Jennifer Sey

I think, though, that...

that sort of elitism and that idea of we know best what you're going to like, it probably infuses all their decisions.

So I guess it remains to be seen.

Like, are they just retracting the logo because the stock was tanking, but they're not going to do anything else different?

Like, are they going to change the way they think about this business?

I don't know.

If they don't, it'll continue to tank.

I mean, admittedly, I've never eaten in one.

I mean, they don't really have them in San Francisco.

I lived there for 35 years.

But if I was going to work there, I would eat there all the time.

If I was interviewing there, I'd eat there all the time.

You've got to be the customer.

You've got to love the customer.

Even if it's not the people you grew up with, you've got to get to know them and you've got to love them.

I mean, the little bit I've read about that brand, there's plenty to love.

And it's like family folksy fun.

People have lots of memories about, you know, eating after the baseball championship.

There's tons to lean into, but she doesn't like the customer.

It's sort of like the Bud Light situation.