How will consumer behavior evolve in the next 12 months?
episode
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
2 min
2 speakers
6 chapters
transcribed 1 month ago
Transcript
jump: chapters · speakers · find in transcriptTranscript
Transcript generated automatically by AI and may contain errors.
What is the main topic discussed in this episode?
The Voices of Search Podcast is a proud member of the I Hear Everything Podcast Network. Looking to launch or scale your podcast? I Hear Everything delivers podcast production, growth, and monetization solutions that transform your words into profit. Ready to give your brand a voice? Then visit IHear Everything.com.
What does the “search less, do more” paradigm mean for consumer behavior?
Welcome to the Voices of Search Podcast, a member of the I Hear Everything Podcast Network. Ready to expedite your company's organic growth efforts? Sit back, relax, and get ready for your daily dose of search engine optimization wisdom. Here's today's host of the Voices of Search Podcast, Tyson Stockton.
Next one, Crystal Ball. Tell me how you think consumer behavior will continue to evolve in the next 12 to 18 months.
How are AI tools reshaping the way users perform online searches?
Search less do more with these tools. I touched on that before. I said before the uh we shape our tools and thereafter they our tools shape us, people are gonna learn and unlock a lot of capabilities to increase efficiency and that's gonna be really interesting to see. And also, um, you know, tem blue links, no, it's zero click reality. Yeah.
And and again I love that quote of you know, how the technology also shapes us. And I think that's a really, really good reminder for everyone out there.
Why are zero‑click search results becoming a reality and what does that mean for brands?
Yeah. We have uh these things that did exactly that, right?
Yeah. And it's it's it's very true. I think like too often we view it as being just one directional, but it's like you you can't again separate 'em. So it is, you know, it does have kind of like a a blend and uh you know, both cause and effect going each direction. Yeah.
In what ways do technology and user behavior influence each other?
Well, with that, that's gonna wrap up this episode of the Voice of Search podcast. Thanks again to Jason Lax from SAP for joining us. If you'd like to get in contact with Jason, you can find a link to his LinkedIn profile in the show notes or go on over and check out his company's website at sap.com. If you haven't subscribed yet and you'd like a daily stream of SEO and content marketing, insights, hit the subscribe button in your podcast app or on YouTube and we'll be back in your feed in the following days. That's all for today.
What practical steps can marketers take to adapt to evolving consumer search habits?
Thanks for checking out the voice of search. And we look forward to seeing you in the next episode.
No segments match your search.
Select any passage to copy it with its citation or turn it into a shareable card.
Chapters
6 chapters
1
What is the main topic discussed in this episode?
0:00–0:22
2
What does the “search less, do more” paradigm mean for consumer behavior?
0:22–0:53
3
How are AI tools reshaping the way users perform online searches?
0:53–1:25
4
Why are zero‑click search results becoming a reality and what does that mean for brands?
1:25–1:47
5
In what ways do technology and user behavior influence each other?
1:47–2:22
6
What practical steps can marketers take to adapt to evolving consumer search habits?
2:22–2:26