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Brendan Kane

👤 Person
484 total appearances

Appearances Over Time

Podcast Appearances

The Home Service Expert Podcast
Breaking Down the Science of Virality with Brendan Kane

Because like you said, if it doesn't translate to revenue, then what difference does it make? And what people often think is, my subject matter isn't sexy or interesting enough. But I can definitively tell you, our team has done 10,000 hours of research of what causes content to go viral.

The Home Service Expert Podcast
Breaking Down the Science of Virality with Brendan Kane

Because like you said, if it doesn't translate to revenue, then what difference does it make? And what people often think is, my subject matter isn't sexy or interesting enough. But I can definitively tell you, our team has done 10,000 hours of research of what causes content to go viral.

The Home Service Expert Podcast
Breaking Down the Science of Virality with Brendan Kane

any subject matter can go viral taxes go viral real estate goes viral insurance garage doors we worked with a grave digger we helped a grave digger go viral any subject matter that's kind of cool i mean when you really deconstruct it i think even when you start a podcast people like i don't know what i'm going to start and the best guys i know say who's your avatar and how do you make it more interesting

The Home Service Expert Podcast
Breaking Down the Science of Virality with Brendan Kane

any subject matter can go viral taxes go viral real estate goes viral insurance garage doors we worked with a grave digger we helped a grave digger go viral any subject matter that's kind of cool i mean when you really deconstruct it i think even when you start a podcast people like i don't know what i'm going to start and the best guys i know say who's your avatar and how do you make it more interesting

The Home Service Expert Podcast
Breaking Down the Science of Virality with Brendan Kane

And how do you get people tuning in? How do you make it valuable information? I think there's some goofy stuff too, like the guy that shakes his stomach and he makes a couple million a year, I heard. You know Dan Martell by chance? Yeah. I work with him. I just got back from Kelowna. And he said, here's the secret.

The Home Service Expert Podcast
Breaking Down the Science of Virality with Brendan Kane

And how do you get people tuning in? How do you make it valuable information? I think there's some goofy stuff too, like the guy that shakes his stomach and he makes a couple million a year, I heard. You know Dan Martell by chance? Yeah. I work with him. I just got back from Kelowna. And he said, here's the secret.

The Home Service Expert Podcast
Breaking Down the Science of Virality with Brendan Kane

You start with YouTube and you nail it on YouTube because YouTube pays for everything. Once you get enough viral videos and it goes, he goes, you want to deconstruct your YouTube and feed the algorithm on its meta and LinkedIn and X, Twitter. And this is his philosophy. And I don't know if it's what you think.

The Home Service Expert Podcast
Breaking Down the Science of Virality with Brendan Kane

You start with YouTube and you nail it on YouTube because YouTube pays for everything. Once you get enough viral videos and it goes, he goes, you want to deconstruct your YouTube and feed the algorithm on its meta and LinkedIn and X, Twitter. And this is his philosophy. And I don't know if it's what you think.

The Home Service Expert Podcast
Breaking Down the Science of Virality with Brendan Kane

And there's a different audience for every single different thing and a different algorithm. But he said, you nail YouTube correctly. It pays for everything. Because you want to get, people don't understand, they're like,

The Home Service Expert Podcast
Breaking Down the Science of Virality with Brendan Kane

And there's a different audience for every single different thing and a different algorithm. But he said, you nail YouTube correctly. It pays for everything. Because you want to get, people don't understand, they're like,

The Home Service Expert Podcast
Breaking Down the Science of Virality with Brendan Kane

do you do this stuff well the whole goal is to make enough money to pay for a bigger more sophisticated team it's not i make i do well in garage stores this is where my pride and joy is this is what put me on the map i want just so you understand and i don't know what you would say to this i'm actually going to use this as a consulting thing but i want to make like a video where i'm connected with guys like robert kiyosaki rich dad poor dad and i could get into richard branson i go to next

The Home Service Expert Podcast
Breaking Down the Science of Virality with Brendan Kane

do you do this stuff well the whole goal is to make enough money to pay for a bigger more sophisticated team it's not i make i do well in garage stores this is where my pride and joy is this is what put me on the map i want just so you understand and i don't know what you would say to this i'm actually going to use this as a consulting thing but i want to make like a video where i'm connected with guys like robert kiyosaki rich dad poor dad and i could get into richard branson i go to next

The Home Service Expert Podcast
Breaking Down the Science of Virality with Brendan Kane

But why not make over, why not get all the doors donated and talk to the best designers in the world about just the curb appeal? And a lot of it could do with garage doors. And then have five minutes, like I had the guy come out that you probably know this kid. He says, how much money do you make? He goes up to cars.

The Home Service Expert Podcast
Breaking Down the Science of Virality with Brendan Kane

But why not make over, why not get all the doors donated and talk to the best designers in the world about just the curb appeal? And a lot of it could do with garage doors. And then have five minutes, like I had the guy come out that you probably know this kid. He says, how much money do you make? He goes up to cars.

The Home Service Expert Podcast
Breaking Down the Science of Virality with Brendan Kane

And like just quick tidbit from all these great, smart, best-selling authors and say, hey, listen, I'm going to do a little podcast, but it's going to be in your garage. We're going to make over your garage. And I get it all donated from my sponsors, which are the garage manufacturers. And we talk about the product a little bit, how good it looks on the home.

The Home Service Expert Podcast
Breaking Down the Science of Virality with Brendan Kane

And like just quick tidbit from all these great, smart, best-selling authors and say, hey, listen, I'm going to do a little podcast, but it's going to be in your garage. We're going to make over your garage. And I get it all donated from my sponsors, which are the garage manufacturers. And we talk about the product a little bit, how good it looks on the home.

The Home Service Expert Podcast
Breaking Down the Science of Virality with Brendan Kane

I don't know, but I know I'm getting a car done for like 500 grand from Richard Rawlings that is going to cost him like 80. But he's got 26 million followers. And it gets my brand, A1, on 26 million people watch my car that's going to get all A1 garage door designed on it. It's sprayed in. It's my dad's favorite car. It's kind of sentimental. It's a write-off. It's going to be at every home show.

The Home Service Expert Podcast
Breaking Down the Science of Virality with Brendan Kane

I don't know, but I know I'm getting a car done for like 500 grand from Richard Rawlings that is going to cost him like 80. But he's got 26 million followers. And it gets my brand, A1, on 26 million people watch my car that's going to get all A1 garage door designed on it. It's sprayed in. It's my dad's favorite car. It's kind of sentimental. It's a write-off. It's going to be at every home show.

The Home Service Expert Podcast
Breaking Down the Science of Virality with Brendan Kane

This guy's got 26 million people. I'm paying kind of to learn from him. And he's going to build a badass car. I'm just curious, how would you even start, like, if I wanted to blow up the garage door industry? What would be the thought process? How does the process work? Because there's anything and everything from spraying for bugs to gutters.

The Home Service Expert Podcast
Breaking Down the Science of Virality with Brendan Kane

This guy's got 26 million people. I'm paying kind of to learn from him. And he's going to build a badass car. I'm just curious, how would you even start, like, if I wanted to blow up the garage door industry? What would be the thought process? How does the process work? Because there's anything and everything from spraying for bugs to gutters.