Paddy Galloway
👤 PersonAppearances Over Time
Podcast Appearances
Like this is the real month by month that I recommend people to do. Now, of course, with any kind of prescription, this is about adjusting it based on what you can do, what you want to do, whatnot. But like, We grow channels for fun with my business. We work with these huge creators, but we also kind of incubate and work with these smaller creators from the ground up all the time.
Like this is the real month by month that I recommend people to do. Now, of course, with any kind of prescription, this is about adjusting it based on what you can do, what you want to do, whatnot. But like, We grow channels for fun with my business. We work with these huge creators, but we also kind of incubate and work with these smaller creators from the ground up all the time.
Like this is the real month by month that I recommend people to do. Now, of course, with any kind of prescription, this is about adjusting it based on what you can do, what you want to do, whatnot. But like, We grow channels for fun with my business. We work with these huge creators, but we also kind of incubate and work with these smaller creators from the ground up all the time.
And this is what I found works. So if I was coming in and becoming a partner on a beginning channel starting tomorrow, this is the month by month I'd follow. So maybe I'll go through each phase and then just pause and see if there's any thoughts from you, Greg, and we can go from there.
And this is what I found works. So if I was coming in and becoming a partner on a beginning channel starting tomorrow, this is the month by month I'd follow. So maybe I'll go through each phase and then just pause and see if there's any thoughts from you, Greg, and we can go from there.
And this is what I found works. So if I was coming in and becoming a partner on a beginning channel starting tomorrow, this is the month by month I'd follow. So maybe I'll go through each phase and then just pause and see if there's any thoughts from you, Greg, and we can go from there.
Totally. So month one to four, so your first kind of four months on YouTube, if you're starting from scratch, so zero videos posted. I like to look at this as the establishment phase. So it's kind of like figuring out what we are, what we're doing, like what are we even doing here? And just trying to kind of get to grips with the platform.
Totally. So month one to four, so your first kind of four months on YouTube, if you're starting from scratch, so zero videos posted. I like to look at this as the establishment phase. So it's kind of like figuring out what we are, what we're doing, like what are we even doing here? And just trying to kind of get to grips with the platform.
Totally. So month one to four, so your first kind of four months on YouTube, if you're starting from scratch, so zero videos posted. I like to look at this as the establishment phase. So it's kind of like figuring out what we are, what we're doing, like what are we even doing here? And just trying to kind of get to grips with the platform.
A big mistake I think people make is they listen to people like me and other people talking about YouTube strategy too early and that pollutes their thinking and they end up like overthinking content, spending too long trying to make a video, trying to be perfect from the beginning. And I mean, it's the same with business, right?
A big mistake I think people make is they listen to people like me and other people talking about YouTube strategy too early and that pollutes their thinking and they end up like overthinking content, spending too long trying to make a video, trying to be perfect from the beginning. And I mean, it's the same with business, right?
A big mistake I think people make is they listen to people like me and other people talking about YouTube strategy too early and that pollutes their thinking and they end up like overthinking content, spending too long trying to make a video, trying to be perfect from the beginning. And I mean, it's the same with business, right?
Like, you know, you can do all like the seminars, you can learn all the stuff, read all the books, but you know, if in four months you haven't launched anything, you haven't done anything, like it doesn't matter. So first four months for me and step one, find your niche. Like I really liked your point you brought up there a minute ago about niche versus sub niche.
Like, you know, you can do all like the seminars, you can learn all the stuff, read all the books, but you know, if in four months you haven't launched anything, you haven't done anything, like it doesn't matter. So first four months for me and step one, find your niche. Like I really liked your point you brought up there a minute ago about niche versus sub niche.
Like, you know, you can do all like the seminars, you can learn all the stuff, read all the books, but you know, if in four months you haven't launched anything, you haven't done anything, like it doesn't matter. So first four months for me and step one, find your niche. Like I really liked your point you brought up there a minute ago about niche versus sub niche.
So kind of find what your niche or sub niche is. I like using the triple Venn diagram. So find the intersection between what you love, what you're good at and what people want to watch. Very simple in theory, hard and execution.
So kind of find what your niche or sub niche is. I like using the triple Venn diagram. So find the intersection between what you love, what you're good at and what people want to watch. Very simple in theory, hard and execution.
So kind of find what your niche or sub niche is. I like using the triple Venn diagram. So find the intersection between what you love, what you're good at and what people want to watch. Very simple in theory, hard and execution.
But I think when you're trying to identify what your niche is, whether that is your personal brand, whether that is something different, because maybe there's people watching this that would like to like make a a channel as the kind of founding point for a business and sort of reverse engineer it rather than just saying, I've got a business, can I build a channel to promote it?
But I think when you're trying to identify what your niche is, whether that is your personal brand, whether that is something different, because maybe there's people watching this that would like to like make a a channel as the kind of founding point for a business and sort of reverse engineer it rather than just saying, I've got a business, can I build a channel to promote it?