Olivia Attwood
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Appearances Over Time
Podcast Appearances
I think it's a younger person there that shops from there.
Who is your customer?
So our customer has really grown with us.
So she was 22 and I was 22.
And now when we look, it's kind of like 25 to 34 is our main audience.
And they're not really on TikTok the way they was in COVID.
They've reverted back to Instagram.
It's just, yeah, we don't spend a lot of time on TikTok anymore.
So basically, he put a 145% tariff on.
So if you was ordering a $200 dress for Odd Muse, you would then be charged 145%, which is about $300 or less.
It was scary, and it was really... I had, like, a massive shipment that I needed to get into the US, and I paused it, then I didn't, then I didn't, and the New York store was empty for, like, two months.
Are you paying rent?
Paying rent, yeah.
New York rent is not cheap.
Ballpark.
Yeah.
Tens of thousands a month, like, near to, like, three figures.
Three?
So that's sitting empty.
And I have a museum in Soho.