Jimmy Wales
👤 SpeakerAppearances Over Time
Podcast Appearances
Yeah.
No, no, no.
Exactly.
But also with your listeners, if you say something a bit punchy and they know you and they're like, oh, he didn't really mean it that way.
Yeah.
Well, they might.
Some people are crazy.
I mean, it's the Internet, you know, but broadly speaking, you know, like track records matter.
They can.
So I will give a counter example because I do think it's worth noting up front.
So Ben & Jerry's has always been a socially active, socially conscious company.
It's part of their brand.
Mm-hmm.
So nobody's going crazy at Ben and Jerry for being woke because it's Ben and Jerry.
Like, if you don't like that, you probably weren't a customer anyway.
And that's part of their brand.
It works for them.
Most brands, most companies, the problem with it is basically, first, nobody really wants to hear from you on this issue.
Like, I don't really care what Pepsi's views on trans are.
Like, I don't care.