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Chad Peets

👤 Person
588 total appearances

Appearances Over Time

Podcast Appearances

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Sales: How Snowflake Built a Sales Machine | Why You Have to Hire a CRO Pre-Product | Why Most Sales Reps Do Not Perform | Why Hiring Panels are BS in Interviews | Why Remote Sales Reps Do Not Care About Their Development with Chad Peets

Maybe. But what does a founder really know about it? You need a sales expert that can go conduct thousands of phone conversations, that is sophisticated enough to get on the phone with the prospect to say, if we build, and this is evolving, right? As you go from alpha to beta to GA, and then it just continues, right? So the conversations are constantly changing and evolving.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Sales: How Snowflake Built a Sales Machine | Why You Have to Hire a CRO Pre-Product | Why Most Sales Reps Do Not Perform | Why Hiring Panels are BS in Interviews | Why Remote Sales Reps Do Not Care About Their Development with Chad Peets

Maybe. But what does a founder really know about it? You need a sales expert that can go conduct thousands of phone conversations, that is sophisticated enough to get on the phone with the prospect to say, if we build, and this is evolving, right? As you go from alpha to beta to GA, and then it just continues, right? So the conversations are constantly changing and evolving.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Sales: How Snowflake Built a Sales Machine | Why You Have to Hire a CRO Pre-Product | Why Most Sales Reps Do Not Perform | Why Hiring Panels are BS in Interviews | Why Remote Sales Reps Do Not Care About Their Development with Chad Peets

In the early stages, it's just, hey, if we built this, would you get value out of it? Tell me how you get value out of it. What are some of the things you need to see in the product? So That has to take place before you build the product. Otherwise, you could build a product that nobody wants to buy.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Sales: How Snowflake Built a Sales Machine | Why You Have to Hire a CRO Pre-Product | Why Most Sales Reps Do Not Perform | Why Hiring Panels are BS in Interviews | Why Remote Sales Reps Do Not Care About Their Development with Chad Peets

In the early stages, it's just, hey, if we built this, would you get value out of it? Tell me how you get value out of it. What are some of the things you need to see in the product? So That has to take place before you build the product. Otherwise, you could build a product that nobody wants to buy.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Sales: How Snowflake Built a Sales Machine | Why You Have to Hire a CRO Pre-Product | Why Most Sales Reps Do Not Perform | Why Hiring Panels are BS in Interviews | Why Remote Sales Reps Do Not Care About Their Development with Chad Peets

In the early stages, it's just, hey, if we built this, would you get value out of it? Tell me how you get value out of it. What are some of the things you need to see in the product? So That has to take place before you build the product. Otherwise, you could build a product that nobody wants to buy.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Sales: How Snowflake Built a Sales Machine | Why You Have to Hire a CRO Pre-Product | Why Most Sales Reps Do Not Perform | Why Hiring Panels are BS in Interviews | Why Remote Sales Reps Do Not Care About Their Development with Chad Peets

Most founders, not all, but most founders are product people, engineering people. not salespeople. So as a former VP of engineering, just to pick somebody, is that person the best person to make thousands of phone calls?

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Sales: How Snowflake Built a Sales Machine | Why You Have to Hire a CRO Pre-Product | Why Most Sales Reps Do Not Perform | Why Hiring Panels are BS in Interviews | Why Remote Sales Reps Do Not Care About Their Development with Chad Peets

Most founders, not all, but most founders are product people, engineering people. not salespeople. So as a former VP of engineering, just to pick somebody, is that person the best person to make thousands of phone calls?

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Sales: How Snowflake Built a Sales Machine | Why You Have to Hire a CRO Pre-Product | Why Most Sales Reps Do Not Perform | Why Hiring Panels are BS in Interviews | Why Remote Sales Reps Do Not Care About Their Development with Chad Peets

Most founders, not all, but most founders are product people, engineering people. not salespeople. So as a former VP of engineering, just to pick somebody, is that person the best person to make thousands of phone calls?

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Sales: How Snowflake Built a Sales Machine | Why You Have to Hire a CRO Pre-Product | Why Most Sales Reps Do Not Perform | Why Hiring Panels are BS in Interviews | Why Remote Sales Reps Do Not Care About Their Development with Chad Peets

Do they have the time, by the way, to make thousands of phone calls and reach out to these people and do those discovery types of conversations and then capture all that data, summarize it, and make sense of it so that you can then give it back to the product and engineering organization? That's not what they should be doing.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Sales: How Snowflake Built a Sales Machine | Why You Have to Hire a CRO Pre-Product | Why Most Sales Reps Do Not Perform | Why Hiring Panels are BS in Interviews | Why Remote Sales Reps Do Not Care About Their Development with Chad Peets

Do they have the time, by the way, to make thousands of phone calls and reach out to these people and do those discovery types of conversations and then capture all that data, summarize it, and make sense of it so that you can then give it back to the product and engineering organization? That's not what they should be doing.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Sales: How Snowflake Built a Sales Machine | Why You Have to Hire a CRO Pre-Product | Why Most Sales Reps Do Not Perform | Why Hiring Panels are BS in Interviews | Why Remote Sales Reps Do Not Care About Their Development with Chad Peets

Do they have the time, by the way, to make thousands of phone calls and reach out to these people and do those discovery types of conversations and then capture all that data, summarize it, and make sense of it so that you can then give it back to the product and engineering organization? That's not what they should be doing.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Sales: How Snowflake Built a Sales Machine | Why You Have to Hire a CRO Pre-Product | Why Most Sales Reps Do Not Perform | Why Hiring Panels are BS in Interviews | Why Remote Sales Reps Do Not Care About Their Development with Chad Peets

Yeah, I don't agree with that.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Sales: How Snowflake Built a Sales Machine | Why You Have to Hire a CRO Pre-Product | Why Most Sales Reps Do Not Perform | Why Hiring Panels are BS in Interviews | Why Remote Sales Reps Do Not Care About Their Development with Chad Peets

Yeah, I don't agree with that.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Sales: How Snowflake Built a Sales Machine | Why You Have to Hire a CRO Pre-Product | Why Most Sales Reps Do Not Perform | Why Hiring Panels are BS in Interviews | Why Remote Sales Reps Do Not Care About Their Development with Chad Peets

Yeah, I don't agree with that.

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Sales: How Snowflake Built a Sales Machine | Why You Have to Hire a CRO Pre-Product | Why Most Sales Reps Do Not Perform | Why Hiring Panels are BS in Interviews | Why Remote Sales Reps Do Not Care About Their Development with Chad Peets

I don't want to say it's BS. I think it's backwards. You need a salesperson to create the sales playbook. What does a VP of engineering know about creating a sales playbook?

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Sales: How Snowflake Built a Sales Machine | Why You Have to Hire a CRO Pre-Product | Why Most Sales Reps Do Not Perform | Why Hiring Panels are BS in Interviews | Why Remote Sales Reps Do Not Care About Their Development with Chad Peets

I don't want to say it's BS. I think it's backwards. You need a salesperson to create the sales playbook. What does a VP of engineering know about creating a sales playbook?

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Sales: How Snowflake Built a Sales Machine | Why You Have to Hire a CRO Pre-Product | Why Most Sales Reps Do Not Perform | Why Hiring Panels are BS in Interviews | Why Remote Sales Reps Do Not Care About Their Development with Chad Peets

I don't want to say it's BS. I think it's backwards. You need a salesperson to create the sales playbook. What does a VP of engineering know about creating a sales playbook?

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Sales: How Snowflake Built a Sales Machine | Why You Have to Hire a CRO Pre-Product | Why Most Sales Reps Do Not Perform | Why Hiring Panels are BS in Interviews | Why Remote Sales Reps Do Not Care About Their Development with Chad Peets

And we'll have the CRO bring in the founder to some of these conversations. But again, even if the VP of engineering was super qualified to do it, How are they finding the hours? We're talking about thousands of these phone calls. And you have to reach out to the people, coordinate the phone call, get people that are willing to talk to you, right?

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Sales: How Snowflake Built a Sales Machine | Why You Have to Hire a CRO Pre-Product | Why Most Sales Reps Do Not Perform | Why Hiring Panels are BS in Interviews | Why Remote Sales Reps Do Not Care About Their Development with Chad Peets

And we'll have the CRO bring in the founder to some of these conversations. But again, even if the VP of engineering was super qualified to do it, How are they finding the hours? We're talking about thousands of these phone calls. And you have to reach out to the people, coordinate the phone call, get people that are willing to talk to you, right?

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Sales: How Snowflake Built a Sales Machine | Why You Have to Hire a CRO Pre-Product | Why Most Sales Reps Do Not Perform | Why Hiring Panels are BS in Interviews | Why Remote Sales Reps Do Not Care About Their Development with Chad Peets

And we'll have the CRO bring in the founder to some of these conversations. But again, even if the VP of engineering was super qualified to do it, How are they finding the hours? We're talking about thousands of these phone calls. And you have to reach out to the people, coordinate the phone call, get people that are willing to talk to you, right?