Gabby Troxler

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121 appearances 1 recordings 1 series first heard Dec 2024 last heard Dec 2024

Gabby Troxler’s voice in public audio — every appearance, attributed to the second.

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Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast · Effective Product Page Optimization · 16 Dec 2024 podcast

So people who didn't know us, didn't know our brand values, they would always um or we would always get the odd comment that our plants are way too expensive.

And

Like the urge to delete those kind of comments is there?

But we always were like, No, we take this as an opportunity and we really explain why the plants are so expensive.

Because whenever people bought from us after that they never complained.

They that we had like thirty, forty percent of of

And people coming back to buy more.

So yeah, they they really understood the brand values and what we put into having healthy plants and and providing all the care instructions and the planned doctor that's free as well and whatnot.

So really having those negative comments and negative reviews as an opportunity to then explain what's different about your brand.

Yeah, just maybe broaden your horizon a bit and think beyond product descriptions.

Even if you're a a reseller, you can include reviews.

You could always whatever's on the product page should really reduce friction and reduce any doubts or questions that people might still have.

So when I optimize a product page, I always like to be like, okay, what's above the fault?

I have my imagery, I have my product description.

Now, if someone is not convinced, they'll be scrolling and what do they expect next to be convinced?

And then that's kind of the next section.

This m might be testimonials or the reviews.

or kind of more product specifications and then if they scroll further, what do they need to be convinced?

Maybe they're

even kind of um want more information about the brand, about the team, um, show people, make it more authentic, people buy from people.

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