Eli Schwartz

speaker

482 appearances 4 recordings 1 series first heard Jan 2026 last heard 22 Jan

Eli Schwartz’s voice in public audio — every appearance, attributed to the second.

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Recordings per month over the last 12 months — 4 in all, peaking in Jan 2026 with 4.

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Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast · AI/LLM tracking and the value behind Answer Engine Visibility · 19 Jan 2026 podcast

Don't show up.

I don't want an LLM that gives me the wrong paint.

So I think if when marketers figure out that they should be thinking about their own utility in their own way that they're experiencing LLMs, they'll realize that LLMs and visibility is not the right answer of everything.

So I think a lot of the visibility that's

Being tracked may be fake, but even if it isn't fake, it doesn't matter.

This stuff is personal.

And it's going to lead to so much direct search, dark searches that no one's gonna be able to track back.

Again, this is something that I think we're doing completely wrong.

So the way backlinks and citations should have always worked is if you're legitimate, you earn the right backlinks.

And that's what Google wanted.

They were when Google measured the world to measure the World Wide Web before marketers went and bought backlinks and poisoned the entire ecosystem by manipulating backlinks.

That's what backlinks were.

So now we're talking, now we're getting back to

world where that actually matters again.

Where you have I it it's the craziest thing.

My favorite non-humble way of measuring how LLMs work is I just LLM myself, whether it's on Gemini or Chat GPT.

And you know, like this is one I should always rank number one on.

Who's the best product led SEO consultant?

I really hope that any LLM would say I'm the best, uh, because I wrote the book on it.

And I I see what they cite and they cite like some random

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