Paul Mencel

speaker

2,431 appearances 11 recordings 1 series first heard May 2026 last heard 10 Aug

Paul Mencel’s voice in public audio — every appearance, attributed to the second.

Trend

recordings per month · last 12 months

Recordings per month over the last 12 months — 11 in all, peaking in Jul 2026 with 4.

Appearances

newest first · ▶ plays the moment

The Handcrafted Podcast: The Business of making things · Own Your Audience: Why Makers Need an Email List · 29 Jun 2026 podcast

They have obviously a lot of photos of the gear. voice-verified

And what they're doing is sort of telling the story of like a use case or – voice-verified

Making something that's a little bit different. voice-verified

And you guys know on this podcast I'm always talking about like when people go left, I like to go right. voice-verified

I like to do something that's a little bit different, something that sort of stands out. voice-verified

So the way I envision doing an email list for myself and maybe what I think you guys should start implementing is story and narrative-based marketing. voice-verified

So sending an email that's not necessarily like, hey, check out our new dining table now, $5,099 or something, right? voice-verified

I think the better way to do it is to talk about the story of how the table came to be, things that are like behind the build or like whatever it is that you're making, how that piece of artwork came to be, what's the story, what's the inspiration, what's the narrative behind it, right? voice-verified

So I envision us being able to collect. voice-verified

And one of the reasons why I haven't really launched the email list yet voice-verified

is we're not great enough at capturing content like throughout the build with like really good photography. voice-verified

We do it a lot on our phones, but we're not using like our actual like pro camera to sort of like voice-verified

outline sort of the process. voice-verified

But in general, the idea for me is to start saying like a behind the build of, you know, this is a recent project we just finished, recent commissioned 120 inch walnut table with brass inlays, yada, yada. voice-verified

And the whole thing is more of just a narrative, a story about how we put it together, how it came to be, what it was like working with the client, voice-verified

Where it's going. voice-verified

I don't know if I would mention a client name, but, you know, maybe talk about the relationship between you and the client or if it's like maybe a commercial project. voice-verified

Hey, check out the new project that we just did at, you know, the most recent whatever restaurant in New York. voice-verified

This design concept was started by this group and we executed it or whatever. voice-verified

So like telling this kind of story, obviously you don't want it to be super long. voice-verified

Showing 1481–1500 of 2,431 · page 75 of 122