David J. Ebner

speaker
480 appearances 1 recordings 1 series first heard Jul 2026 last heard 13 Jul

David J. Ebner’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months
1 · Jul OctJan 26AprJulnow

Recordings per month over the last 12 months — 1 in all, peaking in Jul 2026 with 1.

Appearances

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Everybody consumes storytelling all the time.
All the time.
And uh now maybe they have less time for like entertainment level stuff, but like they sure as heck have plenty of time uh dedicated to to to upskilling themselves as an individual in their field.
Um so that's where that
that base of of how you actually attract those people lives.
You know, in cybersecurity sp is specifically difficult because you have a lot of the, you know, FUD, fear, uncertainty, and doubt, which is where a lot of marketing goes in that place is like scare people.
You're vulnerable.
You're uh gonna be attacked.
Um, you know, all all that kind of stuff.
And it doesn't work.
I mean, like theoretically it does.
Like you you can scare people into buying your products.
Um, but the second that somebody offers an alternative that's not doesn't scare them, they're gonna go.
Right.
Like it's not sticky at all.
Um so
We always lean into like um empowering.
the the reader.
We we lean into like giving them the skills to protect themselves, be a defender.
Be a protector.
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