DJ Carroll

What I don't see people doing is engaging with their team. A lot of times the blue collar business has PMS. It's pale, male and stale, right? And so you got this old crikey white guy that runs the business and he's like, I don't want to fucking do social media. I ain't got time for that shit. And I'm not camera oriented anyway, right? Cool.

What I don't see people doing is engaging with their team. A lot of times the blue collar business has PMS. It's pale, male and stale, right? And so you got this old crikey white guy that runs the business and he's like, I don't want to fucking do social media. I ain't got time for that shit. And I'm not camera oriented anyway, right? Cool.

Let your techs that are in their 20s and their 30s get added to your business profile and let them make content. Let them make content while they're in the field. You don't need a camera crew. You don't need a media team. Tommy, this thing right here, bro, is everything they need. And every single one of your technicians has got one in their pocket.

Let your techs that are in their 20s and their 30s get added to your business profile and let them make content. Let them make content while they're in the field. You don't need a camera crew. You don't need a media team. Tommy, this thing right here, bro, is everything they need. And every single one of your technicians has got one in their pocket.

They're carrying a studio with them on every job site, but they're not using it. It's crazy. I don't understand it. And literally your technician could, after every job, could pull the phone out.

They're carrying a studio with them on every job site, but they're not using it. It's crazy. I don't understand it. And literally your technician could, after every job, could pull the phone out.

Let's talk about it, man. Tell everybody who you are. Yeah, I mean, before that, I'm a blue-collar guy, just like most of the people that are listening to the podcast. I started my first business my senior year of high school. I started mowing grass.

Let's talk about it, man. Tell everybody who you are. Yeah, I mean, before that, I'm a blue-collar guy, just like most of the people that are listening to the podcast. I started my first business my senior year of high school. I started mowing grass.

And AP Chemistry, Chemistry 1, Chemistry 2, was on the fast track to go to college to be a chemical engineer and turned down eight football scholarships my senior year of high school. Because much like you, my parents didn't have a whole lot. And I knew that with my dad never making more than $20 an hour and my mom raising me and my brother, if I went off to college, I was going to be broke again.

And AP Chemistry, Chemistry 1, Chemistry 2, was on the fast track to go to college to be a chemical engineer and turned down eight football scholarships my senior year of high school. Because much like you, my parents didn't have a whole lot. And I knew that with my dad never making more than $20 an hour and my mom raising me and my brother, if I went off to college, I was going to be broke again.

I was making about $4,000 a month mowing grass my senior year of high school. I actually co-opted for myself. I was the first kid to ever do that in school history. So I was signed on the left side of the book as the student and the right side of the book as the employee to go out and mow grass the second half of each day of my senior year of high school. Oh, wow.

I was making about $4,000 a month mowing grass my senior year of high school. I actually co-opted for myself. I was the first kid to ever do that in school history. So I was signed on the left side of the book as the student and the right side of the book as the employee to go out and mow grass the second half of each day of my senior year of high school. Oh, wow.

And so I grew that to about $3 million in revenue and sold it. Don't like think that's awesome because lawn care companies don't make a ton of money. So it was, yeah, it wasn't a lot of money, but it was cool. It was my first little exit and you know, my first business and I've just parlayed that. I still own easy pro, which is the brand. I kept it.

And so I grew that to about $3 million in revenue and sold it. Don't like think that's awesome because lawn care companies don't make a ton of money. So it was, yeah, it wasn't a lot of money, but it was cool. It was my first little exit and you know, my first business and I've just parlayed that. I still own easy pro, which is the brand. I kept it.

I actually sold the accounts to a national franchise and still own my power washing and window cleaning service business because it's a great business, great margins. And so, yeah, man, I was excited to come on and talk about that.

I actually sold the accounts to a national franchise and still own my power washing and window cleaning service business because it's a great business, great margins. And so, yeah, man, I was excited to come on and talk about that.

I'm headed to a farmer's convention to speak all about advertising technology, but I was like, dude, if we can stop in and talk, you know, home service, small business stuff. I love it, man. We've known each other for a while.

I'm headed to a farmer's convention to speak all about advertising technology, but I was like, dude, if we can stop in and talk, you know, home service, small business stuff. I love it, man. We've known each other for a while.

Yeah. I mean, really, Tommy, none of that shit matters if people don't run the business the way they should be. I recently was trying to get some remodeling done at my house and I went through five different companies, called them. Two of them never showed up to give me an estimate. Two of them showed up to gave me the estimate. I gave them both the green light. They never gave me a start date.

Yeah. I mean, really, Tommy, none of that shit matters if people don't run the business the way they should be. I recently was trying to get some remodeling done at my house and I went through five different companies, called them. Two of them never showed up to give me an estimate. Two of them showed up to gave me the estimate. I gave them both the green light. They never gave me a start date.