Lauren Kingsley
speaker
593 appearances
1 recordings
1 series
first heard Aug 2026
last heard 4 Aug
Lauren Kingsley’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 1 in all, peaking in Aug 2026 with 1.
Appearances
Why are we trying to throw... If the strategy for any company right now is to just throw marketing dollars at...
all of these different channels to determine what's going to happen.
And they're not evaluating how are these sources performing by a zip code level, by product, by channel, and then making sure that we are capturing the full omnichannel experience.
How often are we calling this lead?
How often are we texting this lead?
Are we capturing that in the CRM?
So we can see what is effective.
What is the response rate on SMS?
What is our trust score on SMS?
Are we able to nurture and increase our overall trust score so we can increase the deliverability of our SMS by having back and forth conversations?
Because that drives it up.
Are we sending emails as well?
And then what is our nurturing strategy when it comes to capturing additional market share for additional product lines with the homeowners that we've already built trust with?
So there is so much opportunity right now.
And the thing that I think a lot of organizations aren't realizing is that there's still so much capital that is going through this industry right now and into next year.
The thing that's changed is the homeowner.
And it's staying in place right now.
And so they're a lot smarter.
We should be adding AI fact schema to our websites, making sure that we are searchable.
We have to make sure that we're meeting homeowners where they're at and bringing them with us.
Showing 121–140 of 593 · page 7 of 30
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