Kristan Bauer
speaker
509 appearances
3 recordings
1 series
first heard Sep 2024
last heard Mar 2025
Kristan Bauer’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsNo recordings in the last 12 months.Older appearances are listed below; set an alert to hear about the next one.
Appearances
And that's what I would consider marketplace websites.
They can be anywhere from
maybe ten thousand pages to a hundred million pages in terms of what could be relevant indexable content for users.
Correct.
With marketplaces, they can range in terms of the size, just depending, I think, on levels of inventory, type of inventory.
When I say inventory, that could be anything.
That could be, you know, a childcare provider or a real estate listing.
And so that can really vary on terms of marketplace.
It could also be a marketplace like Etsy or eBay where you have individual products that are being listed.
Yeah.
And so that scale can really vary depending on the products or services being offered.
But with Marketplace SEO, it's all about scale.
And that scale really needs to support that content and technical SEO strategy, needs to lean into that scale and help support that scale, regardless if it's a site of 10,000 pages.
Or if it's a site of a hundred million pages.
So everything within your SEO practice for marketplaces needs to lean into that scale and help support the scaled content in terms of sheer number of pages, as well as the type of content you're also providing on those pages as well.
Definitely.
And so in terms of that content approach, I like to break down the content in a few different capacities.
Um, you have your page types and so the actual type of content that you'll be providing, breaking that down into specific templates, like you might have your category, might have category refinements or subcategory pages, filters.
And then you might also have your individual, what I say, profile pages or listing pages or product pages.
And then you also have other supporting page types too.
Showing 321–340 of 509 · page 17 of 26
← Previous
Next →