the shift to evergreen topics• making “boring” viral with cutaways, slow‑mo, and reactions• ranking the entire channel for “plumbing”• three rules for camera presence that build connection• selling the plumbing company as sponsor revenue grew• brand safety and product integrity that attract big partners• pricing, deliverables, and negotiation frameworks• SponsorKit.pro for faster, smarter sponsorship outreach“Go to YouTube and type in plumbing.”

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