Michael Chernow

I'm actually sacrificing my time to be able to do that.

But you just earned, right?

Not only did you earn the ability to be the best version of yourself between 4.30 and 6.30, but you just earned two hours of life that are insanely productive every single day.

So that's 365 times two is whatever that is.

My math is probably not going to be right, but 600, whatever that is, 750 hours a year.

That you just earned by waking up earlier of life, of progressive, intense time that you're spending on yourself so that you can benefit everybody else in your life.

Yes.

I mean, how could you not want to capitalize on that?

Like, I just don't see that there is zero downside.

I agree.

I mean, I know the science.

There's a lot of science on red light.

I think the science is changing a little bit.

At the end of the day, sitting in front of a light that's going to ultimately penetrate you on a cellular level, no downside.

There's just no downside.

If you have access...

you know?

And so do I, you know, so, so,

So there's that super structured, robust morning routine.

And then there's the non-negotiable morning routine, which is way simpler.