Adam Outland

Like I know in the next 30 steps of what we're going to take, we're going to break a lot of things in the process.

The goal is to minimize some of the things that we break.

But part of it is just knowing that we're going to screw some stuff up, that we don't want to slow down so much to avoid the missteps that it takes us another 20 years to get where we want to go.

We'll learn from the failures and the mistakes, and we'll try and prevent as many as we can by bringing things to our partner group, our senior partner group, and using their brilliant minds to help process some of these things as we go forward.

That didn't necessarily line out the steps, but let me have the answer.

David, would you like to answer my question?

So I'll just bullet point a few things.

One, the integration of artificial intelligence.

I mean, you know, in the news, that term is going to get beaten with a stick, you know, continually for another probably five years.

So we're integrating AI.

But the distinction is that artificial intelligence, I think,

from what I'm learning about right now, and I'm in the infancy, is that it has this amazing ability to take the recorded data that you have and help you interpret it the right way quickly.

Because it takes an army to look at all the information that we have and then to figure out what it is.

And so part of what we're doing is taking all of our coaching calls and distilling lessons from them and saying, here's where they're paying attention, here's where they're not.

This is what's hitting home based on their responses.

These are the topics that are less interesting.

And at 50,000 minutes of recording, it'll be able to tell us things like, hey, you know, when you hit these topics, it correlates heavily with the people that leave coaching at a year.

Whereas if you cover this and this, it stays longer.

So, you know, that's something that is great to have artificial intelligence do.

And we're really hopeful that it will do that not just for coaching, but also for our sales.