Dan Harlacher

And so if you're serious about opening your business or scaling or growing your business, again, I'm going to go back and I've learned this myself to man data versus gut all day long.

And we have the tools to help make that decision and put a spotlight on what the data signals are telling us as it relates to your business, where to go and where not to go, what to do, what not to do on all aspects of the right size buy for a media campaign.

I know it.

What's the most rewarding part of helping businesses scale for you?

Yeah, so one great example is we have a client here.

It's a car wash business here in Tampa where I live, Coachman Car Wash.

He's been a ValPak client for close to 47 years.

He started with a small little lot and was washing by hand essentially.

And here we are 40 years later, he's got a thriving business.

He's never missed a mail date and he's used creative that has kind of that good, better, best option for my car wash options.

And the redemptions every month, every week have allowed him to scale and grow his business more.

all because of how we started and how we sustained that program.

So he's one example of many where clients will say, ValPak is a important reason why I'm still in business a year later, 30 years later, 40 years later, or I went from one location to five locations or 20 locations, or I scaled from 10 serviceable zips to 50 serviceable zips or bought multiple branches.

Whatever those reasons are, we hear great feedback.

That's really the icing on the cake for me.

When we get feedback from clients that say, you guys are an important, valuable part of my media mix and a reason why my business has been successful through your media, that's the payoff to us.

And that's where we smile.

I got one more question before we close out.

If a business owner is listening and they're just unsure where to start, what's the first move you'd recommend?

Well, for us here is call us and have a consult.