Gabby Troxler
speaker
121 appearances
1 recordings
1 series
first heard Dec 2024
last heard Dec 2024
Gabby Troxler’s voice in public audio — every appearance, attributed to the second.
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Appearances
Thank you so much for having me.
Yeah, so I think what you said about um product pages being underrepresented or maybe overlooked often, that's really the case or what I find as well.
I feel like they're super important, not just in terms of SEO actual being landing pages in that sense from for organic search, but being the last touch point anyone
any customer, potential customer has before doing the purchase, doing the conversion.
And in terms of creativity, I I find that product patients often don't get as much love maybe as they would deserve.
And there's really a lot you can do with them, even with limited template options.
So really no no point in uh underestimating them.
Yes, I love to go on page first and kind of being or
looking at the page as a user would um and I identify elements that could could be improved.
But also of course looking at the performance side, um as well in terms of how many clicks does it actually get.
But I usually do prioritize on page optimization over
Stuff like speed.
But I would also say it depends on the type of product.
So
If you have a a really, really visual product like in the fashion brands for example, or also the house plant sector, that's my online shop that I founded.
was in or still is in, then images are hugely important.
And that's something that you want to invest in.
And then side speed, of course, is also a big one.
But I still maybe that's old school, but I still really love um deep diving into the copy, the actual the text that's on the product page.
And I feel like when you start
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