Mike Israetel

speaker
1,094 appearances 5 recordings 5 series first heard Dec 2024 last heard May 2025

Mike Israetel’s voice in public audio — every appearance, attributed to the second.

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And after that, if you're still with it, We're going to try to do a little bit better. What do you say? And then all of a sudden, they don't have these crazy goals. They're more realistic. They're much happier with their transformation because they didn't think they were supposed to be able to do it all in three fucking weeks. And then everyone wins.
So one of my biggest pet peeves is when trainers allow their clients to hold on to delusional goals and promise them a ton so they can get that $600 up front. And then inevitably the client quits halfway through and goes on to the next trainer.
Dude, yeah, let me riff on that really quick if that's okay. Yeah. There are so many clients who, again, have everything stacked against them and they come to you with non-negotiables.
And it's like, well, you can't negotiate against physiology, so you're just not going to get what the fuck you want. Two non-negotiables that are, to me, crazy but understandable, but also like it's your job as a trainer to weave clients out of these. One is alcohol. Mm-hmm. Like, I got to drink for work.
Well, I go to these things where you have to convince the client to sign the deal. Yeah. You got to be drunk to do it. Are you out of your fucking mind? It makes you worse at your job. You drink because you like how alcohol feels. You like feeling drunk and you like vibing with clients and it's really fun. Yes. Yes. There's nothing to do with the demands of your job. Yes. Like, okay, fuck.
No, it doesn't. Okay, great. And they're like, well, clients insist that I drink. Really? Really? The fucking CEO of Oracle wants you to be fucking hammered at a New York restaurant at 9 p.m. on a Tuesday. Otherwise, he doesn't sign the deal. If you're out of your fucking mind, you're like, oh, you're just ordering diet sodas. And he'll be like, aren't you drinking?
You're like, well, honestly, I'm trying to do some health shit, and I got to stick to the diet sodas. they're not going to be like, come on, that's ridiculous. You're going to be like, dude, that's really awesome. Good for you. And then you can work on fucking discussing the deal and all those technicalities. So that whole alcohol is non-negotiable is such a fucking dog shit.
99 times out of a hundred. Like when we, Nick and I first got to New York, we just like revere these people because they're rich, they're successful, all the shit, they know what's going on. And a few months in, we're like, not that we lost respect for them. It's that we woke up to the idea that they're paying us to call them out on their bullshit. We're like, oh,
Oh, we're allowed to call you on your bullshit. Stop fucking drinking. And they're like, God damn it. All right, fine. They try the shit. Well, I have to. We're like, no, you don't. They're like, okay, I don't. You're right. I don't have to do that. And the other non-negotiable, it's also fucking bullshit. This one's a little bit more nuanced is sleep. Yeah.
They will be like, okay, so I can't sleep but four hours and that's just going to have to be how it is. And I'm like, dope, I can't give you hardly any results and that's just going to have to be how it is. And they're like, are you joking? I'm like, no, I mean, yeah, but no, I'm not fucking joking. And then you have to like work with them.
And this is actually a great part of being a trainer and a coach is getting people to articulate their daily schedule and
and articulate why they can't go to bed at 9 p.m and watch them tell you that like well like i don't know like i just like to stay up with my husband and and watch tv for three hours and drink like three bottles of wine and order sushi at midnight i got it do you want to look like what you told me you want to look like yeah take three months off of that dumb have a protein shake go the to sleep at nine aren't you tired well yeah
go to sleep. All right. But it's kind of boring. No shit. You know, those people you look up to in the fitness magazines, you live in the most fucking boring lives in the world. I remember once Jay, they asked Jay Cutler, like after his second Olympia win, what he was going to do. He's like, well, you know, typically, uh, You know, I like to party it up at the Olympia.
So, you know, I normally go to bed at nine. And I think I think after the Olympia, I'll go to bed at 11. And everyone's like, what the fuck? What? That's crazy. Like, yeah, that's just that's how he lives his life. Like a fucking machine. You want to look like a machine. You do not have to live your life like a machine.
But you're going to have to live three months of your life like more of a machine. And so when you say, I can't get any sleep, I know you're fucking lying because you only work so long during the day and you just have a lot of entertainment built in. You're going to have to curtail that a little bit and start entertaining yourself in three months when you have the body. And good news.
Once you lose a lot of fat and you gain a lot of muscle, maintaining that look is like, I don't know, five times easier than getting it. Then you can start having wine and fucking mimosas and the ultimate killer of female physiques in the big cities, brunch. There's no amount of physique progress one fucking brunch can't undo. I'm convinced of this shit.
It's like the menu items in a brunch seem like they were made up just to see how many grams of saturated fat we can cram into products needlessly. It's like salmon. You're like, salmon, but it's dipped in a fat reduction, and then it's panko crusted, and then a fat-based oil, a fat-based sauce is strewn on top of that, and it's dipped again in fat flakes. What the…
the fuck like oh my god but you gotta try it it's so good i get that it's good you have to back the fuck away from that for a short amount of time one of my colleagues dr melissa davis is a fellow coach at rp and helped co-author a bunch of our books she made a huge huge point of this a ton where The diet, quote unquote, to get you in shape is not a lifestyle. It is temporary.
And one of the things I used to love to do to my high elite clients was talk that shit because they would be like, it's really hard to diet. I'd be like, oh yeah, no, for sure. You're totally right. They're like, yeah. I'm like, hmm. So you never went to school, did you? They're like, I graduated top five at Harvard Law. I'm like, but that was easy, right? They're like, no, it was brutal.
Harvard Law. I'm like, oh, so you're capable of doing difficult things for a short time, right? They're like, fuck you. They should have seen that one coming. Oh, dope. See you tomorrow on your diet. But clients a lot of times try to weave their way into the easiest shit that they can, which is understandable, right? Like you do this every day in every life.
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