Leila Hormozi
speaker
5,625 appearances
14 recordings
5 series
first heard Feb 2025
last heard 19 Aug
Leila Hormozi’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 13 in all, peaking in Jul 2026 with 7.
Appearances
100%, they're looking for the name that resonates with who they identify with.
Yeah.
So there's really two things during the hiring lead nurture process that I would like to call our candidate nurture process, which is, you know, indirect communication, which is if I search a company, what am I going to find online?
You know, is it good?
Is it bad?
Because what candidates do is they go look at your reviews on Google.
They go look at your client reviews.
They go look at Facebook group reviews.
They go look at last door, all of it, not just employee reviews, lots of customer reviews.
You have to understand, because that's usually what pops up first.
So that's the first thing I'm asking is what does it look like when they search your name?
That's the indirect part of the funnel.
And you can have a lot of say in that in terms of what kind of press you're putting out there, what your website looks like.
Like you can control the narrative.
A lot of people are just too lazy to do it.
Right.
And so the narrative is controlled by customers, by ex-employees, et cetera.
But if you take control by controlling the narrative, by putting out content for your company, then you are gonna control the narrative and most likely have a better indirect experience for that candidate.
The other side is the direct communication, which is what I see as a huge pattern is people think I need to have so many tests
and so many complicated things to make this candidate go through for this nurture process because I want to make sure I only get the smart ones.
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