The biggest myth about AI search visibility
episode
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
4 min
2 speakers
5 chapters
transcribed 1 month ago
Transcript
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Transcript generated automatically by AI and may contain errors.
What is the main topic discussed in this episode?
The Voices of Search Podcast is a proud member of the I Hear Everything Podcast Network. Looking to launch or scale your podcast? I Hear Everything delivers podcast production, growth, and monetization solutions that transform your words into profit. Ready to give your brand a voice? Then visit IHear Everything.com. Welcome to the Voices of Search Podcast, a member of the I Hear Everything Podcast Network. Ready to expedite your company's organic growth efforts? Sit back, relax, and get ready for your daily dose of search engine optimization wisdom. Here's today's host of the Voices of Search Podcast, Jordan Cooney.
What is the biggest myth about AI search visibility that enterprise teams need to unlearn?
I'm Jordan Cooney, and joining me to tackle these critical questions is Thomas Payam, CEO and co-founder of Otterly AI. What's the biggest myth about AI search visibility that enterprise teams need to unlearn?
Mm. Um so I think we need to unlearn that those systems are not influenciable. So I I hear a lot that while those systems are we cannot really influence those LLM large language models and whatnot. That's not true. Um most of them use web search type features, right? Of various degrees.
How can enterprises actually influence AI‑driven search results?
And I've seen big success, be it through on page or off page. On page is definitely faster where you can And basically get your content cited within JetGBT in a couple of days.
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So I think the biggest myth is that it's it's not influenzable um and we can't do anything about it. We can definitely do anything we can definitely do something about it.
What practical steps should teams take to experiment with AI search engines?
I recommend everybody to to to one familiarize yourself with those engines, how they work technically, fundamentally, and B um either start your own um POCs, your own experiments um to to learn firsthand. Because Every industry will provide different insights, we'll cite different websites, um, will show you different products and um yeah, so it's it's getting a it's about getting first hand experience in the first place and um not being too too focused on on that myth, let's say. Fair enough.
Okay, that's all for today, but until next time, remember the answers are always in the data.
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Chapters
5 chapters
1
What is the main topic discussed in this episode?
0:00–0:42
2
What is the biggest myth about AI search visibility that enterprise teams need to unlearn?
0:42–1:17
3
How can enterprises actually influence AI‑driven search results?
1:17–1:33
4
Why do on‑page SEO tactics work faster for AI search engines?
1:33–3:07
5
What practical steps should teams take to experiment with AI search engines?
3:07–3:47