Structured data will become mandatory for ranking in AI-generated search results by 2025?

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What is the core argument about structured data becoming mandatory for AI search rankings by 2025?

Jordan Cooney 0:00
The Voices of Search Podcast is a proud member of the I Hear Everything Podcast Network. Looking to launch or scale your podcast? I Hear Everything delivers podcast production, growth, and monetization solutions that transform your words into profit. Ready to give your brand a voice? Then visit IHear Everything.com. Welcome to the Voices of Search Podcast, a member of the I Hear Everything Podcast Network. Ready to expedite your company's organic growth efforts? Sit back, relax, and get ready for your daily dose of search engine optimization wisdom. Here's today's host of the Voices of Search Podcast, Jordan Cooney.

How do the hosts frame the lightning‑round question on buying vs. selling the structured‑data prediction?

Jordan Cooney 0:43
Segue into our lightning round. I'm gonna ask you some some very specific questions and give me your your overall view on these and and we'll jump through each of these lightning round questions quickly. All right, let's go. Buy or sell. Are you buying or selling that structured data will become mandatory for ranking and AI generated results in 2025?

Why do the guests believe computational costs will force search engines to require structured data?

Martha van Berkel 1:08
I'm buying that and I think they're gonna demand um Well, I buy that that's gonna be like the trend 'cause it's gonna make it cheaper. And I think they're gonna run into challenges around sort of making money and making it make sense to do that much compute power. And so just like usual, they're gonna put the burden on us.
Unknown 1:26
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What practical SEO strategies should companies adopt to prepare for mandatory structured data?

Unknown 1:49
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Unknown 2:34
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How does the episode conclude with next steps for listeners interested in Schema App and SEO resources?

Jordan Cooney 2:54
Yeah, hundred percent agree. Yep, it's it's got it's gotta come and it's gotta come sooner than later. And that wraps up this episode of the Voices Search podcast. A big thank you to Martha Van Burkel from Schema App for joining us. If you'd like to connect with Martha, you can find a link to her LinkedIn profile in our show notes or on the voicessearch.com. For more information about Schema App, visit schemaapp.com. If you haven't subscribed subscribed yet and want a daily stream of SEO and content marketing knowledge in your podcast feed, hit the subscribe button in your podcast app or on YouTube and we'll bring you back to our feed. Okay, that's all for today. And until next time, remember the answers are always in the data.

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